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The Social Enterprise in a Cloud First and Mobile First World

This document provides an overview of working like a network. It begins with introducing the speaker and includes an agenda. The agenda discusses working like a network and valuing connections. The document then discusses how the world has become a network and customers expect more personalized experiences. It suggests listening to conversations, adapting decisions, and growing business by working like a network. The rest of the document discusses product journeys, social software in the workplace, scenarios for collaboration, and next steps. It emphasizes transforming work through both organizational culture and technology.

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The Social Enterprise in a Cloud First and Mobile First World
RICHARD
HARBRIDGE
My twitter handle is @RHarbridge, my blog is http://RHarbridge.com, and I work at
SPEAKER | AUTHOR | SUPER FRIENDLY
Product Journey
#worklikeanetwork
Agenda
Work like a
network. Value
Product Journey
#worklikeanetwork
ValueValue
Agenda
Work like a
network.
The world has become a giant network.
#worklikeanetwork
Faster
responses
Personalized
service
Better
experiences
Your customers expect more.
#worklikeanetwork

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The Social Enterprise in a Cloud First and Mobile First World

  • 2. RICHARD HARBRIDGE My twitter handle is @RHarbridge, my blog is http://RHarbridge.com, and I work at SPEAKER | AUTHOR | SUPER FRIENDLY
  • 5. The world has become a giant network. #worklikeanetwork
  • 8. Work like a network Listen to conversations that matter Adapt and make smarter decisions Grow your business Seamless social experiences across familiar applications, all delivered on an enterprise-grade platform #worklikeanetwork
  • 11. Social Software in the Workplace – September 2014
  • 12. Work like a network
  • 15. Enable seamless social collaboration in Office 365 and other apps, services, and line-of-business systems Document Conversations
  • 16. Office Online beautifully renders documents – and enables co-authoring Colleagues are one click away with Yammer and Office Online side-by-side
  • 18. Inline-message translation – just tap “translate” Thread instantly translated to phone’s language Reduce silos and ease collaboration across geographies
  • 19. 28 languages available on the Yammer web client and Success Center 25 languages available on mobile apps1 and email notifications Network
  • 20. Collaborate effectively on customer leads with Line-of-Business app integration including Dynamics CRM and Salesforce
  • 22. Brings together people, information, and apps across Office 365 to enable better communication and collaboration Discover new information Share and collaborate Come together Introducing Groups
  • 23. Groups today Rolling out first to Outlook Web App and OneDrive for Business
  • 25. Manager Direct report Works with Shared with me Viewed by me Trending around me Presented to me Liked by me Office GraphOffice Graph
  • 26. Content and signals across O365 auto- populating the Office Graph insights Insights derived with machine learning for proactive and intelligent experiences
  • 27. Stay In the Know Find What you Need Discover New Connections Connect with the right experts and learn more about their content. Find just the right results from any source and take action Discover new information tailored to you from your network Delve – Search and Discovery Across O365 Powered by Office Graph
  • 28. Today Tomorrow The future People Groups Network Connected experiences across Office 365, Microsoft products and beyondYammer Groups Enterprise Graph Office Graph and Delve* Dynamics CRM Integration O365 Groups O365 Identity in Yammer Document Conversations Flexternal Android/iOS/WP Apps Mobile innovations Office Online in Yammer O365 Groups* Office Graph and Delve
  • 30. “Social Enterprise is implemented 80% through organization culture and 20% through technology.” - Gartner, September 2012 Transforming work = culture + technology 20% Tech 80% Culture
  • 31. The Social Journey Define Your Vision Identify Business Outcomes Plan to Work SocialLaunch and Drive Success Evaluate, Adapt, & Iterate
  • 33. SharePoint on-premises and Yammer • Service Pack 1 & Yammer app for SharePoint 2013 on-prem • Committed to another SP on-premises release • Hybrid continued improvements Legacy SharePoint Social • No plan to adding net-new social features • Existing SP social capabilities will be maintained - for now • No investment in SP communities Go Yammer! • Faster adoption • Rapid innovation • Connect everyone Office 365 with Yammer • Home of innovations for Enterprise Social Network or SharePoint Social? Enterprise Social – Should I Use Yammer? When Should I Use SharePoint?
