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Building a Culture of Excellence
Rob Herringer
Head Men’s Soccer Coach- Benedictine College (KS)
NSCAA National Staff Coach
Personal Background
 Proud Bellevue East Chieftain- Bellevue, NE (c/o 1996)
 Benedictine College- Atchison, KS (B.A. 2000; M.E.A. 2004)
 Head Boys’ and Girls’ Coach/Language Arts Instructor-
Leavenworth High School- Leavenworth, KS (2000-2005)
 Head Men’s Coach- Benedictine College (2005-present)
 Former KansasYouth Soccer DOC, State and Region II ODP
Staff and youth club coach
 National Staff Coach for the NSCAA
 USSF ‘A’ License, NSCAA Master Coach Diploma, USYSA
NationalYouth License
“Doin’Time” in Leavenworth
 Coaching journey began
at 22.
 Head Coach for both
boys’ and girls’ programs
(fall and spring)
 9th
and 10th
grade
Language Arts instructor
 Highly diverse student
population
 Soccer was basically a
recreational activity-
very little club soccer
Welcome to Kansas 6A Soccer…
Learning on the fly
 Goal-setting and defining success
 Standards and expectations
 Making soccer a respected sport in the
community
 Development of youth programs
 Getting the right support
 Impact on students and their lives
Learning on the fly
 Development of a coaching
philosophy
 Coaching education
 Developing a style of play that gave
us a chance to win but also develop
players
 Learning through experience
The Lady Pioneers (8-8-1)
14 players from the ‘05 team (pictured) went on to
play college soccer; 3 played NCAA D1
“Just when we got him
trained…”
Benedictine College- Atchison, KS
Cat v. Eagle revisited
 Struggling program
 Discipline problems
 No organization or
leadership
 Playing in one of the most
difficult conferences in the
nation
 Alumni getting anxious
 Scholarships, budget, etc.
Progress…”ticking up the ladder”
 Ranked in theTop 25
 Made post-season for first
time since ‘95
 Regional final in ’07
 Gaining respect on and off
campus
 Doing positive things…
 Making it cool to be a
soccer player
 Cultural change
Mission Accomplished?
Building a Culture of
Excellence
Goals for this presentation
 Share ideas that have worked in my coaching situations.
 Ask questions that will make you think about what you
are doing with your own programs.
 Provide a framework for building your own culture of
excellence.
 Give you items you can take back to your programs.
Disclaimer
 This is notTHE way, it’s A way.
 Your personality, beliefs, passion and work ethic will
ultimately determine your success.
 Want to have a good team, then get good players.
 Want to have an EXCELLENT team, then get
EXCELLENT players!
 Everything shared is yours to use.
The Process: Steps for building a
culture of excellence
INTERIOR DESIGN
FOUNDATION
ROOF
F
R
A
M
E
W
O
R
K
F
R
A
M
E
W
O
R
K
#1 THE FOUNDATION
This bridge will only take you halfway there
To those mysterious lands you long to see:
Through gypsy camps and swirling Arab fairs
And moonlit woods where unicorns run free.
So come and walk awhile with me and share
The twisting trails and wondrous worlds I’ve known.
But this bridge will only take you halfway there-
The last few steps you’ll have to take alone.”
-Shel Silverstein
#1THE FOUNDATION
 Coaching philosophy
 Defining success
 Wins
 Trophies
 GPA
 Building character
#1THE FOUNDATION
 Mission: The Benedictine College Men’s Soccer
Program will be a positive and complimentary
representative of Benedictine College and the entire
educational community.
 Vision: The Benedictine College Men’s Soccer Program
will create and maintain a well-known, first-class,
professional environment where student-athletes are
consistently challenged to seek excellence in all aspects
of their lives.
#2THETOOLS
 Head Coach
 Continuing education
 The “DaVinci Coach”
 Technique, tactics, fitness, psychology,
management, marketing
 Support staff
 Administrators, colleagues, parents, local
leagues
 Players
#3THE FRAMEWORK
 “PILLARS OF EXCELLENCE”
 Team Credo- ALWAYS SEEKING EXCELLENCE
 4Words- FAMILY, PASSION,TRADITION, PURPOSE
 Standards and expectations- player handbook
 Team charter
 Defining your program
 Player-driven
 Accountability- “The way we do things around here.”
