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California Sustainable Winegrowing
We abuse land because we regard it as a commodity belonging to us.
When we see land as ...
What’s Your Story, Morning Glory
• Fun Facts About California Wine
• Terms of Endearment: Sustainable, Organic, Biodynamic...
California Wine Fun Facts
3
608kWinegrowing Acres
<1% CA Terrain, 49 of 58 Counties
Wine Grape Growers
110-120 Varieties
5...
Terms of Endearment
4
Terms of Endearment
5
3 E’s of Sustainability
• Environmentally Sound
• Socially Equitable
• Economically Viable
Examples ...
Terms of Endearment
6
- Jaime Lerner (1937- )
Architect, Urban Planner, Governor Parana Brazil
“Sustainable winegrowing is...
Terms of Endearment
7
Wines labeled “made with organically grown grapes”
• 100% come from organic vineyards farmed to the ...
Terms of Endearment
8
Biodynamic farming treats the vineyard as a
closed system
• Created by Rudolf Steiner, Demeter USA o...
A Case for Eco-Certified (Org or Bio) Wines
9
According to Journal of Wine Economics
•A review of Wine Advocate, Wine Spec...
10
California Sustainable Winegrowing Alliance (CSWA)
• Promotes environmental stewardship and social
responsibility in th...
11
California Code of Sustainable Winegrowing (3rd Ed., 2012)
1.Sustainable Business Strategy
2.Viticulture
3.Soil Managem...
12
California Code of Sustainable Winegrowing (Soil Management)
1.Plant Tissue Analysis
2.Soil Nutrient Analysis
3.Nutrien...
13
California Code of Sustainable Winegrowing (SOIL: Nutrient Management)
14
California Code of Sustainable Winegrowing (Nitrogen Management)
15
Certified California Sustainable Winegrowing (CCSW-Certified)
• CCSW-Certified is a third-party certification
program L...
16
Certified California Sustainable Winegrowing (CCSW-Certified)
17
Certified California Sustainable Winegrowing (Nutrient Management)
18
Certified California Sustainable Winegrowing (Nitrogen Management)
19
California Green Medal
• Four Awards
• Leader: Balance & Excel 3 E’s of Sustainability
• Environment: Maximize Environm...
2015 California Sustainability Status - Report Based on 3rd Ed. Code
20
483/91
Vineyards/Wineries Certified
16.6% Vineyard...
21
Sonoma County Winegrowers
SONOMA COUNTY COMMITS TO BECOMING THE FIRST
100% SUSTAINABLE WINE REGION IN THE NATION BY 201...
Parting Thought (Fib)
22
How Much Water Was Used to
Produce Your Glass of Wine?
California
Europe
~ 15 gallons / 4 oz
(som...
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Sustainable Winegrowing LI

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Sustainable Winegrowing LI

  1. 1. California Sustainable Winegrowing We abuse land because we regard it as a commodity belonging to us. When we see land as a community to which we belong, we may begin to use it with love and respect. - Aldo Leopold (1887-1948) Ecologist, Scientist, Environmentalist, …
  2. 2. What’s Your Story, Morning Glory • Fun Facts About California Wine • Terms of Endearment: Sustainable, Organic, Biodynamic • A Case for Eco-Certified Wines • A Bit of History: California Sustainable Winegrowing Alliance (CSWA) & Certified California Sustainable Winegrowing (CCSW-Certified) • California Code of Sustainable Winegrowing • CSWA Certification • California Green Medal Award • 2015 CSWA Status • Sonoma County Sustainability Goal 2
  3. 3. California Wine Fun Facts 3 608kWinegrowing Acres <1% CA Terrain, 49 of 58 Counties Wine Grape Growers 110-120 Varieties 5,900 45 4,600Bonded Wineries >50% US Wineries, 85% of U.S. Wine Top 5 Agricultural Crop #1 Finished Agricultural Product by Value Largest Producer in World Behind Italy, France & Spain 62 $B Full Economic Impact Grapes & Wine
  4. 4. Terms of Endearment 4
  5. 5. Terms of Endearment 5 3 E’s of Sustainability • Environmentally Sound • Socially Equitable • Economically Viable Examples of Best Practices • Sheep & birds to control weeds and pests • Cover crops, drip irrigation & wastewater process ponds to conserve water • Compost, recycle, reuse • Protect air & water quality • Preserve local ecosystems & wildlife habitat • Set goals, assess results and make continuous improvements Sustainable wine growing can include organic and biodynamic practices
  6. 6. Terms of Endearment 6 - Jaime Lerner (1937- ) Architect, Urban Planner, Governor Parana Brazil “Sustainable winegrowing is being used by winegrape growers and vintners throughout California to grow and make high quality grapes and wine.” - California Sustainable Winegrowing Alliance “If you want creativity, take a zero off your budget. If you want sustainability, take off two zeros.”
