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SMITH-TRG<br />‘Building U. S. Job Growth & Wealth Creation Machines’<br />-- What We Learned Doing ‘U.S. Road to Recovery’ Project --<br />Richard D. Smith, SMITH-TRG – September, 2009http://www.SMITH-TRG.comBusiness Owners, Investors & Stakeholders Presentation, Washington, DC<br />

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“The Ultimate Measure Of A Healthy & Recovering Economy. . .Jobs Growth!”<br />

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“Only yesterday, we Americans could afford to feel smug about our preeminence”.<br />

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“Destiny, it seems, had appointed us, America, the world’s permanent pioneers, forever striding beyond the farthest cutting edge.” <br />

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That was... Yesterday!<br />

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Today,things are vastly different.<br />

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GLOBALIZATION<br />“A new world order is dawning – one <br />in which the West is no longer dominant, <br />capitalism (at least the American version) <br />is out of favor, and protectionism <br />is on the rise.”<br /> - Roger Altman <br />Former Deputy Treasury Sec., Clinton Administration<br />

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INNOVATION<br />“Innovation has become the new <br />currency of global competition as <br />one country after another races <br />toward a new high ground where <br />the capacity for innovation is viewed <br />as a hallmark of national success.”<br /> - John Kao<br /> book author, INNOVATION NATION, 2007<br />

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ECONOMIC ISSUES<br /> $12 Trillion U. S. Wealth Destroyed since 12/07<br />$13.8 Trillion Outstanding Consumer Debt <br />9.4% Unemployment<br />16 Million Unemployed <br />$9.1 Trillion Federal Deficit<br />$155k+ in Fed Debt per Household <br />76 Million ‘Baby Boomers’<br />69% of Boomers Can’t Financially Retire<br />150,000 U.S. College Graduates in 09/Few Jobs<br />

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BANKRUPTCIES<br />100,000 U. S. Bankruptcies <br />in last 18 months<br /> 1 of 270 Businesses Bankrupt<br />358 Business Bankruptcies Filed Daily<br />

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$87 BILLION<br />U.S. Imports <br />from China <br />vs. <br />$20 Billion <br />in U. S. Exports<br />Period - January through <br />April, 2009 <br />Data: U.S. Commerce Department<br />

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M&A’s<br />“We have been given this <br />Incredible second chance to <br />rethink everything we do. <br />There will not be a third.”<br /> - Fiat-Chrysler new CEO<br /> Sergio Marchionne<br />

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DIVIDE IS GETTING GREATER!<br />

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TODAY: WE’RE IN DEEP WATER. . . <br />The U.S. business model is being challenged. . . <br /> We need to reinvent the enterprise, build growth machines. . .<br />

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How Do We Get to Where We Want to Be,Competitive Advantage & Growth?<br />

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STEP 1<br />Visualize what could be. . .<br />A 21st Century Job Growth & Wealth Creation Machine<br />SMITH-TRG at http://www.SMITH-TRG.com<br />

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TAKE A COMPETITIVE WORLD VIEW<br />

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EMBRACE INNOVATION<br />*Hewlett-Packard (H-P), Apple, Microsoft and other notables started during a recession. . .<br />

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INNOVATION IN ALL FORMS. . . <br />BUSINESS MODEL INNOVATION<br />PRODUCT/SERVICE INNOVATION<br />PROCESS INNOVATION<br />TECHNOLOGY INNOVATION<br />

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VISION & INNOVATION<br />Business Week’s – The World’s <br />25 Most Innovative Companies<br />#1 Apple<br />#2 Google<br />#3 3M<br />#4 Toyota<br />#5 Microsoft<br />#6 General Electric<br />#7 Proctor & Gamble<br />#8 Nokia<br />#9 Starbucks<br />#10 IBM<br />#11 Virgin<br />#12 Samsung<br />#13 Sony<br />#14 Dell<br />#15 IDEO<br />#16 BMW<br />#17 Intel<br />#18 eBay<br />#19 IKEA<br />#20 Wal-Mart<br />#21 Amazon<br />#22 Target<br />#23 Honda<br />#24 Research In Motion<br />#25 Southwest Airlines<br />NOTE: Approximately 10% to 15% of their <br />global workforces are U.S. based employees<br />