  • 37. Thank You! Organizers, SponsorsandYouformakingthispossible. 100+SharepointPresentationsAt.. Slideshare.Net/RHarbridge UserAdoptionActivityListing.. Rharbridge.Com/?Page_id=565 SignUpForYammerAt.. About.Yammer.Com Office365SuccessCenter.. Success.Office.Com Message Me On LinkedIn or Email Richard@RHarbridge.com My twitter handle is @RHarbridge, my blog is http://RHarbridge.com, and I work at SPEAKER | AUTHOR | SUPER FRIENDLY
  • 39. Sites, Blogs & Twitter  Enterprise Social Customer Success - Yammer Success Center EnterpriseSocial.com The Responsive Org  Admin & IT - Developers - Yammer App Directory - Office Store - Yammer Ignite  Blogs Yammer Office 365 Twitter @Yammer @Office365 Research/Whitepaper  Gartner: Magic Quadrant for Social Software in the Workplace Evolution of the networked enterprise: McKinsey Global Survey results Yammer’s 2013 Business Value Survey Results The Rise Of Enterprise Social Networks Press  How Red Robin Transformed Its Business With Yammer How Teach for America gets the most out of Yammer on a shoestring budget HK firm creates idea melting pot for 4,000 employees LexisNexis found that employees who use Yammer are way happier Switching to Yammer let this company slash helpdesk calls and save $1.5 million a year How Microsoft got its own employees to use Yammer Videos  Move Faster Together  Transform the Way You Work with Yammer #WorkLikeANetwork
  • 40. THE VALUE OF SOCIAL… Social is about unlocking conversations & providing more context
  • 41. #CollabCon @RHarbridge When Emailing to Yammer… End your message with - - to prevent your signature from posting to Yammer [ ]Yammer Tip: set the – to be white so that it won’t show up in your normal signature
  • 42. #CollabCon @RHarbridge Create Outlook Contacts for Yammer Groups From Outlook, it is possible to: • Start a new Post in Yammer • Reply to a thread (conversation) when you receive an email notification • Mention someone & Tag in your Post/Reply First, find the Yammer email address: 1. Navigate to the relevant Yammer group 2. Click Post to this group by email 3. An email window opens with the Yammer group email name in the To: line. Leave the email window with the address open for now 4. Open Outlook. Continues on next slide…
  • 43. #CollabCon @RHarbridge Create Outlook Contacts for Yammer Groups 5. With Outlook open, Click on People (bottom left) and New Contact (in menu) 6. Click on Full Name button (do not type directly in the box). The Check Full Name dialog box opens. 7. Type the name of your Yammer group in the First box and click OK • Best practice: start every contact with Yammer • Best practice: include “public” or “private” in the name to avoid confusion 8. The contact will auto fill in Full Name and File As. Copy and paste the contact name into Display as 9. Go back to Yammer and copy the email address (from the window you left open in Step #3) and paste in the E-mail box. 10. Save & Close the new Contact. 11. Return to your Yammer home page.
