Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
LIVING DIGITALLY using social media on the Christian college campus
<ul><li>How can your campus use social media </li></ul><ul><li>to recruit students and strengthen community? </li></ul>
<ul><li>What makes a Christ-centered campus special? </li></ul>
Community
<ul><li>What does this have to do with social media? </li></ul>
<ul><li>What is social media? </li></ul>
<ul><li>Social media is the democratization of </li></ul><ul><li>information, transforming people from </li></ul><ul><li>...
<ul><li>Or, </li></ul>
<ul><li>Social media is the creation of online content by </li></ul><ul><li>anyone, anywhere. Media you can interact with....
<ul><li>MySpace </li></ul><ul><li>Facebook </li></ul><ul><li>Blogs </li></ul><ul><li>Twitter </li></ul><ul><li>Video-blogg...
<ul><li>Why should social media </li></ul><ul><li>matter to your campus? </li></ul>
<ul><li>These are the tools of today’s storytellers. </li></ul>
<ul><li>Who is telling your school’s story? </li></ul>
<ul><li>This brand-building storytelling is only going to increase. </li></ul>
<ul><li>It's where your students and families are </li></ul><ul><li>spending their time. </li></ul>
<ul><li>More than half of all online American </li></ul><ul><li>teenagers use social networking sites. </li></ul>*
<ul><li>64% of online teenagers created content </li></ul>*
<ul><li>People trust people. </li></ul><ul><li>Not advertising. </li></ul><ul><li>Not marketing. </li></ul><ul><li>And...
<ul><li>Social media is about </li></ul><ul><li>building relationships. </li></ul>
<ul><li>Ryan Moede </li></ul><ul><li>Marketing & Communications Manager | CCCU </li></ul><ul><li>[email_address] </li></ul...
Upcoming SlideShare
Loading in …5
×
Business, Technology
1,634 views
Feb. 02, 2008

Social Media for the Christian College

This deck provides a brief introduction to how the Christian college campus is uniquely situated to utilize social media tools to strengthen their community.

no profile picture user

  • Login to see the comments

Social Media for the Christian College

  1. 1. LIVING DIGITALLY using social media on the Christian college campus
  2. 2. <ul><li>How can your campus use social media </li></ul><ul><li>to recruit students and strengthen community? </li></ul>
  3. 3. <ul><li>What makes a Christ-centered campus special? </li></ul>
  4. 4. Community
  5. 5. <ul><li>What does this have to do with social media? </li></ul>
  6. 6. <ul><li>What is social media? </li></ul>
  7. 7. <ul><li>Social media is the democratization of </li></ul><ul><li>information, transforming people from </li></ul><ul><li>content readers into content publishers. </li></ul><ul><li>It is the shift from a broadcast </li></ul><ul><li>mechanism to a many-to-many model, </li></ul><ul><li>rooted in conversations between </li></ul><ul><li>authors, people, and peers. </li></ul>
  8. 8. <ul><li>Or, </li></ul>
  9. 9. <ul><li>Social media is the creation of online content by </li></ul><ul><li>anyone, anywhere. Media you can interact with. </li></ul>
  10. 10. <ul><li>MySpace </li></ul><ul><li>Facebook </li></ul><ul><li>Blogs </li></ul><ul><li>Twitter </li></ul><ul><li>Video-blogging </li></ul><ul><li>Podcasts </li></ul><ul><li>YouTube </li></ul>
  11. 11. <ul><li>Why should social media </li></ul><ul><li>matter to your campus? </li></ul>
  12. 12. <ul><li>These are the tools of today’s storytellers. </li></ul>
  13. 13. <ul><li>Who is telling your school’s story? </li></ul>
  14. 14. <ul><li>This brand-building storytelling is only going to increase. </li></ul>
  15. 15. <ul><li>It's where your students and families are </li></ul><ul><li>spending their time. </li></ul>
  16. 16. <ul><li>More than half of all online American </li></ul><ul><li>teenagers use social networking sites. </li></ul>*
  17. 17. <ul><li>64% of online teenagers created content </li></ul>*
  18. 18. <ul><li>People trust people. </li></ul><ul><li>Not advertising. </li></ul><ul><li>Not marketing. </li></ul><ul><li>And they tell the best stories. </li></ul>
  19. 19. <ul><li>Social media is about </li></ul><ul><li>building relationships. </li></ul>
  20. 20. <ul><li>Ryan Moede </li></ul><ul><li>Marketing & Communications Manager | CCCU </li></ul><ul><li>[email_address] </li></ul><ul><li>* Pew Internet & American Life Project </li></ul>

×