New Media for Civic Engagement (U.S - Islamic World Forum)

Riyaad Minty
Riyaad MintyHead of Social Media at Al Jazeera
Riyaad Minty ( Head of Social Media, Al Jazeera @riy on twitter gtalk:  [email_address]
Operation Cast Lead Case Study
# gaza
The war of words Help Us Win Gaza Talk Propaganda 2.0
The Israel Defense Forces, recognizing that success in neutralizing the Hamas movement in Gaza is as much a public relations challenge as a military one, has enlisted an arsenal of Internet tools to take their message directly to a global audience.  – Noam Cohen, New York Times The battle for  Public Opinion
Redefining Public Diplomacy  "Since the definition of war has changed, the definition of public diplomacy has to change as well” - David Saranga, Israeli consulate in New York
Media Black Out /aymanm /sherinet
Views from the ground …
“ Micro Reporting ”
Let the news follow you...
Crisis Mapping
Creative Commons
What did people do with  our footage? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What happens when there is no media ...?
# iranelection
# iranelection ,[object Object],[object Object],[object Object]
[object Object],[object Object],# iranelection
Civic Engagement:  Importance of placing information in Context  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? Riyaad Minty ( Head of Social Media, Al Jazeera @riy on twitter gtalk:  [email_address]
1 of 22

More Related Content

What's hot(20)

Social Media for Non-ProfitsSocial Media for Non-Profits
Social Media for Non-Profits
Mike McCready423 views
Mac201 online commentsMac201 online comments
Mac201 online comments
Rob Jewitt1.3K views
Social Media and Hashtag ActivismSocial Media and Hashtag Activism
Social Media and Hashtag Activism
Damian Radcliffe1.3K views
Social media & arab springSocial media & arab spring
Social media & arab spring
tdcjackson4.2K views
MIWP week5 media globalisationMIWP week5 media globalisation
MIWP week5 media globalisation
Scott Koga-Browes547 views
Media and international communicationsMedia and international communications
Media and international communications
Carolina Matos4.1K views
Role of New Media in Democratization Role of New Media in Democratization
Role of New Media in Democratization
Bhaswati Guha Majumder1.3K views
Citizen JournalismCitizen Journalism
Citizen Journalism
Amber Bhaumik1.2K views
Social Media ActivismSocial Media Activism
Social Media Activism
edtcd5K views
Access to informationAccess to information
Access to information
Stephanos Nader544 views
Social media and katrinaSocial media and katrina
Social media and katrina
Marc Meyer2K views
Mac201   impartiality lectureMac201   impartiality lecture
Mac201 impartiality lecture
Rob Jewitt1.3K views
Presentation to SMU classPresentation to SMU class
Presentation to SMU class
Sanjana Hattotuwa429 views
Social media & Social changeSocial media & Social change
Social media & Social change
Adrià Rodriguez579 views
Citizen journalismCitizen journalism
Citizen journalism
Dean141415.6K views
Interaction & DesignInteraction & Design
Interaction & Design
Arlton Lowry372 views

Recently uploaded(20)

[2023] Putting the R! in R&D.pdf[2023] Putting the R! in R&D.pdf
[2023] Putting the R! in R&D.pdf
Eleanor McHugh34 views
Liqid: Composable CXL PreviewLiqid: Composable CXL Preview
Liqid: Composable CXL Preview
CXL Forum118 views
CXL Forum183 views

New Media for Civic Engagement (U.S - Islamic World Forum)

Editor's Notes

  1. Most relevant and effective use of Twitter War time reporting
  2. trending topic throughout the conflict there was a gap conversations are happening no one is quoting facts / propoganda no dedicated authentic news source present
  3. Lots of discussion online from both sides Two main sites: helpuswin and gaza talk High noise ratio
  4. Public diplomacy 2.0
  5. There was a media blackout When there is blackout the online conversations fill the gap
  6. AJ Had reporters on the ground – so we were able to get information out Filter through the news and provide actual facts key assets are reporters on the ground
  7. not how fast you can open a twitter account
  8. Launched a platform to get views from citizens on the ground Was ok for first two days After communication systems were taken out, the voices on the ground went silent.
  9. Micro-reported the war using twitter. Updates from our correspondents and teams across the conflict area.
  10. Enter Ushahidi crowd sourcing crisis information - kenyan political unrest riots, south african violence against the foreigners the mashup 2nd Jan 2009 - Day 7
  11. Launched creative commons repository of broadcast quality footage
  12. Italian NGO organising medical aid, Amenesty Sometone making video game Disinvestment Israel Multimedia Editor of Radio Television Hong Kong Carte Blanche, Rai TV
  13. Media were not allowed to cover the protests. Very few credible eyes on the ground. As such international community relied on social media to get information out.
  14. Need to first understand who are the people that are tweeting. Background, demographics, areas etc. Limited to educated people in urban areas – majority are pro reformis/secularist Ahmedinajad supporters have a very small voice online comparitvely Not hearing from both sides – there is no discussion. More of a broadcast medium for people with a story to tell.
  15. Looking ahead – key drivers for social media usage for civic engagement.