1.
Big 5 Trends in Cloud Communications
Rob Kurver
White Rabbit, Founding Partner

2.
People Things
Data
0
1,25
2,5
3,75
5
2000 2005 2010 2015 2020
0
7,5
15
22,5
30
2000 2005 2010 2015 2020
0
17,5
35
52,5
70
2000 2005 2010 2015 2020

3.
#1 - UCaaS is the New Normal

4.
Hosted Voice has Crossed the Chasm

5.
0,0M
0,5M
1,0M
1,5M
2,0M
2,5M
2014 2015 2016 2017 2018 (est) 2019 (est)
CAGR 30%
Hosted Voice Seats NL

6.
UCaaS
CCaaS
Teams

7.
UCaaS CCaaS Teams

8.
#2 - Contextual Communications

9.
5
“I’m on the corner of 4th & Main.”
Your reservations are confirmed for Friday.
“I’ll help you resolve this issue right now.”
The keys are under the mat.
This new fall look is perfect for you.
“Calling to check in on our newest product.”
Great communications is essential to successful Applications

10.
Uber connects drivers & passengers with each other
without disclosing personal phone numbers

11.
#3 - Augmented Intelligence

12.
2015 - 2020 - 2025 - 2030 - 2035 - 2040 - 2045

13.
Alexa Skills
0K
10K
20K
30K
16Q4 17Q1 17Q2 17Q3 17Q4 18Q1

14.
Contextual Search
Calendar & Tasks
Conferencing
Transcripts & Translation
Data Retrieval

15.
#4 - CPaaS

16.
CPaaS
-
Communication Platform
as a Service
UCaaS
CCaaS
Teams

17.
CPaaS platform providers

18.
0
2
4
6
8
2015 2016 2017 2018
CAGR
172%
CPaaS NA Revenue (B$)

19.
#5 - Digital Transformation

20.
Gartner: “By 2020, 75% of
application purchases will be
built, not bought.”

21.
IP-PBX UCaaS CPaaS & AI
T
E
C
H
N
O
L
O
G
Y
B
U
S
I
N
E
S
S

22.
#5 - Digital Transformation
#1 - UCaaS is the New Normal
#2 - Contextual Communications
#3 - Augmented Intelligence
#4 - CPaaS

23.
”The greatest danger
in times of turbulence
is not the turbulence;
it is to act with
yesterday’s logic.”
Peter Drucker (1909 - 2005)

24.
Rob Kurver
White Rabbit, Founding Partner
@robkurver