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Boutique: 3 Ways to Build Loyal Customers

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Check out these three ways your boutique can build loyal customers!

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Boutique: 3 Ways to Build Loyal Customers

  1. 1. Boutique: 3 Ways to Build Loyal Customers 3 WAYS TO BUILD LOYAL CUSTOMERS BOUTIQUE
  2. 2. BE PERSONABLE
  3. 3. By collecting customer information and other details right at the POS, you have the information needed to make your customer feel special. When asking for this information, be transparent! Tell the shopper why you are collecting their information and how you plan to use it. Add additional notes that will help you to connect with them next time they visit the store. For example, if you knew Kathy was looking for a dress for a friend’s birthday party, ask her how the party was and how the dress worked out!
  4. 4. BE REAL
  5. 5. Make sure your sales pitch sounds genuine and not scripted. Start with a friendly greeting or compliment and then ask if they’ve been in before. Be sure to alert shoppers of your current promotions and deals, but don’t be overbearing. Some shoppers prefer to be left alone and just look around. The less sincere you are, the more likely you are to turn customers away. Instead, use your first interaction with them as an opportunity to build a genuine relationship.
  6. 6. GO THE EXTRA MILE
  7. 7. By exemplifying outstanding customer service, you will have more loyal customers. Exceed your customer’s expectations and go out of your way to make them happy. Be sure to remember the customer is always right. You want to do everything in your power to offer a positive and memorable experience. Maybe that means offering to carry their purchase to their car or giving them gift cards when your store makes a mistake.
  8. 8. 3 WAYS TO BUILD LOYAL CUSTOMERS BOUTIQUE WANT TO LEARN ABOUT HOW RICS CAN HELP YOU MANAGE YOUR BOUTIQUE? CLICK HERE ▷

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