Social Media - Welcome to the Dark Side

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Social Media - Welcome to the Dark Side

  1. 1. Social MediaWelcome to the dark sideAugust 2011 – Rick Mans – Social Media Lead
  2. 2. Rick MansCapgemini@rickmansslideshare.net/rickmansdontmindrick.com
  3. 3. The dark side hasalways been there
  4. 4. Consumers ahead of business
  5. 5. Cost savings
  6. 6. Increase Margins
  7. 7. Increaserevenues
  8. 8. Impactingbusiness goals
  9. 9. CrowdSourcing
  10. 10. CrimeSourcing
  11. 11. Flash Mob
  12. 12. Flash Buyout
  13. 13. Flash Rob
  14. 14. ArtificialArtifical intelligence
  15. 15. Arab Spring
  16. 16. Arab Spring
  17. 17. ArtificialArtifical intelligence
  18. 18. At least theyare not giving it away
  19. 19. Your dataIs out there
  20. 20. Your dataIs out there
  21. 21. Your dataIs out there
  22. 22. Let your friendsknow where you are
  23. 23. Let your friendsknow where you are
  24. 24. Let your friends knowwhere you areThe Montreal Gazette - Sep 22, 1983
  25. 25. Let your friendsknow where you are
  26. 26. Fast food check ins.
  27. 27. Or amarried man
  28. 28. Or who isposting on your account
  29. 29. Negativesentiments
  30. 30. Results ofnegative sentiments
  31. 31. Results ofnegative sentiments
  32. 32. Minority report
  33. 33. Minority report
  34. 34. Overcome thedark side
  35. 35. Rick MansCapgemini@rickmansslideshare.net/rickmansdontmindrick.com
  36. 36. Articles mentioned in this presentationThe Rise of Crime-Sourcinghttp://www.forbes.com/sites/oreillymedia/2011/10/03/the-rise-of-crime-sourcing/Store Buyouthttp://www.storebuyout.com/My Starbucks ideahttp://mystarbucksidea.force.com/Flash robs invade Canadahttp://www.thestar.com/news/canada/article/1034739--flash-robs-invade-canadaT-Mobile Sing-along Trafalgar Squarehttp://www.youtube.com/watch?v=orukqxeWmM0Mechanical Turkhttps://www.mturk.com/mturk/welcomeKuwaiti released after spending 3 months in prison for a tweethttp://thenextweb.com/me/2011/09/28/kuwaiti-released-after-spending-3-months-in-prison-for-a-tweet/Egyptian sentenced to 3 years in prison for Facebook postshttp://thenextweb.com/me/2011/10/22/egyptian-sentenced-to-3-years-in-prison-for-facebook-posts/A Face is Exposed for AOL Searcher No. 4417749http://www.nytimes.com/2006/08/09/technology/09aol.html?pagewanted=all
  37. 37. Articles mentioned in this presentationActress Sues Amazon for Publishing Her Agehttp://www.wired.com/threatlevel/2011/10/actress-sues-amazon/Foursquarehttp://foursquare.comPlease Rob Mehttp://pleaserobme.comPhone could alert burglarshttp://news.google.com/newspapers?nid=1946&dat=19830922&id=-E01AAAAIBAJ&sjid=ebkFAAAAIBAJ&pg=4536,715349Dilberthttp://dilbert.com/strips/comic/2011-05-27/Syrian lesbian blogger is revealed conclusively to be a married manhttp://www.guardian.co.uk/world/2011/jun/13/syrian-lesbian-blogger-tom-macmasterAn Idiots Guide to Hijacking Facebook Profileshttp://www.theatlanticwire.com/technology/2010/10/an-idiot-s-guide-to-hijacking-facebook-profiles/22549/Wallmachinehttp://thewallmachine.com/Doodsbedreiging.nlhttp://www.doodsbedreiging.nl/
  38. 38. Articles mentioned in this presentationThe 13 Craziest Deaths Caused by Social Mediahttp://www.ranker.com/list/the-13-craziest-deaths-caused-by-social-media/whitney-milamTwitter joke led to Terror Act arrest and airport banhttp://www.independent.co.uk/news/uk/home-news/twitter-joke-led-to-terror-act-arrest-and-airport-life-ban-1870913.htmlFacebook riot calls earn men four-year jail terms amid sentencing outcryhttp://www.guardian.co.uk/uk/2011/aug/16/facebook-riot-calls-men-jailedGoogle puts a price on privacyhttp://searchengineland.com/google-puts-a-price-on-privacy-98029
  39. 39. If you liked this presentation, you might like this content as wellRick Mans & Joël van Gogh - Social Business Transformation How customers change your enterprise DNAhttp://www.nl.capgemini.com/expertise/publicaties/social-business-transformation/

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