Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk:  [email_address]
Al Jazeera Network 1. Al Jazeera Arabic 2. Al Jazeera English 3. Al Jazeera Turk 4. Al Jazeera Balkans 5. Al Jazeera Kiswa...
How do we begin to deal with this?
Relevance
People Trust People Flickr: Thomas Hawk Trust
New(s)  Ecosystem
A Virtuous Circle Participatory Culture
Arab Uprisings Case Study
 
# sidibouzid
# Tunisia
The Revolution was televised…. …You were just watching the wrong channel
<ul><li>&quot;I’m making this video to give you one simple message. We want to go down to Tahrir Square on January 25. If ...
# jan25
Revolution Sound Track (YouTube) http://bit.ly/faAGfK
Peoples  Revolution
Views from the ground …
Making Sense of it All … ( information  –  noise )   +  context  =  accurate reporting
 
 
It ’s not only about taking - sometimes you have to  give  a little... @mohamed
“ Micro Reporting”
Live Blog
Promoted Tweets
Driving the conversation...
http://aje.me/ajelive Most tweeted link
Live Streaming…
Going to our audience
Facebook Livestream
YouTube Livestream
Driving traffic….
Listening to our audience…
Building a community….
Building Trust & Credibility
# demandAlJazeera
Call to Action
Grass Roots Involvement….
Becoming the news….
but ...
 
 
even if its only 140 characters  at a time.
Questions? Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk:  [email_address]
Upcoming SlideShare
Loading in …5
×

Arab Uprisings - How Al Jazeera used Social Media to tell the story

3,619 views

Published on

Presentation from La Red Innova. Focusing on a New News Ecosystem with a case study on how Al Jazeera covered the Egyptian Revolution using Social Media.

(A video should play after the #jan25 slide, you can watch it here: http://www.youtube.com/watch?v=ThvBJMzmSZI)

Published in: News & Politics
  • Be the first to comment

Arab Uprisings - How Al Jazeera used Social Media to tell the story

  1. 1. Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk: [email_address]
  2. 2. Al Jazeera Network 1. Al Jazeera Arabic 2. Al Jazeera English 3. Al Jazeera Turk 4. Al Jazeera Balkans 5. Al Jazeera Kiswahili 6. Al Jazeera Mubashr (Mubashr Misr) 7. Al Jazeera Documentary 8. Al Jazeera Sports 9. Al Jazeera Training Center 10. Al Jazeera Research Center 11. Al Jazeera …… Flickr: Mohamed Nanabhay
  3. 3. How do we begin to deal with this?
  4. 4. Relevance
  5. 5. People Trust People Flickr: Thomas Hawk Trust
  6. 6. New(s) Ecosystem
  7. 7. A Virtuous Circle Participatory Culture
  8. 8. Arab Uprisings Case Study
  9. 10. # sidibouzid
  10. 11. # Tunisia
  11. 12. The Revolution was televised…. …You were just watching the wrong channel
  12. 13. <ul><li>&quot;I’m making this video to give you one simple message. We want to go down to Tahrir Square on January 25. If we still have honor and we want to live in dignity on this land, we have to go down on January 25… Whoever says it’s not worth it because there will only be a handful of people, I want to tell him you are the reason behind this, and you are a traitor just like the president or any security cop who beats us in the streets. Your presence with us will make a difference, a big difference! ” </li></ul><ul><ul><ul><ul><li>- Asma Mahfouz </li></ul></ul></ul></ul><ul><ul><ul><ul><li> Posted online 18 th January </li></ul></ul></ul></ul># Egypt
  13. 14. # jan25
  14. 15. Revolution Sound Track (YouTube) http://bit.ly/faAGfK
  15. 16. Peoples Revolution
  16. 17. Views from the ground …
  17. 18. Making Sense of it All … ( information – noise ) + context = accurate reporting
  18. 21. It ’s not only about taking - sometimes you have to give a little... @mohamed
  19. 22. “ Micro Reporting”
  20. 23. Live Blog
  21. 24. Promoted Tweets
  22. 25. Driving the conversation...
  23. 26. http://aje.me/ajelive Most tweeted link
  24. 27. Live Streaming…
  25. 28. Going to our audience
  26. 29. Facebook Livestream
  27. 30. YouTube Livestream
  28. 31. Driving traffic….
  29. 32. Listening to our audience…
  30. 33. Building a community….
  31. 34. Building Trust & Credibility
  32. 35. # demandAlJazeera
  33. 36. Call to Action
  34. 37. Grass Roots Involvement….
  35. 38. Becoming the news….
  36. 39. but ...
  37. 42. even if its only 140 characters at a time.
  38. 43. Questions? Riyaad Minty ( riyaadm.com) Head of Social Media, Al Jazeera @riy on twitter gtalk: [email_address]

×