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LOOK BEYOND<br />Adventure <br />Outside <br />the <br />Comfort <br />Zone. . .<br />

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FANATICISM<br />“I think fanaticism is underrated.<br />I’m a fanatic about the engineering <br />groups. Steve (Jobs) is a fanatic<br />about the user experience and<br />the design.”<br /> - Bill Gates, Microsoft <br /> Advice for entrepreneurs, enterprise game changers<br />

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STEP 2<br />Do an ‘Alice Analysis’. . .<br />Know Where You’re Going. . . <br />SMITH-TRG at http://www.SMITH-TRG.com<br />

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Alice, “Would you tell me please, which way I ought to go from here?”“That depends a good deal on where you want to get to”,said the Cheshire Cat.“I don’t much care where_____”,said Alice“Then it doesn’t matter which way you go, said the Cat.“____so long as I get somewhere,” Alice added.“Oh, you’re sure to do that,”said the Cat, “if only you walk long enough.”<br />‘ALICE ANALYSIS’<br />‘Excerpt from the American adventure story classic -- Alice in Wonderland’<br />

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If You Don’t Know Where You’re Going, Any Road Will Take You There!Question: As A Company, Can You Afford A Long Journey?Success Requires: FocusUnderstanding YourselfUnderstanding What Or Who Can Best Help You Achieve Success<br />ANALYSIS RESULTS?<br />‘Using Alice in Wonderland’<br />

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STEP 3<br />Target sectors/segments/business lines for enterprise reinvention & growth<br />Identifying & Qualifying Growth Opportunities<br />SMITH-TRG at http://www.SMITH-TRG.com<br />

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OBJECTIVE: ENTERPRISE GROWTH PLATFORMS<br />

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TARGETINGTOOLS<br />www.eCompetitors.com<br />USE ‘INDUSTRY & COMPETITIVE ANALYSIS’ TOOLS<br />www.Hoovers.com <br />Google Finance‎ Yahoo Finance‎ MSN Money‎ AOL Finance‎ CNN Reuters‎ <br />eCompetitors, for example, provides (line-of-business level) industry information on the Top 10,000+ industries, covering more than 95% of $57 trillion global economy – all presented in the Global Industry Dashboard.TM Downloadable to iPhone.<br />

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High<br />Medium<br />Skilled Labor Intensive<br />TechnologyEnabled<br />High Unemploy %<br />EnvironmentFriendly<br />AtRisk Segment<br />Value Driven<br />Low<br />Automotive<br />Transportation<br />Consumer Goods<br />Hi-Tech & Info-Tech<br />Distribution<br />Health & Life Sciences <br />TARGET SECTORS, SEGMENTS & ENTERPRISES <br />

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EXAMPLE SEGMENT/BUSINESS: U.S.BUILT ‘ECO’ TAXI<br />Bringing back Checkered Cab Co. of 60’s/70’s fame<br />

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U.S. TAXI… DESIGN CRITERIA<br />LARGER INTERIOR CABIN & LUGGAGE CAPACITY SPACE THAN U. K. BLACK CAB + 2 FOLD DOWN JUMP SEATS<br />TECHNOLOGY ENABLED ON-BOARD GPS & GOOGLE MAPS, WIRELESS BROADBAND & INTERNET TV, WIRELESS FARE BILLING<br />NATURAL GAS POWERED (see PICKENS PLAN) 30 MPG IN STOP & GO TRAFFIC<br />

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to 550,000<br />CANDIDATE EXAMPLE: Vehicle Production Group, LLC<br />(Taxi & Multi-Purpose Fleet Vehicle Product Portfolio)<br />

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HI-TECH SEGMENTS: WIRELESS APP FARMS<br />Serving Global Wireless Carriers & Handset/Touch-Screen Manufacturers<br />

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WIRELESS APPLICATION SOLUTIONSFuture-World DIGITAL-MEDIA for Handset/Multi-Touch Screens/Carriers<br />Apple iPhone<br />BlackBerry<br />

