Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Making Apps People Love - Robleh Jama @TinyHeartsApps

1,230 views

Published on

This is a keynote presentation I gave to a group of high school students at #EdAppHack. It's based on a talk I talk I gave at The Mobile Show in Dubai earlier this year.

Video shown on slide 35 > http://vimeo.com/81344902

Published in: Mobile
  • Be the first to comment

Making Apps People Love - Robleh Jama @TinyHeartsApps

  1. 1. The secret recipe for creating apps people love
  2. 2. ©TinyHearts. All Rights Reserved. 2014 Hi! I’m Robleh Jama ! ! ! @robjama ! Founder & CEO @tinyheartsapps
  3. 3. I believe that apps can change peoples’ lives. ©TinyHearts. All Rights Reserved. 2014
  4. 4. We make apps that people Hi! Tiny Hearts Overview ©TinyHearts. All Rights Reserved. 2014
  5. 5. Tiny Hearts Press ©TinyHearts. All Rights Reserved. 2014
  6. 6. ©TinyHearts. All Rights Reserved. 2014 #1 utilities app! #1 education app! Tiny Hearts Our Apps #1 Fitness app!
  7. 7. Tiny Hearts Apps = $$$ ©TinyHearts. All Rights Reserved. 2014
  8. 8. Tiny Hearts Flappy Bird ©TinyHearts. All Rights Reserved. 2014 Flappy Bird makes $50k a day from advertising
  9. 9. ©TinyHearts. All Rights Reserved. 2014 Floppy! Tiny Hearts Floppy Bird
  10. 10. Tiny Hearts App Reality ©TinyHearts. All Rights Reserved. 2014
  11. 11. ©TinyHearts. All Rights Reserved. 2014 1 How good app ideas are born Design, details, differentiation The fundamental app 2 3 Tiny Hearts Recipe to Success
  12. 12. Tiny Hearts Pocket Zoo ©TinyHearts. All Rights Reserved. 2014
  13. 13. Tiny Hearts Ideation Phase ©TinyHearts. All Rights Reserved. 2014
  14. 14. Tiny Hearts Exploring the Market Place ©TinyHearts. All Rights Reserved. 2014
  15. 15. Tiny Hearts Identifying Trends ©TinyHearts. All Rights Reserved. 2014 ‘A is for App’
  16. 16. Tiny Hearts Live Cams Pro #1 App in December 2009 ©TinyHearts. All Rights Reserved. 2014
  17. 17. Tiny Hearts App Definition Statement ©TinyHearts. All Rights Reserved. 2014 The purpose of your application Who it’s for & how they’ll use it Its core functionality
  18. 18. Tiny Hearts Idea Funnel ©TinyHearts. All Rights Reserved. 2014
  19. 19. Tiny Hearts Idea Funnel ©TinyHearts. All Rights Reserved. 2014
  20. 20. Tiny Hearts Idea Funnel ©TinyHearts. All Rights Reserved. 2014
  21. 21. Tiny Hearts Idea Funnel ©TinyHearts. All Rights Reserved. 2014
  22. 22. Tiny Hearts Idea Funnel ©TinyHearts. All Rights Reserved. 2014
  23. 23. Tiny Hearts Execution Phase ©TinyHearts. All Rights Reserved. 2014
  24. 24. Tiny Hearts Pocket Zoo ©TinyHearts. All Rights Reserved. 2014
  25. 25. Tiny Hearts The Launch ©TinyHearts. All Rights Reserved. 2014
  26. 26. Tiny Hearts App Store feature ©TinyHearts. All Rights Reserved. 2014 Pocket Zoo! Education! $2.99
  27. 27. Tiny Hearts #1 in Education ©TinyHearts. All Rights Reserved. 2014 +
  28. 28. Tiny Hearts Press ©TinyHearts. All Rights Reserved. 2014 “A must-have app!” — Sept 2010
  29. 29. Tiny Hearts Customer ©TinyHearts. All Rights Reserved. 2014 Customer Reviews Love this! by Ramsm02g on Sunday, August 26 2012 ! My daughter has loved this from the beginning (at 8months) and I know that will only increase as she gets older. (Can I admit that mom and dad have gotten some enjoyment out of it too?) Pocket Zoo by KristyG1974 on Monday, January 23 2012 ! It is the best in the world . I wish I could be there in REAL LIFE!!!!!!!!! If I were to give a tip I would give Pocket Zoo 100$!!!!! BEST ZOO EVER IN THE WORLD!!!!!!!!!!
  30. 30. Tiny Hearts Problem Think problems not apps. vs. ©TinyHearts. All Rights Reserved. 2014
