Rival IQ - How to use competitive social media analytics
Social Media is a great way for any business to drive growth.
Know your before searching.key terms
Study: Social media engagement
is the #1 most important metric
for over 450 mid-to-senior level
Use Rival IQ’s Cross Channel Detailed Metrics to see:
Streamline the process with the right tools.
Competitive Social Media Analytics
Put your competitor list into Rival IQ for initial review:
Eliminate those that
speak to a diﬀerent
Eliminate those that do not
perform on social media.
Keep only those that
are purely relevant.
Include one or two
far more inﬂuential
Be both eﬀective and eﬃcient
with your marketing budget.
Can Make You a Smarter Marketer
Make a list of 5 to 10 competitors.
Engagement rates tell you where the audience
Don’t rely on gut. Rely on hard data.
The idea stage of content creation
is often time-consuming.
Set social media benchmarks based on
results of companies you aspire to beat.
growth rates activity audience
Track top content trends.
Find competitors’ top-performing content.
Create fresh content that serves the same need.
Aggregate industry news.
Assess your current position fast:
Look at your Top Cross
Channel Social Content,
sorted by total engagement
Set reporting parameters
and let Rival IQ auto-generate
the necessary reports
Use the right tools to make
social media an open book
and implement faster and better.
Build your strategy on real data of what’s
working right now, and you’re sure to excel.
Below is our streamlined 5-step process
for competitor social analysis.
To build a strategy that will
work in your industry, you’ll
need competitive data.
100 well-written blog posts.
20 valuable ebooks, white papers, case studies.
Founders believed their lead generation content
was too “salesy” for social media.
Using Rival IQ, Marketing validated strategy while
monitoring and staying ahead of competitors’ content.
Results in 30 days of social promotion
traﬃc boost referral boost
Get 7 days free
See how Rival IQ can help you make more
informed decisions about your market.
Visit RIVALIQ.COM for a free trial