EPiServer Raona winning web portals - robin smith

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A presentation looking at:
- The shift from CMS to CXM
- Terrible acronyms associated with CXM
- What CXM is
- Some research

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EPiServer Raona winning web portals - robin smith

  1. 1. The MainCharacteristicsof Winning WebPortalsRobin SmithPartner Sales ManagerE: robin.smith@episerver.comM: 07534 090 018T: @robinsmith82
  2. 2. - Market Trends- CXM- Research
  3. 3. Market Trends** And Craponyms!!!
  4. 4. Market evolvementNow- 6 years ?ContentManagementWebEngagementIntelligentOptimization
  5. 5. CMSWCMWCMS
  6. 6. CXM = Stockticker forCanmex MineralCorporation?
  7. 7. CXMOCOWEMCEMDEM
  8. 8. So What Exactly isCXM?
  9. 9. Research
  10. 10. From http://tag.microsoft.com/community/blog/t/the_growth_of_mobile_marketing_and_tagging.aspx
  11. 11. http://www.episerver.com/Best-practices-on-the-web/7-Steps-to-the-Perfect-Mobile-Commerce-Strategy/
  12. 12. Questions?Robin SmithPartner Sales ManagerE: robin.smith@episerver.comM: 07534 090 018T: @robinsmith82

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