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The Creative Group 2018 Salary Guide

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Having a strong understanding of current hiring and compensation trends is a critical first step to winning over top candidates. This slideshow from The Creative Group features information on how much to pay creative and marketing professionals in 2018, as well as popular benefits, incentives and perks. To learn more, visit www.roberthalf.com/creativegroup/salary-center.

Published in: Recruiting & HR
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The Creative Group 2018 Salary Guide

  1. 1. 2018 Hiring and Compensation Trends
  2. 2. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. 5 Trends Driving Hiring Unemployment rates are low and hiring competition is intense Hard and soft skills carry equal weight Technology, design and marketing are going through a profound change 1 2 3
  3. 3. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. 5 Trends Driving Hiring Hard Skills ▪ Design tools ▪ Video production/motion graphics ▪ UX/UI ▪ Programming languages ▪ Content management systems ▪ Customer experience ▪ Digital strategy ▪ Project management Soft Skills ▪ Communication ▪ Collaboration ▪ Empathy ▪ Problem solving ▪ Creative thinking/innovation ▪ Power of influence ▪ Ability to attract and retain top talent
  4. 4. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. 5 Trends Driving Hiring 4 Compensation for in-demand skills is rising
  5. 5. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. 5 Trends Driving Hiring Retention is top of mind Top Causes of Employee Turnover Limited opportunities for career growth Inadequate compensation and benefits Job boredom 5
  6. 6. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. Current Compensation Practices Pay to Perks How does your company determine bonuses?* How companies determine salary increases Source: Robert Half survey of more than 740 human resources, compensation and benefits professionals in North America *Responses do not total 100 percent due to rounding.
  7. 7. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. Current Compensation Practices Pay to Perks 95% 89% 88% 81% 79% 78% 65% 56% Medical insurance Dental insurance Life insurance Vision insurance AD&D (accidental death and dismemberment) Disability insurance Employee assistance program (EAP) Reimbursement for tuition/ professional certifications Most common benefits offered* Source: Robert Half survey of more than 740 human resources, compensation and benefits professionals in North America *Responses do not total 100 percent due to rounding.
  8. 8. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. Current Compensation Practices Pay to Perks 37% 20% 18% 18% 16% spot awards for individual or team achievement profit-sharing retention bonuses stock options, restricted stock or performance shares deferred compensation The most common incentives offered Source: Robert Half survey of more than 740 human resources, compensation and benefits professionals in North America
  9. 9. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. Current Compensation Practices Pay to Perks The most common perks offered Source: Robert Half survey of more than 740 human resources, compensation and benefits professionals in North America
  10. 10. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. Pay for performance: Nearly 2 out of 3 companies tie compensation to organizational or individual performance. Current Compensation Practices Pay to Perks Helping employees save for retirement: Seventy-five percent of companies offer a 401(k) or RRSP. On average, employers match 3 to 4% of employees’ contributions. Time-off policies: On average, employers offer 14 days of paid vacation for the first 5 years of employment, plus 9 paid holidays, including floating holidays. Source: Robert Half survey of more than 740 human resources, compensation and benefits professionals in North America
  11. 11. © 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans. All rights reserved. The Creative Group Salary Center Download your copy of the Salary Guide for more on the latest hiring and compensation trends: creativegroup.com/salary-center

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