  7. 7. Terms of Endearment 7 Wines labeled “made with organically grown grapes” • 100% come from organic vineyards farmed to the USDA National Organic Program guidelines and certified by California Certified Organic Farmers (CCOF). • No nonorganic materials applied in the vineyard for at least three years • Natural alternatives to soil enrichment and pest, weed, and vine disease management • Typically up to 100ppm added sulfites < 3% of Total US 5% of World 8% in France To Certify or not to Certify • Potentially higher farming costs. • Presumption of high certification overhead & fees ($750/1st Year, +/- $575/year after for winegrowers, $1,250/1st year, $950/year after for wineries/processors) • Organically-grown wine grapes rarely, if ever, go unsold BUT consumers won’t pay more for eco-wine (2014 Delmas) • Many renowned winemakers swear that organically grown wine grapes taste better (as wine made organically? — more on this later) • Ridge Vineyards, with 300 certified acres, largest in Sonoma County, “Organic more marketable than Sustainable” Wines labeled “organic wine” • “a wine made from organically grown grapes without added sulfites” • Only naturally occurring sulfites, < 10ppm US Legal Limit, 350 ppm added sulfite
  8. 8. Terms of Endearment 8 Biodynamic farming treats the vineyard as a closed system • Created by Rudolf Steiner, Demeter USA owns “Biodynamic” • Employing organic practices and natural alternatives for eliminating waste and promoting a healthy ecosystem. • Must be certified through the Demeter Association and adhere to the Demeter Farm Standard, with practices including: • Natural pest predators to control pests • No synthetic pesticides or nonorganic chemicals • Compost teas and natural preparations to enrich soil and jumpstart decomposition of compost piles, & promote microorganisms • insectaries to control pests • Planting and pruning determined by the phases of the moon 70 Total US 27 Sonoma Most in France, Italy To Certify or not to Certify • In addition to NOP Certification, Demeter Certification is $300/yr + 0.05% gross sales > $100k
  9. 9. A Case for Eco-Certified (Org or Bio) Wines 9 According to Journal of Wine Economics •A review of Wine Advocate, Wine Spectator and Wine Enthusiast scores of > 74k CA eco-certified wines from 1998-2009 found that on average they rated higher by 4.1 points •Larger effect for Red (5.6) than White (1.3) •Ratings were standardized across publications and reviewers •Did not include organic wine •Prelim results found the same for French eco- certified wines
  10. 10. 10 California Sustainable Winegrowing Alliance (CSWA) • Promotes environmental stewardship and social responsibility in the California wine community. • Created the California Code of Sustainable Winegrowing self-assessment workbook covers more than 200 vineyard and winery sustainability practices - from grapes to glass • 2,100+ (20%) vineyard and winery organizations, participated in Sustainable Winegrowing Program (SWP) Self-Assessments • 550 Workshops, 14,000 Participants • 69% of winegrape acreage and 79% case production. • As the 4th-Largest wine-producing region in the world, California’s SWP is one of the most comprehensive and widely adopted. A nonprofit created in 2003 by Wine Institute and the California Association of Winegrape Growers
