This presentation will show some methods and examples developed based on user feedback and will highlight how some professionals in academia use Reaxys as a teaching tool for chemistry. Well, let’s look at in in terms of 1.) “General Purpose training materials”, 2.) “Tailored Materials”
General purpose training materials
We have a mechanism to deliver training materials globally to all of our customers on all of our products. It’s called the Elsevier Training Desk. And you don’t need to subscribe to the products to view the materials. So people who are also interested in the products can take a look, too. The Training Desk allows customers who subscribe to multiple products to have a central point of information and also allows us to more easily keep track of when materials need to be updated. Usage can be monitored using Google Analytics helping us better understand what is working and what is not.Since we’re talking about Reaxys today, let’s drill down into the Reaxys materials.
The information is arranged into topic-specific bites to try to answer specific questions at the user’s convenience w/o having to sit through an entire training program. Just to highlight some of these materials…….We now offer webinars on a monthly basis that are also recorded and posted on the Training Desk. The webinars include a Q&A segment and all questions and answers are written out and sent to participants after the webinar. A 2-page Quick User Guide is also available and can easily be printed out by users . You will also find Training videos, such as “Using Structure and Reaction Query Options”, “MarvinSketch for Reaxys”, and “Using Data and Text in your queries”.
But not everyone can host their own videos internally. So another option is, of course, YouTube. We have also added our videos to YouTube in an effort to reach the greatest number of people. Hosting on YouTube is a convenient way to make your videos readily accessible to your user community. Customers can easily embed the videos onto their own websites and even download them and re-record in a different language. For example, there are Reaxy videos on YouTube in Chinese, Russian, Turkish, and French. And we are in the process of translating the training videos into Portugese and Spanish.
The usage statistics offer valuable feedback on the number of views, referrals, views after embedding, etc. And can give you a good idea of what seems to be working and what is not.
Because one size doesn’t always fit all, I’d like to talk about some tailor-made materials.
One of the challenges that we face is how to provide materials for a diverse user base. Students of Organic Chemistry will have different needs in training examples than researchers in glass and ceramics, for example. Or there may be specific disciplines that require training on multiple use cases, such as pharmaceutical research or Oil and Gas research. And lastly, there may be regions that have a completely unique set of training needs. Let’s look at a few of these examples and how we address them:
We are now creating organization-specific videos. We have Reaxys for Pharma and Reaxys for Chemical Companies so far, and Reaxys for Academia will be ready soon. These presentations incorporate case studies specifically for personas in their respective fields. These may include multi-disciplinary teams, for example, the Reaxys for pharma presentation will touch on scenarios for medicinal chemistry and organic synthetic chemistry. These ‘discipline-focused presentations will be expanded into materials discovery and oil and gas research.
For synthetic chemistry students (and professors), Elsevier released Reaction Flash last year. Itis an application for iPad and iPhone to help you learn named reactions in a fun and interactive way. Designed in collaboration with researchers at ETH Zurich. There are over 250 named reactions and over 2000 examples from Reaxys. In conjunction with Prof Eric Carreira and his research group at ETH, we wanted to develop the content in Reaxys into a tool that can be interactive, fun, modern, and extremely useful in furthering chemistry education. Based on the age-old ‘Flash card’ principal, we added a fun and modern take. Check out the video on YouTube to see it in action or go to the Reaxys info site for a free version of the application.
How can you engage the user community of an entire country? One of our colleagues working in Australia was approached by librarians representing several universities suggesting that we create a Reaxys quiz to raise awareness of Reaxys to their users.So, we designed a Quiz using Wondershare Quiz creator software. Most questions require performing a search in Reaxys. Each question comes with a “hint”. You are immediately told if your selection is wrong and are asked to “try again”. Your second answer will be accepted and used for your final score. Each question has a link to step-by-step instructionsOutcome: About 78% of the participants passed. About 22% failed. And about 26% received a grade of 85 or better. Resulting bell curve indicates that the difficulty level was correct. We will continue to offer a Reaxys quiz and to collect feedback to determine the best way to proceed. We would like to tailor the quiz to contain questions that would appeal to a particular organization, discipline, or level of expertise.
