1. AS Media
Issues from the January sessions

2. G321 Foundation Portfolio
• 800 entries, over 30 centres
• Lots of magazine work, some video, little web
or radio
• Changed emphasis as now 50% of marks
• Introduction of electronic evaluation
• Preliminary task as new element
• Choice of electronic or paper research and
planning

3. General issues
• Meeting deadlines for marks and despatch of
work
• Correct and playable formats
• Accessible online material, including centre
blog hub
• Using the seven evaluation questions in the
spec
• Found material
• No allowance for technical issues or lost work
without proper procedures

4. Marking issues
• Teacher comments essential
• Using the levels and the criteria
• Internal moderation
• Consistency when more than one task offered
• Differentiation within group work
• Level 4 must represent excellence
• Moderators have and will intervene more

5. Research and Planning
• Research tending to dominate at
expense of planning
• Relevance of material
• Size of material (magazine work)
• Link between planning and construction
marks
• If blogging- use from start not just as
summative

6. Evaluation
• Blogs, powerpoints, occasional DVD extras,
videotaped presentations, podcasts
• Not meant to be an essay- Word docs not
acceptable
• Best examples used visuals well
• Group work needs clarity over individual
contribution
• Best seen as a product in itself

7. Construction
• Moderators start with this aspect
• Need to consider what represents good
construction
• Expectations for Level 4 must be high
• Need for more training on equipment
and more practice

8. Film
• Needs to look like an opening
• Camerawork/editing/mise-en-scene
needs to be appropriate
• More attention to titles needed
• Soundtrack part of construction mark
• Length
• Relevance of research

9. Magazine
• Attention to conventions
• Use of decent DTP
• Verification of own photos
• Screengrabs useful evidence in R&P
• No found material
• Variety of images

10. Web
• MUST be online !
• No need for paper printouts or disks
• Not just from templates
• Look at criteria for the task

11. Radio
• Audibility
• Found material
• Take seriously- use real stories and real
people

12. G322/323 Exam
• 2200 entries (9 for radio)
• New marking style
• Texts worked well

13. Marking
• Media Terminology 10
• Use of examples 20
• Explanation, analysis and argument 20
• Worth using formatively with candidates

14. Q.1
• Avoid lengthy intros
• No need for ‘grand theory’
• Editing and sound weakest areas
• Editing use for time and space needs
addressing
• Representation handled well and tied to
its construction

15. Q.2
• Case studies need to be focussed to question
• Film most popular choice
• Tendency to rely too much on single
examples (harder to generalise)
• Music and videogames often worked well
• Newspapers less successful
• Wealkest answers ignored Audiences and
Institutions and were just textual analysis

16. Summary
• Main issues are with coursework
• Admin, accuracy of marking, new style
evaluation
• Proper exploitation of electronic forms
• Exam: make use of new marking
categories in preparing cands