Communication Skills: Business Writing

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Presented at the Catholic Immigration Network 2012

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  • Divide into 4-5 groups
  • Debrief of the Group presentation
  • This is a review
  • Communication Skills: Business Writing

    1. 1. CommunicationSkillsDr. Robin Yap, LLB, MSc, DM, CTDPEdward Perry, MBAPhronetic International, Inc.phronetic.ca
    2. 2. Let’s Get Started“People are doing you a favour byreading what you write. Don’t makethem work too hard”Robert D. Smith
    3. 3. Agenda  Rules for functional writing  FreeFlow  Mapping  You and Your Audience  Let’s get busy  Flyers– Brochures – Newsletters – Blogs – Reports – Social Media  Wrap Up
    4. 4. Free Flow Writing
    5. 5. Free Flow Write a 2-3 sentence story of an activity that you’d share to someone you know at work. Let’s rewrite
    6. 6. Mind Maps
    7. 7. Group Mind Mapping Breakoff into Groups Decide on one program Create a mind map
    8. 8. K.I.S.S.-Write Simply Less,not more Short and Sweet Focus on  What you really mean  The end goal  Your target audience  The desired result
    9. 9. Rephrase This SentenceThe last time I watched the Toronto Maple Leafs play they were brutally defeated in a totally lopsided game.
    10. 10. Rephrase This SentenceWorking at the Welcome Centre is truly the best because all of the staff there are supportive and helpful and understanding.
    11. 11. Table Activity - RephraseItwas not until my client arrived that we came to the decision to commute across the city and speak to the immigration lawyer.After conducting in-depth interviews with a number of possible candidates for the position of recreationalist, we have decided to offer the job to you.
    12. 12. RedundanciesIt is absolutely necessary that thepublic masses be aware of theactual facts pertaining to theissue regarding toxic air pollution.
    13. 13. Know Yourself and YourAudience
    14. 14. Let’s discuss other deliverymethods
    15. 15. Source Inkdphotos
    16. 16. Rules of the Road

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