Future of Nonprofit Storytelling - 501TechNYC

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Top 8 tips from nonprofit storytelling experts (JD Lasica, Cara Jones, and Jenna Sauber). Presented by Rob Wu of CauseVox (www.causevox.com) at the 501TechNYC event on April 18, 2012.

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Future of Nonprofit Storytelling - 501TechNYC

  1. 1. www.causevox.com THE FUTURE OF Rob Wu, CauseVox www.causevox.com @robjwu NONPROFIT STORYTELLING
  2. 2. www.causevox.com
  3. 3. www.causevox.com
  4. 4. www.causevox.com
  5. 5. www.causevox.com TOP 8 INSIGHTS FROM THE PROS AS FOUND IN HTTP://STORIFY.COM/CAUSEVOX
  6. 6. www.causevox.com CauseVox is a crowdfunding & peer-to-peer fundraising platform
  7. 7. www.causevox.com The best stories are the ones that you remember; they move you to share the story or take action. 1
  8. 8. www.causevox.com People will forget what you told them. But they’ll never forget how you made them feel through stories. 2
  9. 9. www.causevox.com Don’t make your story about your org, make it about you cause and clients. 3
  10. 10. www.causevox.com How to get staff stories or other stories out? Pair people up with volunteer transcribers and recorders. 4
  11. 11. www.causevox.com Storytelling doesn’t live within the marketing team. Employees, clients, supporters, a ll can contribute to a culture of storytelling. 5
  12. 12. www.causevox.com Use video for “motion and emotion”. 6
  13. 13. www.causevox.com All stories have a beginning, middle, and end. 7
  14. 14. www.causevox.com Make the link between the person watching the video and who they are watching = compelling 8
  15. 15. www.causevox.com ADDITIONAL READING • HTTP://WWW.CAUSEVOX.COM/NONPROFIT- STORYTELLING-CROWDFUNDING/ • HTTP://WWW.STARTSTORYTELLING.COM/ • HTTP://WWW.CAUSEVOX.COM/EBOOKS/HOLLYWOOD- STORYLINES-NONPROFIT-STORYTELLING/

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