Mental images of how this presentationw as going to pan out… not all that exciting
Power an multiple screens
Bit buzzwordy… personal mission to cut through some of the acornyms and buzzword stuff
When looking for a relevant image for buzzword bingo, actually found there’s and app you can download for the iphone to play… not proposing you rate us on the quality of today’s event using such an approach, but useful download for the next time you’re in an over the top management meeting that’s likely to be high in management speak!
Opportuniuty to look at what’s actually driving the market we’re all working in or involved in
Strapline for today
5 or 6 years ago quite straight forward
All about what you see is what you get editors and not a lot elseAcronyms all quite straight forward
Recently, real buzz phrase has been cxm
Spurned to add top all these other acxronyms
What is it?
Defined back in 2011
Not a technology. Not available from one vendor, but talk through our approach
Econsult 1,000 people globally with interest / responsibility for web portals / digital channels. Key drivers of wCMS… big disparity betyween objectives and delivery.
Key things add – mobile. Then mentione ach of others
Takes us neatly to cms 7
Focus on simplicty
Still important. Big overhaul.
Stealingsu’s thunder, but strippedback price model to simplify
Key feature in most if not all surveys
Coverage in mainstream press
Dynamically optimise content for different device types
Editor – look at content and edit in those different device types
Not acceptable to just display content generically as if a brochure
Customers have higher expectations
Epi easy to segment users heavily customisable rules set
Create visitor groups. Start really basic – time of day
Readily apply to content and preview inline
Readily apply to content and preview inline
Index query traditional web page content
Perhaps you meant type recommendations
Search term recommendations and content preview
Index large data sets off site – flight databases
Advanced faceted and geo search
High level overview
Not enough time to go through everything. Happy to arrnge more detailled overviews through your partners. Treat us likdemo donkeys
Customers with an active software subscription may upgrade to a similar configuration in EPiServer 7 CMS. While they obtain the new platform functionality, they do not gain access to the full set of servers/sites in the various solutions offered. Similar restrictions continue to apply to load-balancing licenses, test licenses etc. No upgrade fee is charged at present.In this type of upgrade, customers are still restricted to using licenses for the purposes for which they were purchased, for example a test license may only be used for test purposes etc. This restricts flexibility for the customer.Software subscription is never decreased and is most often higher since EPiServer 7 is a new platform containing multi-products. A maximum 25% increase on SWA is applied in like-to-like upgrades.It is very important that the customer take future needs into consideration though as this particular upgraded solution is not expandable without converting fully to the new license model.
Customers with an active software subscription may trade-in licenses towards a complete EPiServer 7 Solution. Trade-in allowance is a credit for 80% of the original purchase price of the licenses involved.
The Power of EPiServer 7: Multiscreen Content Management
The Power ofEPiServer 7:MultiscreenContentManagementRobin Smith & Suzanne DefoyPartner Sales Managers
Agenda• The brief• CXM and market drivers• CMS 7• Responsive Design• Personalisation• Big data Find• Upgrading
Like-to-Like Upgrade–Restricted to using licenses for thepurposes for which they wereoriginally purchased.–A maximum 25% increase on SWA isapplied in like-to-like upgrades
Trade-in to EPiServer 7 Solution• Through an upgrade to EPiServer 7 CMS,customers gain access to a whole new way ofworking. All the benefits of the new platformare available, such as multi-channel focus andre-use of content. Additionally, customers gainaccess to Composer-like functionality andCMO.• Trade-in allowance is a credit for 80% of theoriginal purchase price of the licenses involved.
Upgrading to Other SolutionsCMS customers wishing to implement solutionswith Social and/or e-Commerce aspects have anumber of choices available, depending on theircurrent configuration, for example….• Enterprise CMS to EPiServer 7 CommerceOne-Site Solution• Enterprise CMS to EPiServer 7 CommerceMulti-Site Solution
Why has the process changed?• In previous versions of EPiServer CMS and otherproducts, it has been possible to upgrade directly fromwithin the license system as long as the customer hasan active and up-to-date software subscription.• Previously sold as separate products, Composer-likefunctionality and A/B testing of pages are included inEPiServer 7 CMS. Additionally, the change in pricingmeans that existing customers must first be convertedto the new license model before an upgrade can beeffected.
Contact Us or an EPiServer PartnerWe can discuss the most suitable upgrade path for you. In eachcase, it will help to have the following information available:• How many sites are to be upgraded?• Currently running on how many servers?• Does the upgrade also involve dev, test and/or load-balancedenvironments?• What are your anticipated new needs as a customer? Additionalservers? Potential new sites in the near future? This will helpdetermine whether it will be a like-to-like or full upgrade toEPiServer 7.• Which licenses do you wish to use in the upgrade?