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MARKET DRIVER<br />“The ultimate challenge and greatest value <br />creation opportunity will fall to those who <br />give the end-user consumer what they <br />want…really, really want. And that is, <br />an integrated, easy to use, video media <br />experience, anytime, anywhere, and <br />on any platform.”<br /> - Richard D. Smith, SMITH-TRG<br /> book author, AD-MIRED, 2006<br />

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WHY MOBILE APPLICATIONS?Market Forecast: From $7 Billion 2008 to $25 Billion 2014Sources: Juniper Research & IDC<br />2008 - 1.19 Billion Mobile Phones<br /> Sold World-wide. 155 Million (13%) were Smartphones<br />By 2013 20% or 280 Million (SP’s) <br />Apple: 65,000 APP’s vs. RIM’s: 2,000 APP’s<br />Others: Sprint’s Palm, Motorola – <br /> 2 new devices, then Nokia, Samsung, and host of new entrants. . .<br /> “What you carry on your belt <br /> is now your MP3 player, will<br /> be your plasma TV, is your <br /> social networking machine, <br /> is your Internet terminal, <br /> your camera, your personal<br /> navigation device.”<br />- Jim Basillie<br /> Co-CEO, Research-in-Motion<br />

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STEP 4<br />Innovation & value growth <br />management<br />It’s All About Execution…Ability to Execute<br />SMITH-TRG at http://www.SMITH-TRG.com<br />

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PRINCIPLES<br />REINVENT EXISTING ENTERPRISE(S)<br />SCALABLE GROWTH ENABLED BY INNOVATION<br />FOCUS ON NICHE MARKET LEADERSHIP<br />CONDUCIVE TO PROFITABLE & SUSTAINABLE JOB CREATION<br />M&A TO GROW BUSINESS, NOT CUT<br />

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DEVELOP PLANS COLLABORATIVELY<br />

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ENTERPRISE<br />‘BEST-OF-BREED’ DESIGNED BUSINESS PLATFORM<br />EMBRACE SHARED RISK INNOVATION, JOBS &<br />WEALTH CREATION<br />FUTURE ENTERPRISE VALUE DEFINED BY ECONOMIC CONTRIBUTION<br />

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EXPLOIT ENABLING TECHNOLOGY<br />

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POSITIONING<br />AFTER YOU’VE CUT COSTS, LAID PEOPLE OFF, AND FOCUSED ON CORE<br />CAPABILITIES. . .<br />What Next? <br />Wait For Market Return to Carry You Forward? <br />Or Build a Growth Business Case. . .<br />POSITION FOR SCALABLE ‘TOP LINE’ GROWTH ENABLED BY INNOVATION<br />

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BUILD A UNITED WORKFORCE<br />

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Have you. . .<br /><ul><li>Vision of what could be?

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Done your ‘Alice Analysis’?

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Targeted growth opportunities?

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Developed executable growth managed plan?</li></li></ul><li>In Business, Like the Wilds of Africa, you have to“Keep an Eye on The Prize!”<br />

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Every morning in Africa, a gazelle wakes up. It knows that it must run faster than the fastest lion, or IT WILL BE KILLED.<br />Every morning in Africa, a lion wakes up. It knows that it must outrun the slowest gazelle, or IT WILL STARVE TO DEATH.<br />In Business or Africa, it doesn’t matter whether you’re a lion or a gazelle. When the SUN COMES UP, YOU’D BETTER BE RUNNING!<br />

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U.S. Road to Recovery<br />Most important question of all. . .<br />Can Enterprise Owners & Leadership afford a long journey. . ?<br />SMITH-TRG at http://www.SMITH-TRG.com<br />

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If not. . .<br />Then commit to participate in the ‘U.S. Road to Recovery’ Project<br />Contact: Richard D. Smith<br />President & Managing Principal, SMITH-TRG<br />RDSmith@SMITH-TRG.com<br />M: 301.461.2387<br />

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THANK YOU<br />SMITH-TRG<br />http://www.SMITH-TRG.com<br />