#4THE INTERIOR DESIGN
 Leadership
 Team Captains/Leaders
 Leadership Council
 Communication
 Individual meetings
 Unit meetings
 Office hours
 Film sessions
 Post-match evaluations
#4THE INTERIOR DESIGN
 Relationships
 Passion and daily goals
 Must have energy to do the job and set goals each
day.
 Teach your players to take a “professional” approach.
#5 THE ROOF
 The community
 What are you doing to make your community better?
 How are you promoting the game of soccer?
 How is your program viewed in the community?
 The school
 Set the standard for all athletic programs in the
building.
 Players should be positive role models.
#5 THE ROOF
 The tradition
 Should be viewed as an exclusive club.
 Sacrifices made to be successful.
 Hard work but fun.
 The legacy
 How do you want to be remembered?
 Leave it better than how you found it.
Review: Steps for building a culture
of excellence
 Foundation
 Tools
 Framework
 Interior Design
 Roof
 *STILL IMPROVING
(daily)
INTERIOR DESIGN
FOUNDATION
ROOF
F
R
A
M
E
W
O
R
K
F
R
A
M
E
W
O
R
K
Nebraska ’61- Legendary Example
“It would take years, however, to fully
grasp Bob Devaney’s impact.
He restored vision and confidence to a
fallen program. He established a
culture that outlived him.
Devaney’s greatest legacy: He made
Nebraska a national name while binding
its people together. He enlarged the
tent while pulling those inside closer.
He made Husker football bigger and
smaller.”
-Dirk Chatelain- OmahaWorld Herald, 7/22/12
QUESTIONS?
 Rob Herringer
 rherringer@benedictine.edu
Lessons from Denmark- EURO ‘92
 “Du Skal Tro At Du Er Noget”
 Danish for: “Don’t think that you are anyone.”
 “The higher up a monkey climbs the more you can
see of its arse.”
 1992 Danish National Team won the European
Championships without actually qualifying for the
tournament.
 Yugoslavia was removed for political reasons.
Mini-golf,Whoppers andWives
 Team had 10 days to
prepare.
 Coach Møller Nielsens
was prepared to be
fired and was planning
to wallpaper his home.
 Mini-Golf, Whoppers
and Wives=
CHAMPIONS
Thank you and enjoy your
coaching!
Building a Culture of Excellence
Rob Herringer
Head Men’s Soccer Coach- Benedictine College (KS)
NSCAA National Staff Coach

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Building a Culture of Excellence

  • 1. Building a Culture of Excellence Rob Herringer Head Men’s Soccer Coach- Benedictine College (KS) NSCAA National Staff Coach
  • 2. Personal Background  Proud Bellevue East Chieftain- Bellevue, NE (c/o 1996)  Benedictine College- Atchison, KS (B.A. 2000; M.E.A. 2004)  Head Boys’ and Girls’ Coach/Language Arts Instructor- Leavenworth High School- Leavenworth, KS (2000-2005)  Head Men’s Coach- Benedictine College (2005-present)  Former KansasYouth Soccer DOC, State and Region II ODP Staff and youth club coach  National Staff Coach for the NSCAA  USSF ‘A’ License, NSCAA Master Coach Diploma, USYSA NationalYouth License
  • 3. “Doin’Time” in Leavenworth  Coaching journey began at 22.  Head Coach for both boys’ and girls’ programs (fall and spring)  9th and 10th grade Language Arts instructor  Highly diverse student population  Soccer was basically a recreational activity- very little club soccer
  • 4. Welcome to Kansas 6A Soccer…
  • 5. Learning on the fly  Goal-setting and defining success  Standards and expectations  Making soccer a respected sport in the community  Development of youth programs  Getting the right support  Impact on students and their lives
  • 6. Learning on the fly  Development of a coaching philosophy  Coaching education  Developing a style of play that gave us a chance to win but also develop players  Learning through experience
  • 7. The Lady Pioneers (8-8-1) 14 players from the ‘05 team (pictured) went on to play college soccer; 3 played NCAA D1
  • 8. “Just when we got him trained…”
  • 10. Cat v. Eagle revisited  Struggling program  Discipline problems  No organization or leadership  Playing in one of the most difficult conferences in the nation  Alumni getting anxious  Scholarships, budget, etc.
