Discover problemsearly on
Agenda•   About us•   UCD - User Centred Design•   Prototyping•   User Testing    • Recruit Test Users    • Conduct User T...
Reto LämmlerEntrepreneur, Interaction Designer•   RememberTheName•   58rocks GmbH•   BS Computer Science and MAS HCID•   P...
Rahel VilsWeb & User Interface Designer• namics AG• Startup Cassiber AG• MAS HCID (in progress)
UCD - User Centred Design
„The central premise of user centreddesign is that the best designed productsand services result from understanding thenee...
UCD - User Centred Design              INTERACTION DESIGN
Requirements Engineering  Understand the user and the environment• Interviews (Stakeholders & Users)• Contextual Inquiry  ...
Concept    Brainstorm and scribble•   Goal of iteration•   Which requirements to evaluate•   Define information architectu...
Prototyping    Simulate the user experience•   Develop prototype•   LoFi to HiFi•   Paper prototype•   Interactive prototype
Evaluation    Test the prototype•   Write test scripts•   Recruit test users•   Conduct user test•   Analyze results•   Pl...
Implementation    Build a solid interaction concept•   Finetune visual design•   Handover to engineering•   Observe implem...
PrototypingLoFi to HiFi
User TestingTest prototype with users
Testing methods•   Hallway Testing•   Expert Review•   In-House User Test•   Remote User Test•   Usability Lab
Hallway Testing (LoFi)
In-House User Test (LoFi/HiFi)
Remote User Test (HiFi)
Usability Lab (HiFi)
Recruit Test UsersFind people fitting the personas
Recruiting• Use In-House user database• Use Facebook or Craigslist Ads• Order from market research company
Recruiting Challenges• Time consuming and expensive• Unreliable testers (no shows)• Always ending up with same people (or ...
Conduct Users TestDiscover problems early on
Best practices•   Do a dry run test•   Mention that prototype and not user is tested•   Ask test user to think aloud•   On...
Do you think, you will try any    of this in the future?
Thanks for testing!www.testingtime.ch
Tools•   www.usertesting.com•   www.solidifyapp.com•   www.balsamiq.com•   www.axure.com•   www.testingtime.ch•   foundati...
Startupcamp Basel: Rapid Prototyping & User Testing
Startupcamp Basel: Rapid Prototyping & User Testing
Startupcamp Basel: Rapid Prototyping & User Testing
Startupcamp Basel: Rapid Prototyping & User Testing
Startupcamp Basel: Rapid Prototyping & User Testing
Startupcamp Basel: Rapid Prototyping & User Testing
Startupcamp Basel: Rapid Prototyping & User Testing
Startupcamp Basel: Rapid Prototyping & User Testing
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Startupcamp Basel: Rapid Prototyping & User Testing

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How to do rapid prototyping and user testing in a user centred design process.

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Startupcamp Basel: Rapid Prototyping & User Testing

  1. 1. Discover problemsearly on
  2. 2. Agenda• About us• UCD - User Centred Design• Prototyping• User Testing • Recruit Test Users • Conduct User Test
  3. 3. Reto LämmlerEntrepreneur, Interaction Designer• RememberTheName• 58rocks GmbH• BS Computer Science and MAS HCID• PM at Doodle AG
  4. 4. Rahel VilsWeb & User Interface Designer• namics AG• Startup Cassiber AG• MAS HCID (in progress)
  5. 5. UCD - User Centred Design
  6. 6. „The central premise of user centreddesign is that the best designed productsand services result from understanding theneeds of the people who will use them.“Design Council
  7. 7. UCD - User Centred Design INTERACTION DESIGN
  8. 8. Requirements Engineering Understand the user and the environment• Interviews (Stakeholders & Users)• Contextual Inquiry (observe the user in the environment)• Consolidation of the findings• Modelling of Personas and Scenarios
  9. 9. Concept Brainstorm and scribble• Goal of iteration• Which requirements to evaluate• Define information architecture• Scribble interaction concepts
  10. 10. Prototyping Simulate the user experience• Develop prototype• LoFi to HiFi• Paper prototype• Interactive prototype
  11. 11. Evaluation Test the prototype• Write test scripts• Recruit test users• Conduct user test• Analyze results• Plan next iteration
  12. 12. Implementation Build a solid interaction concept• Finetune visual design• Handover to engineering• Observe implementation• Launch
  13. 13. PrototypingLoFi to HiFi
  14. 14. User TestingTest prototype with users
  15. 15. Testing methods• Hallway Testing• Expert Review• In-House User Test• Remote User Test• Usability Lab
  16. 16. Hallway Testing (LoFi)
  17. 17. In-House User Test (LoFi/HiFi)
  18. 18. Remote User Test (HiFi)
  19. 19. Usability Lab (HiFi)
  20. 20. Recruit Test UsersFind people fitting the personas
  21. 21. Recruiting• Use In-House user database• Use Facebook or Craigslist Ads• Order from market research company
  22. 22. Recruiting Challenges• Time consuming and expensive• Unreliable testers (no shows)• Always ending up with same people (or friends)
  23. 23. Conduct Users TestDiscover problems early on
  24. 24. Best practices• Do a dry run test• Mention that prototype and not user is tested• Ask test user to think aloud• Only one person moderates• Another person takes notes• Don‘t be suggestive• Follow up question for everyone
  25. 25. Do you think, you will try any of this in the future?
  26. 26. Thanks for testing!www.testingtime.ch
  27. 27. Tools• www.usertesting.com• www.solidifyapp.com• www.balsamiq.com• www.axure.com• www.testingtime.ch• foundation.zurb.com

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