How can you engage the user community of an entire country? One of our colleagues working in Australia was approached by librarians representing several universities suggesting that we create a Reaxys quiz to raise awareness of Reaxys to their users.So, we designed a Quiz using Wondershare Quiz creator software. Most questions require performing a search in Reaxys. Each question comes with a “hint”. You are immediately told if your selection is wrong and are asked to “try again”. Your second answer will be accepted and used for your final score. If you would like a copy of the Reaxys quiz, please contact me or your account representative after this presentation. Each question has a link to step-by-step instructionsOutcome: About 78% of the participants passed. About 22% failed. And about 26% received a grade of 85 or better. Resulting bell curve indicates that the difficulty level was correct. We will continue to offer a Reaxys quiz and to collect feedback to determine the best way to proceed. We would like to tailor the quiz to contain questions that would appeal to a particular organization, discipline, or level of expertise.
I think that one of the most exciting things that we are working on is related to “information literacy”. As we all know, chemical information can be gathered from many sources and schools often have a variety of eResources available to their students. Many schools are now embedding information literacy into the curriculum so that students can enter the research world well equipped with the ability to locate information from whatever source is most relevant to the issue at hand. We are currently working in collaboration with several universities in Europe to help them get the most out of Reaxys and to help them meet their goals of:1. Teaching undergrad chemistry students to become self-relient when it comes to gathering the needed information, and 2. Teaching undergrad chemistry students to become adept at using the eResources available to them so that they can apply it to their research in the future.
Read slide. I will show you some examples in the following slides.
Reaxys in Education at ACS 2012
Feedback and Training Examples from UserCommunities using Elseviers Reaxys
Agenda• Generalpresentation will show This purpose training materials. examples we have developed based• Tailored materials on user feedback and requests, and will highlight how information professionals and educators use these tools to train, raise awareness, and maximize the value of Reaxys
General Purpose Training Materials “One size fits all”
The Elsevier Training Desk• Available to all (no registration required)• It is a central point of information for customers who subscribe to multiple products• For librarians, usage data provided through Google Analytics
Alternative Channels to Use YouTube videos are easily embedded on users’ websites
YouTube Usage statistics Number of views Referral sources, views after embedding, popularity in different geographic reagions
Educational Tools for Specific Users“Reaction Flash” is an iPhone/iPad application for learning named reactions Search for “Reaction Flash” on YouTube ReactionFlash web site https://www.reaxys.com/info/reactionflash
A Project for Regional-specific UsersIn 2011 we had a request:How can we help librariansintroduce Reaxys to anentire country?
A Project for Regional-specific Users• The quiz is multiple choice and answer-matching The Reaxys Quiz• Most questions require performing a search in Reaxys• Participants are given 2 tries for each question (the second answer is counted)• Each question has a link to step-by-step instructions Outcome 78.2% of the participants passed. 21.7% failed. 26% received a grade of 85% or better
Moving Forwards: Reaxys and Information Literacy Working in collaboration with several universities in Europe who are using Reaxys not only as an aid to understanding and learning chemistry, but also to:. 1. Teach undergrad chemistry students to become self-reliant when it comes to gathering the needed information 2. Teach undergrad chemistry students to become adept at using the e-Resources available to them so that they can apply it to their research in the future.
Designing the Reaxys Modules• We are working with them to design modules based on the instructor’s objectives that will help students with concepts learned in class by providing relevant assignments that can be done in Reaxys.• We will be collecting feedback in the coming months to determine the best format, level of difficulty, and popular topics.
In conclusion……• Securing the maximum institutional value for any chemistry resource is reliant on the successful introduction to, and training of, the entire user community on the appropriate use of the e-resource.• The design and accessibility of appropriate materials, created in collaboration with our users, best ensure the greatest value to the community and contribute directly to future researchers becoming information literate• Soooooo, “How are we doin’?” We’d love to hear from you!