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Mobile Detour by   Ronald Lenz, CEO 7scenes
Waag Society / 7scenesUrban Reality Lab / Mobile Storytelling platform
The power of smartphonesPrimary means of accessing the Internet worldwide by 2020
Platform for location-based tours for smartphonesFor education, culture, tourism and events
Apps for iPhone and AndroidExplore locations, take photos and share with friends
Visual content management systemdrag & drop content onto locations
Online StorePromote tours & games and capture user activity & reviews
We draw cities...
We draw cities...
We draw cities...and pigeons
We show hidden heritage...
We transform streets into a playgrounds...
We make landscapes come to life...
We entertain visitors at events
We organize mobile design challenges
We extend museums...
MuseumAppAll museums publishing to one app
We layer cities with new meaning
Augment Reality
Indoor positioning
Custom Maps
Scan codes
Recognize images
Mobile payments
BoDW ’08 - PolyU & HKDIArchitecture game for Detour program
VTC / CLT - march & aug ’10Exploring Mobile Learning formats
VTC / CLT - march & aug ‘10Wan Chai tour - Whole person dev + English language
VTC / CLT @ BoDW ’10"Location-based Learning: Turning the City into a Museum.”
PICNIC Challenge ’11 - HKDIHKDI runner-up!!
HKDI workshops - BoDW ’11For HKDI campus & BoDW Detour
Q&AWe layer cities with new meaning
Which mobile features doyou find the most important?  We layer cities with new meaning
How can mobile technologybest be used in education? We layer cities with new meaning
What are Hong Kong’s bestplaces for Mobile heritage        projects? We layer cities with new meaning
What would the ultimate   tourism app be?We layer cities with new meaning
Thanks!    Ronald Lenz  www.7scenes.comronald@7scenes.com      @rlenz
BoDW '11 - Mobile Detour
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BoDW '11 - Mobile Detour

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BoDW '11 - Mobile Detour

  1. 1. Mobile Detour by Ronald Lenz, CEO 7scenes
  2. 2. Waag Society / 7scenesUrban Reality Lab / Mobile Storytelling platform
  3. 3. The power of smartphonesPrimary means of accessing the Internet worldwide by 2020
  4. 4. Platform for location-based tours for smartphonesFor education, culture, tourism and events
  5. 5. Apps for iPhone and AndroidExplore locations, take photos and share with friends
  6. 6. Visual content management systemdrag & drop content onto locations
  7. 7. Online StorePromote tours & games and capture user activity & reviews
  8. 8. We draw cities...
  9. 9. We draw cities...
  10. 10. We draw cities...and pigeons
  11. 11. We show hidden heritage...
  12. 12. We transform streets into a playgrounds...
  13. 13. We make landscapes come to life...
  14. 14. We entertain visitors at events
  15. 15. We organize mobile design challenges
  16. 16. We extend museums...
  17. 17. MuseumAppAll museums publishing to one app
  18. 18. We layer cities with new meaning
  19. 19. Augment Reality
  20. 20. Indoor positioning
  21. 21. Custom Maps
  22. 22. Scan codes
  23. 23. Recognize images
  24. 24. Mobile payments
  25. 25. BoDW ’08 - PolyU & HKDIArchitecture game for Detour program
  26. 26. VTC / CLT - march & aug ’10Exploring Mobile Learning formats
  27. 27. VTC / CLT - march & aug ‘10Wan Chai tour - Whole person dev + English language
  28. 28. VTC / CLT @ BoDW ’10"Location-based Learning: Turning the City into a Museum.”
  29. 29. PICNIC Challenge ’11 - HKDIHKDI runner-up!!
  30. 30. HKDI workshops - BoDW ’11For HKDI campus & BoDW Detour
  31. 31. Q&AWe layer cities with new meaning
  32. 32. Which mobile features doyou find the most important? We layer cities with new meaning
  33. 33. How can mobile technologybest be used in education? We layer cities with new meaning
  34. 34. What are Hong Kong’s bestplaces for Mobile heritage projects? We layer cities with new meaning
  35. 35. What would the ultimate tourism app be?We layer cities with new meaning
  36. 36. Thanks! Ronald Lenz www.7scenes.comronald@7scenes.com @rlenz

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