Feature Areas by  Lindy Johnson & Roberta Renstrom
Free Standing Displays <ul><li>Fixtures or mannequins located on aisles designed primarily to attract customers attention ...
Cash Wraps <ul><li>Also known as point-of-purchase counters or checkout areas, cash wraps are places in the store where cu...
End Cap Displays <ul><li>Displays located at the end of an aisle that increase merchandise sales due to high visibility. <...
Promotional/Seasonal Aisle <ul><li>A designated space to display merchandise that is being promoted for a specific time fr...
Wall Displays <ul><li>Due to limited floor space retailers utilize wall space to store, display, and present merchandise ....
Window Displays <ul><li>An attractive eye-catching window display can help draw customers into the store. </li></ul>
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Hopes Assignment

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Hopes Assignment

  1. 1. Feature Areas by Lindy Johnson & Roberta Renstrom
  2. 2. Free Standing Displays <ul><li>Fixtures or mannequins located on aisles designed primarily to attract customers attention and bring them into a department. </li></ul>
  3. 3. Cash Wraps <ul><li>Also known as point-of-purchase counters or checkout areas, cash wraps are places in the store where customers pay for merchandise. </li></ul>
  4. 4. End Cap Displays <ul><li>Displays located at the end of an aisle that increase merchandise sales due to high visibility. </li></ul>
  5. 5. Promotional/Seasonal Aisle <ul><li>A designated space to display merchandise that is being promoted for a specific time frame. </li></ul>
  6. 6. Wall Displays <ul><li>Due to limited floor space retailers utilize wall space to store, display, and present merchandise . </li></ul>
  7. 7. Window Displays <ul><li>An attractive eye-catching window display can help draw customers into the store. </li></ul>

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