Data Center Infrastructure Management:
Driving efficiency, lowering costs, and optimizing business value.
NOW I CAN.
For more information, visit www.itracs.com2
“Now I can
reduce OPEX, defer CAPEX, and improve our ROI.”
Let’s face it. Keeping your physical infrastructure optimally aligned
to serve the needs of the business has never been tougher than
right now. Your infrastructure investment must create quantiﬁable
business value for the enterprise while you simultaneously ﬁnd
ways to contain costs, improve margins, and defer capital
expenditures. All in an era of rapid technology upheaval that can
quickly turn your data center from a strategic asset into a strategic
The answer is Data Center Infrastructure
Management (DCIM) from iTRACS.
DCIM is a unique breed of software-based enterprise infrastructure
management tools that is changing the way physical infrastructure
is understood and optimized. Its mission? To empower you with
knowledge-based decision making that replaces guesswork,
variance, and risk with insight, predictability, and ROI:
• Reduce OPEX – slash energy, space, and workforce costs
• Manage assets, space, power, and other resources with
unique insight into where new efﬁciencies can be obtained
• Defer CAPEX – leverage Capacity Planning so you can
extend the life of the data center and expand only when it’s
• Optimize business output from IT – whether you measure that
output ﬁnancially (revenue-per-rack, transactions-per-server,
etc.) or by service levels for customer service and corporate
Information is power. And it
doesn’t get more powerful than this.
Welcome to iTRACS Converged Physical Infrastructure
– the world’s leading open, enterprise-
class DCIM software suite.
provides holistic management of the physical
ecosystem – IT and Facilities – with a dynamic understanding
of the complex interconnectivity between assets, systems, and
Knowledge, not guesswork: CPIM®
turns complex data about
your infrastructure into information that’s easy to understand, use,
and act upon. From the executive suite to the technician on the
ﬂoor, you and your team no longer have to guess.
It’s all about interconnectivity. iTRACS understands how a
move, add, change, removal, or failure of a single device
affects the disposition of all other interconnected devices and
conditions in the ecosystem. You can manage these dynamics in
a real-time visualized 3D environment that accelerates accurate
decision-making – no matter how fast or often your environment
Everywhere you need us. CPIM®
is being used today to
help manage some of the world’s most complex infrastructure
environments. From data centers to intelligent buildings,
commercial facilities, and industrial complexes, CPIM®
intelligent management solution of choice.
For more information, visit www.itracs.com 3
“Now I can
do more with less. And do it right the ﬁrst time.”
Efﬁciency is about information – you either
have it or you need it. In most data centers, the
problem is an absence of accurate information
about where efﬁciency improvements can be
achieved without putting the operation at risk.
Point products and monitoring tools are inherently
inadequate in addressing this challenge, since
at best, they offer fragmented, device-level data
and limited functionality. Only a comprehensive,
extensible software suite like CPIM®
information, tools, and domain expertise to help
you kick your operation into the next gear.
• Monitor and manage day-to-day operations of data center
• Alarm management – manage and resolve infrastructure events
Reduce energy and other costs
• Optimize the use of space, power, and cooling for maximum capacity
utilization at minimum footprint and OPEX
Asset and Connectivity Management
Interconnectivity at your ﬁngertips
• Reduce OPEX associated with IT asset portfolio – depreciation, tech refresh,
lifecycle management, etc.
• Understand the end-to-end interconnectivity between assets, power, and
network down to the port level
Deliver services faster
• Select best locations for moves, adds, and changes based on current and
future resource availability
• Make the right change the ﬁrst time, every time, for faster time-to-service
Predictive Availability Management
Because you can’t afford downtime
• Manage service levels by identifying, diagnosing, and resolving issues before
they become problems
• Predictively ﬁnd and mitigate sources of risk – single points of failure, etc.
Predictive Capacity Planning and Demand Management
Save millions on your next build-out
• Delay, reduce, and/or eliminate CAPEX by doing more with less
• Measure actual vs. projected growth rates and align CAPEX to them so you’re
building neither too early nor too late – just right for the business
encompasses 6 functional areas
a DCIM platform must contain to be a true suite:
For more information, visit www.itracs.com
Holistic command-and-control over the entire
portfolio. Manage all aspects of your infrastructure. Whether you’re
responsible for two data centers or 20.
Point. Click. Manage. Optimize.
It’s DCIM the way you’ve always wanted it. With
role-based user experience, each
individual – manager, operations, technician,
business owner – gets his or her own
customized portal into the iTRACS CPIM®
environment. Consider it your own personalized
landing page. Your favorite reports, searches,
locations, tasks, and dashboards are always at
your ﬁngertips. Decisions are faster. Collaboration
is easier. The infrastructure runs smoother.
Workﬂow management that works.
workﬂows with your existing service
management applications, CMDBs, and other enterprise
processes without disruption. Conﬁgure each workﬂow for
maximum speed and efﬁciency. Replace manual steps with
automated ones. Eliminate human error. Speed time-to-value and
meet the deadlines no one else dares to tackle.
Assets at a glance. Track and manage all IT assets,
their spatial relationships, and their network interdependencies
in a single crystal-clear portfolio. Proactively manage each
asset down to its component level with unparalleled efﬁciency
- memory, CPU, NIC and other cards, power supply, fan,
and more. Compliance and IT audits are a breeze. Lease
management, tech refresh, and other asset lifecycle activities are
simpler than ever. Compare CPU workloads with power usage
to better understand which servers provide the greatest output at
the lowest energy costs.
