Rick Koletavitoglu presents the 150birds sales deck. A more effective and affordable alternative to hiring a marketing manager—ideal for property management companies, dental practices, and law firms. Small businesses subscribe to our marketing teams for a variety of reasons: • Our holistic marketing plans waste less on ads and spread your budget across more activities, leading to increased funnel conversion rates. • A flat monthly fee makes our program an affordable and hassle-free alternative to in-house hiring or working with marketing agencies. • Faster and more reliable than working with messy freelance marketplaces. Your team of trusted specialists is constructed and managed based on your specific requirements.

1. Automate your company’s growth and
reduce marketing expenses by 90%.
Omnichannel
Marketing
Platform
Rick Koletavitoglu • Founder & CEO • rick@150birds.com

2. What's a conversion funnel?

3. First Contact Things Happen Conversion
It's a process

4. It's more than you
think
Brand Building
First Contact
Things Happen
Onboarding
Conversion
•
•
•
Research
Branding
Strategy
•
•
•
Advertising
PR/Events
Social/SEO
•
•
•
Video
Audio
Content
•
•
Product
Sales •
•
Website
Email
Upselling
Cross-selling
Referrals

5. Brand Building
First Contact
Things Happen
Conversion
Onboarding
•
•
•
Research
Branding
Strategy
•
•
•
Advertising
PR/Events
Social/SEO
•
•
•
Video
Audio
Content
•
•
Website
Email
•
•
Product
Sales
Lots of reach
Almost none
High Churn
Or else it's a waste
of money
Upselling
Cross-selling
Referrals

6. •
•
•
Consistency in design and messaging specific to the buyer persona
that's being targeted is key to increasing your funnel conversion
rates. Taking a holistic approach even after the customer has
converted through:
Product marketing
Free knowledge
Quality interactions with your team
Leads to upsell and cross-sell opportunities, and your customers
might even refer your product to other people.
Think long-term from the get-go

7. *The conversion data analyzed in this report comes from
November 3rd, 2019 to November 3rd, 2020 (except for traffic data
—see below). Our benchmarks are derived from more than 44
thousand Unbounce customer landing pages, including almost 264
million visits that culminated in over 33 million conversions.
Most companies don't
know how to optimize
for conversion rates

8. 73%
Not Ready to buy
Brand
Building
First
Contact
Things
Happen
Conversion Onboarding

9. 73%
Not Ready to buy
Brand
Building
First
Contact
Things
Happen
Conversion Onboarding

10. Interactive marketing calculator

11. The 150birds framework
Research
Plan
Brand
Content
Demand Generation
•
•
Competitive Analysis
Persona Research
• Marketing Strategy
•
•
Brand Guidelines
Messaging
•
•
•
•
•
Website
Blog/Newsletter
Video
Audio
Photos/Illustrations
•
•
•
•
Influencer
PR
Events
Social Media
•
•
•
•
Email
Search Ads
Social Ads
Outdoor Ads

12. Some of our customers

13. Pro
$5000/mo
(2 Channels)
Scale
$7500/mo
(3 Channels)
Scale up or down anytime

14. Howitworks

15. 1
Fill out onboarding questionnaire

16. 2
Upload all your brand assets

17. 3
Schedule a kick-off call

18. 4
Get a marketing plan & team

19. 5
Forecast conversion rates
Ad Campaign
Podcast
Landing Page
Referral
Social Proof

20. www.150birds.com
hi@150birds.com
Schedule a demo