  • 11. Progress…”ticking up the ladder”  Ranked in theTop 25  Made post-season for first time since ‘95  Regional final in ’07  Gaining respect on and off campus  Doing positive things…  Making it cool to be a soccer player  Cultural change
  • 13. Building a Culture of Excellence
  • 14. Goals for this presentation  Share ideas that have worked in my coaching situations.  Ask questions that will make you think about what you are doing with your own programs.  Provide a framework for building your own culture of excellence.  Give you items you can take back to your programs.
  • 15. Disclaimer  This is notTHE way, it’s A way.  Your personality, beliefs, passion and work ethic will ultimately determine your success.  Want to have a good team, then get good players.  Want to have an EXCELLENT team, then get EXCELLENT players!  Everything shared is yours to use.
  • 16. The Process: Steps for building a culture of excellence INTERIOR DESIGN FOUNDATION ROOF F R A M E W O R K F R A M E W O R K
  • 17. #1 THE FOUNDATION This bridge will only take you halfway there To those mysterious lands you long to see: Through gypsy camps and swirling Arab fairs And moonlit woods where unicorns run free. So come and walk awhile with me and share The twisting trails and wondrous worlds I’ve known. But this bridge will only take you halfway there- The last few steps you’ll have to take alone.” -Shel Silverstein
  • 18. #1THE FOUNDATION  Coaching philosophy  Defining success  Wins  Trophies  GPA  Building character
  • 19. #1THE FOUNDATION  Mission: The Benedictine College Men’s Soccer Program will be a positive and complimentary representative of Benedictine College and the entire educational community.  Vision: The Benedictine College Men’s Soccer Program will create and maintain a well-known, first-class, professional environment where student-athletes are consistently challenged to seek excellence in all aspects of their lives.
  • 20. #2THETOOLS  Head Coach  Continuing education  The “DaVinci Coach”  Technique, tactics, fitness, psychology, management, marketing  Support staff  Administrators, colleagues, parents, local leagues  Players
  • 21. #3THE FRAMEWORK  “PILLARS OF EXCELLENCE”  Team Credo- ALWAYS SEEKING EXCELLENCE  4Words- FAMILY, PASSION,TRADITION, PURPOSE  Standards and expectations- player handbook  Team charter  Defining your program  Player-driven  Accountability- “The way we do things around here.”
  • 22. #4THE INTERIOR DESIGN  Leadership  Team Captains/Leaders  Leadership Council  Communication  Individual meetings  Unit meetings  Office hours  Film sessions  Post-match evaluations
  • 23. #4THE INTERIOR DESIGN  Relationships  Passion and daily goals  Must have energy to do the job and set goals each day.  Teach your players to take a “professional” approach.
  • 24. #5 THE ROOF  The community  What are you doing to make your community better?  How are you promoting the game of soccer?  How is your program viewed in the community?  The school  Set the standard for all athletic programs in the building.  Players should be positive role models.
  • 25. #5 THE ROOF  The tradition  Should be viewed as an exclusive club.  Sacrifices made to be successful.  Hard work but fun.  The legacy  How do you want to be remembered?  Leave it better than how you found it.
  • 26. Review: Steps for building a culture of excellence  Foundation  Tools  Framework  Interior Design  Roof  *STILL IMPROVING (daily) INTERIOR DESIGN FOUNDATION ROOF F R A M E W O R K F R A M E W O R K
  • 27. Nebraska ’61- Legendary Example “It would take years, however, to fully grasp Bob Devaney’s impact. He restored vision and confidence to a fallen program. He established a culture that outlived him. Devaney’s greatest legacy: He made Nebraska a national name while binding its people together. He enlarged the tent while pulling those inside closer. He made Husker football bigger and smaller.” -Dirk Chatelain- OmahaWorld Herald, 7/22/12
  • 28. QUESTIONS?  Rob Herringer  rherringer@benedictine.edu
  • 29. Lessons from Denmark- EURO ‘92  “Du Skal Tro At Du Er Noget”  Danish for: “Don’t think that you are anyone.”  “The higher up a monkey climbs the more you can see of its arse.”  1992 Danish National Team won the European Championships without actually qualifying for the tournament.  Yugoslavia was removed for political reasons.
  • 30. Mini-golf,Whoppers andWives  Team had 10 days to prepare.  Coach Møller Nielsens was prepared to be fired and was planning to wallpaper his home.  Mini-Golf, Whoppers and Wives= CHAMPIONS
  • 31. Thank you and enjoy your coaching!
  • 32. Building a Culture of Excellence Rob Herringer Head Men’s Soccer Coach- Benedictine College (KS) NSCAA National Staff Coach