  11. 11. 11 California Code of Sustainable Winegrowing (3rd Ed., 2012) 1.Sustainable Business Strategy 2.Viticulture 3.Soil Management 4.Vineyard Water Management 5.Pest Management 6.Wine Quality 7.Ecosystem Management 8.Energy Efficiency 9.Winery Water Conservation & Quality 10.Material Handling 11.Solid Waste Reduction and Management 12.Environmentally Preferable Purchasing 13.Human Resources 14.Neighbors & Community 15.Air Quality • Over 200 Best Practices (138 Vineyard + 103 Winery) • 4 Accuracy (or Scoring) Categories (1-4, 4 = Best, or N/A) • 15 Chapters
  12. 12. 12 California Code of Sustainable Winegrowing (Soil Management) 1.Plant Tissue Analysis 2.Soil Nutrient Analysis 3.Nutrient Management 4.Nitrogen Management 5.Fertigation 6.Amendments for Water Penetration 7.Amendments of pH 8.Preserving or Increasing Organic Matter 9.Soil Compaction 10.Surface Water Diversions for Erodible Soils 11.Management of Erosion from Roads, Ditches & Culverts 12.Non-Point Source (NPS) Pollution Prevention Within the Vineyard Block • 12 Focus Areas
  13. 13. 13 California Code of Sustainable Winegrowing (SOIL: Nutrient Management)
  14. 14. 14 California Code of Sustainable Winegrowing (Nitrogen Management)
  15. 15. 15 Certified California Sustainable Winegrowing (CCSW-Certified) • CCSW-Certified is a third-party certification program Launched in 2010 • Verifies vineyard or winery has adopted, implemented and improving sustainable practices in the California Code of Sustainable Winegrowing • Meets all Prerequisite criteria (50 Vineyard, 32 Winery)
  16. 16. 16 Certified California Sustainable Winegrowing (CCSW-Certified)
  17. 17. 17 Certified California Sustainable Winegrowing (Nutrient Management)
  18. 18. 18 Certified California Sustainable Winegrowing (Nitrogen Management)
  19. 19. 19 California Green Medal • Four Awards • Leader: Balance & Excel 3 E’s of Sustainability • Environment: Maximize Environmental Benefits • Community: Employment, Neighborhood & Community Innovation • Business: Innovation, Efficiencies, Cost Savings • Criteria • 3 Year Self-Assessments • Demonstrate outstanding achievement in each area • Major Accomplishments, Measurable Results • Innovative Practices/Projects • Certification = Bonus Points
  20. 20. 2015 California Sustainability Status - Report Based on 3rd Ed. Code 20 483/91 Vineyards/Wineries Certified 16.6% Vineyard Acreage 63.6% Wine Production Vineyards Used the Code to Evaluate & Improve Practices 802 9584 85 % Micro-Irrigate Drip Irrigation or Micro-Sprinklers 91% Use RDI, 75% Measure Use % Use Cultural Pest Mgmt Leaf Removal, Cover Crop, Hedge Rows, … 73% Monitor Vineyards Weekly % Encourage Nutrient Cycling Grow Resident Vegetation 61% Reduced/Eliminated Tillage 85 % Use Plant Tissue Analysis 49% Made Site-Specific Nutrient Applications
  21. 21. 21 Sonoma County Winegrowers SONOMA COUNTY COMMITS TO BECOMING THE FIRST 100% SUSTAINABLE WINE REGION IN THE NATION BY 2019 • 59,218 Acres Planted to Vineyards (6%) • 1,800+ Sonoma County Winegrowers Association Members • 16 Unique American Viticultural Areas (AVAs) • 450+ Wineries • $13.4B Economic Impact • 54,297 Full Time Jobs
  22. 22. Parting Thought (Fib) 22 How Much Water Was Used to Produce Your Glass of Wine? California Europe ~ 15 gallons / 4 oz (some as low as 3 gallons) ~ 29 gallons / 4 oz

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