Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Libraries And Twitter


Published on

Presentation from ACRL National Conference, Seattle, WA

Published in: Technology, Education
  • Be the first to comment

  • Be the first to like this

Libraries And Twitter

  1. 1. Tweeting in the Library
  2. 2. “ It seems like when you give people easier ways to share information more good things happen.” ~ Evan Williams, CEO and founder of Twitter
  3. 3. What is Twitter? <ul><li>140 Characters (including Spaces) </li></ul><ul><li>Broadcast </li></ul><ul><li>Conversation </li></ul>
  4. 4. How to use it <ul><li>Cell Phone </li></ul><ul><li>Tiny URL </li></ul><ul><li>Hash Tags </li></ul><ul><li>2,000 applications using Twitter API </li></ul>
  5. 5. Who uses it? <ul><li>Median age is 31 </li></ul><ul><li>Generally get other online content through mobile device </li></ul><ul><li>11% of online adult users in Pew survey have use microblogging </li></ul>Based on PewResearch Center’s report “Twitterpated” Feb. 12, 2009
  6. 6. Who uses it? <ul><li>Companies </li></ul><ul><ul><li>CEOs & Other Employees </li></ul></ul><ul><ul><li>Customer Service </li></ul></ul><ul><ul><li>Marketing </li></ul></ul>
  7. 7. Libraries & Twitter
  8. 8. General use for libraries <ul><li>Marketing </li></ul><ul><li>News & links </li></ul><ul><li>Patron response </li></ul>
  9. 9. Other uses for libraries <ul><li>Reference </li></ul><ul><li>Updates </li></ul><ul><li>New resources </li></ul>
  10. 10. Other uses for libraries <ul><li>Reference </li></ul><ul><li>Updates </li></ul><ul><li>New resources </li></ul>Really we’re talking marketing
  11. 11. New Title Tweets <ul><li>Goal: Generate New title list in Twitter </li></ul><ul><li>Title- Author: link subject hashtag </li></ul><ul><li>Use only Millennium, Excel & Twitter </li></ul>
  12. 13. Data provided on 3/10/09 by
  13. 21. Next Steps <ul><li>Automate. </li></ul><ul><li>RSS feed & Tweets, multi-use. </li></ul><ul><li>Generated by scanner </li></ul><ul><li>Add subject-specific titles to Dept. feeds </li></ul>
  14. 23. Problems with Twitter <ul><li>100 tweet per hour limit </li></ul><ul><li>No tags </li></ul><ul><li>Conversation not easy to follow </li></ul><ul><li>Search questionable </li></ul>
  15. 24. Follow us on Twitter <ul><li>Rodzvilla (that’s me) </li></ul><ul><li>Beatleynewtitle (new title list) </li></ul><ul><li>Simmonsgslis (multi-user twitter) </li></ul>