  31. 31. Tiny Hearts Take Aways Understand people, products, markets Define your solution and your story Think problems, not apps ©TinyHearts. All Rights Reserved. 2014 1 2 3
  32. 32. 1 Where good app ideas are born ©TinyHearts. All Rights Reserved. 2014 Design, details, differentiation 2 Tiny Hearts Recipe to Success 3 ! The fundamental app
  33. 33. Tiny Hearts Focus - Do One Thing Well ©TinyHearts. All Rights Reserved. 2014 Clear 1Password Haze
  34. 34. Tiny Hearts Wake ©TinyHearts. All Rights Reserved. 2014
  35. 35. Tiny Hearts Wake Promo Video ©TinyHearts. All Rights Reserved. 2014
  36. 36. Tiny Hearts Wake Inspiration ©TinyHearts. All Rights Reserved. 2014
  37. 37. “It seems to be one of the paradoxes of creativity that in order to think originally, we must familiarize ourselves with the ideas of others” ©TinyHearts. All Rights Reserved. 2014 — George Kneller Tiny Hearts Wake
  38. 38. Tiny Hearts Design Iterations ©TinyHearts. All Rights Reserved. 2014
  39. 39. Tiny Hearts Final App Icon ©TinyHearts. All Rights Reserved. 2014
  40. 40. Tiny Hearts Remember ©TinyHearts. All Rights Reserved. 2014 “delight is in the details” — Some Smart Guy
  41. 41. Tiny Hearts App Store feature ©TinyHearts. All Rights Reserved. 2014
  42. 42. Tiny Hearts App Store feature ©TinyHearts. All Rights Reserved. 2014
  43. 43. Tiny Hearts #1 in Utilities ©TinyHearts. All Rights Reserved. 2014 +
  44. 44. Tiny Hearts Press ©TinyHearts. All Rights Reserved. 2014
  45. 45. Tiny Hearts App Race ©TinyHearts. All Rights Reserved. 2014
  46. 46. Tiny Hearts Take Aways ©TinyHearts. All Rights Reserved. 2014 Do one thing well Delight is in the details 1 2 3 Be different
  47. 47. 1 Where good app ideas are born ©TinyHearts. All Rights Reserved. 2014 Why design is your best friend 2 3 Tiny Hearts Recipe to Success ! The fundamental principle
  48. 48. Tiny Hearts Quick Fit ©TinyHearts. All Rights Reserved. 2014
  49. 49. Tiny Hearts Time is Precious ©TinyHearts. All Rights Reserved. 2014
  50. 50. Tiny Hearts Research/ Validity ©TinyHearts. All Rights Reserved. 2014
  51. 51. Tiny Hearts Behind the scenes ©TinyHearts. All Rights Reserved. 2014
  52. 52. Tiny Hearts Quick Fit App
  53. 53. Tiny Hearts Help Others ©TinyHearts. All Rights Reserved. 2014 KC Tiny Hearts After using the app for less than 2 weeks, I have gone from not being able to do a single pushup, to doing 1/2 push-ups (on my knees) to today, where i can now do multiple regular pushups in a row. Also, my 3 year old son has seen me working out and has been very excited to “help” me with my workouts daily. ! As for the progress. I always do the workout at the same time right when i wake up in the morning. Usually my 3 year old (Paxton) wakes me up asking to work out with me. “Daddy can we work out now?” which is adorable, and motivating. There have been a few times that I haven’t wanted to work out and the fact that it is only 7 minutes has vastly improved my chances of actually working out. (Plus Paxton helps a lot too). I have absolutely noticed my body getting stronger, even in just 14 days. It is a great feeling to feel myself slowly getting back into shape.
  54. 54. Tiny Hearts Epic Milestone ©TinyHearts. All Rights Reserved. 2014 Quick Fit in Apple TV commercial!
  55. 55. Tiny Hearts The Fundamentals ©TinyHearts. All Rights Reserved. 2014 The best products solve real problems for real people. people > problems > products
  56. 56. Tiny Hearts Educate. Entertain. Inspire. ©TinyHearts. All Rights Reserved. 2014
  57. 57. ©TinyHearts. All Rights Reserved. 2014 Thank you! ! Robleh Jama, Founder tinyhearts.com @robjama

×