Improve energy efﬁciency. With the iTRACS PowerEye™
strategy, you can see, understand, and manage the entire power chain
from the utility on the street down to every CPU on every rack. Reduce
your energy costs by identifying, decommissioning, and consolidating
ghost servers. Identify “stranded power” (available power at the rack
which is not being consumed) and use it to support more servers, rather
than wasting it.
We make the complex simple.
For more information, visit www.itracs.com
It’s easy with CPIM®
Explore your data and uncover “gems of insight” about your infrastructure that
can unleash new opportunities to increase efﬁciency, lower costs, and improve
service delivery. Gain unparalleled visibility into all six functional activities under
your command – Operations, Resources, Assets and Connectivity, Change,
Availability, and Capacity Planning. As a core capability inside the CPIM®
platform, our analytics engine demystiﬁes your infrastructure and gives you the
insight you need to be proactive, not reactive.
Measure. Explore. Analyze. Unleash.
Manage growth. Predict and manage infrastructure growth based on forecasts from your LOBs
and projected available capacity within the data center. Use automated reservations to “hold” these
resources for planned changes. Predict and support this growth without jeopardizing your existing SLAs.
Smart space. Make sure every square foot is utilized for maximum cost efﬁciency and business
impact. Optimize rack densities without jeopardizing power or cooling.
Predictive capacity planning. Predict your overall future capacity in power, space, and
cooling either enterprise-wide or by Line of Business – what happens if your data center continues on its
current growth rate? What happens when that rate changes? Identify future points when new investments
will be required. Then use “what-if” scenarios to validate and compare your expansion/consolidation
strategies within the safety of CPIM®
Stay cool. Track power consumption and operating temperatures to identify and resolve thermal hot
spots and other potential environmental issues.
When it comes to root cause analysis, intelligent commis-
sioning, and other critical tasks, iTRACS’ combination of
2D and Interactive 3D Visualization lets you see, under-
stand, and execute with a granularity other vendors can
only dream of. Do you have a power or network issue?
Drill-down to any individual port on any device and then
trace circuits, both power and network, to decipher the
complex interdependencies. Need to “see” your power
chain with 25 more racks? Run what-if scenarios to visual-
ize redundancy and availability issues, instantly conﬁrming
single sources of failure. Seeing is believing. Ask for a
Knowledge that goes as deep as you need.
For more information, visit www.itracs.com6
“Now I can
get everyone working on the same page.”
To improve both the quality and speed of decision-making in
infrastructure management, you need a collaborative DCIM
environment that tears down the silos between IT, Facilities,
Business, Finance, and even Real Estate. Miscommunication
about the infrastructure is eliminated since you, your colleagues,
and your clients (both internal and external) are all working on
the same page. In the end, it’s about everyone collaborating to
optimize the efﬁciency, agility, and availability of the physical
• Meet your SLAs while working faster and more cost-efﬁciently
• Execute tech refreshes and other Changes faster – both
planned and unplanned
• Diagnose and resolve events faster – power issues,
connectivity issues, thermal hot spots, etc.
• Free up your IT staff to spend less time on routine maintenance
and more time delivering strategic value to the enterprise
• Eliminate human error with clear workﬂows and work orders
The information you need to succeed.
Everyone has a different purpose in using CPIM®
, so we offer
multiple ways to interface with it. Our reports, dashboards, and
analytics can be accessed via three friendly, intuitive interfaces –
Browser, iPad and Windows Workstation. We call this Anytime,
Anywhere DCIM. You’ll call it just plain smart.
So you have 10 days to add 200 servers? No sweat.
Our model of the infrastructure lets you instantly drill down to ﬁnd the right space with the power and network services you need.
With Intelligent Commissioning, the software creates one instance of the new server deployment and then mirrors it automatically.
You run what-if scenarios to conﬁrm the install within the safety of our software
before sending work orders to your technicians. You send reports to upper
management conﬁrming the upgrade is doable and spelling out exact
infrastructure costs. Using CPIM®
Mobile on their iPads, your people hit the
ﬂoor to install the servers at record speed – no human error.
Infrastructure team. Infrastructure client. Corporate. Finance. Real
estate. Whomever you are, we’ll simplify your entire DCIM
For more information, visit www.itracs.com 7
“Now I can
drive value today without overspending
or ﬁnding myself in a dead-end tomorrow.”
software suite offers an open, extensible approach
to DCIM, allowing you to begin your DCIM journey wherever
it best meets your operational challenges, and then stretch into
other functional areas as your needs – and your comfort level with
– expand. You can start as slow or fast as you’d like and
then add CPIM®
capabilities at a pace that meets your needs and
Business value that accumulates.
No matter where you start within the CPIM®
family, the key is to
keep your eyes on the big picture – where you eventually want
DCIM to take you. The cumulative value delivered across the
suite can create efﬁciencies, cost savings, and
competitive advantage for your organization where none existed
Start your DCIM journey where you want.
Take it wherever you need to go.
Open is the natural evolutionary direction of DCIM. And iTRACS has built the open, enterprise-class DCIM
platform by which all others are judged. Open means the unconstrained bi-directional exchange of information between iTRACS and
the world’s leading data center players – Intel, VMware, RF Code, HP, and everyone else. Open means leveraging real-time power,
environmental, and other operational data from those vendors
to make insightful decisions about where efﬁciencies can be
gained and costs cut. Open means data-to-data, system-to-system,
workﬂow-to-workﬂow integrations for new opportunities to work
smarter. Learn about a key component of our open strategy, the
DCIM Open Exchange Framework™
, at www.itracs.com.
IT Assets and
Start here when your ﬁrst priority is to
manage IT assets and network connectivity.
Start here when your ﬁrst priority is to
manage the power chain and facilities.
Start here when you want to unleash the full
value of CPIM®
from day one.