Inbound Marketing• SEO• Pay per click• Blogging/ Blogosphere• Social Media/ Buzz• Targeted Landing Pages• Marketing Analytics
Email Marketing• Email Marketing is a powerful channel for driving real business results and achieving measurable ROI (Hubspot).• Allows a company to keep its clients efficiently up- dated and informed with the last news and products.
Email Marketing FeaturesWebsite and Blogging Tools• Easily create content and build webpages without needing IT support.Search Engine Optimization• Improve search rankings and get found by qualified leads.Multichannel• Analytics Measure the effectiveness of your marketing across channels.Lead Nurturing• Help leads in their buying process through targeted and behavior-driven emails.
5 Major Hurdles for Email Marketing1. Integrating email data with other data systems2. Improving deliverability3. Growing & retaining subscribers4. Achieve measurable ROI5. Using email for funnel optimization.
Integrating Social Media with EmailMarketing Campaignshttp://www.staffingrobot.com/staffingrobot/email-marketing/
6 types of Marketing Emails1. Email Newsletter2. Digest3. Dedicated Email4. Lead Nurturing5. Sponsorship Emails6. Transactional Emails