  • 44. #CollabCon @RHarbridge Post & Reply from Outlook To create a new Yammer post from Outlook: 1. Open Outlook 2. Create a new mail message 3. Select/enter the name of the Yammer Group email address 4. Type your Yammer post in email a. Email address = Yammer Group where posted b. Subject = Title of Yammer Post c. Message Body = Yammer Message d. @alias = Yammer Mention e. #xxx = Yammer Tag 5. Add two dashes (--) at the top to trim your signature from your Yammer posts
  • 45. #CollabCon @RHarbridge Email bridging strategies For those that have a hard time switching from Outlook… Publish the “new alias” as your+group+microsoft.com@yammer.com Suggest they subscribe to the “new alias” on the group’s page (found at bottom of right column) Send them an Outlook contact for the address
  • 46. #CollabCon @RHarbridge Email bridging strategies When sending key messages to an old DL, use “Direct Replies To” to send replies to the Yammer group address
  • 47. #CollabCon @RHarbridge Find people Share my stuff Build internal communities Stay connected Get answers (general) Get answers (moderated) Collaborate on docs internally Collaborate on docs externally Build external communities Where do I…
  • 48. #CollabCon @RHarbridge Social Feedback Leads To Better Procedures? Why Leveraging SharePoint Blog Features for News is a Great Idea
  • 50. Some scenarios – end user Find a Person/ Expert Post and discuss a topic and/or content Manage a meeting or event Ask/ answer a question Make an announcement Find a Document Send/exchange information/ documents Produce/manage content Tag content Poll/survey a group of people? Rate or otherwise infer sentiment (e.g. “Like”) Establish relationships with people, information and sites Form serendipitous connections via affinity- based relationships View activities across team, community, or network Post/view/comment on content and media View profile, manage profile
  • 52. #CollabCon @RHarbridge 56 Bonus! Implementing An Effective SharePoint Social Strategy
  • 53. #CollabCon @RHarbridge Social Roll Out Eight Considerations When Implementing SharePoint Social Capabilities
  • 54. #CollabCon @RHarbridge Phase 4 Phase 3 Phase 2 Phase 1 Basic Profile Import MySites Piloted MySites Globally Deployed MySites Customized Profiles Implemented Custom Profile Fields Profile Fields Integrated With LOB Data Users Can Edit Profile Data With Write Back To AD Photos Updated From Central Source Profiles Presentation Customized My Sites & Profile Roll Out Eight Considerations When Implementing SharePoint Social Capabilities
  • 55. #CollabCon @RHarbridge Social Feature Roll Out Phase 1 Less Than 50% Profiles Populated Notes and Status Updates Infrequently Used Community Sites Piloted Wikis Piloted Leadership Blogs Piloted Discussion Boards Piloted Tags & Notes Infrequent (Usage Low) Ratings Piloted On Knowledge Base Phase 2 Less Than 75% Profiles Populated Notes & Status Updates Used Frequently By Early Adopters Community Sites Globally Deployed Wiki Sites Globally Deployed Department Blogs Deployed Discussion Boards Globally Deployed Tags & Notes Adopted (Usage High) Knowledge Base Initiating New Procedures/Policies Phase 3 Close to 100% Profiles Populated Notes & Status Updates Considered Cultural Norm Communities Extended To External Participants Wiki Spaces Extended To External Participants Personal Blogs Deployed Discussion Boards Leading To New Innovation Or Cost Savings Tags & Notes (Expected) Knowledge Base Podcasting & Media Eight Considerations When Implementing SharePoint Social Capabilities
  • 56. #CollabCon @RHarbridge Map To Business Objectives Support Acquisitions Provide Positive Work Culture Highlight Exceptional People Have Highly Effective Decision Making Supporting Community Customer Transparent Support Leadership Personally Engaging w/ Customers Internal Social Collaboration      User Profiles  Personal MySites   Internal Social Networking      Communities Of Interest     Communities Of Practice      External Social Authoring     Social CRM      Direct Relationship  Indirect Relationship Eight Considerations When Implementing SharePoint Social Capabilities
  • 57. #CollabCon @RHarbridge Profile Sprawl Challenge? Eight Considerations When Implementing SharePoint Social Capabilities
  • 58. #CollabCon @RHarbridge Unique Cloud Challenges… If you have SharePoint 2013 On Prem and a Office 365 SharePoint Online Instance… How do you plan the social user experience? Example: Following an o365 document doesn’t add it to your onPrem social feed, it would add it to the o365 data… Difficult hybrid scenario.
  • 59. #CollabCon @RHarbridge Discipline and Processes Eight Considerations When Implementing SharePoint Social Capabilities
  • 60. #CollabCon @RHarbridge Samples of What to Measure – Number of completed user profiles – Number of connections per user – Cross posting of blogs, subscriptions to RSS and other feeds – Average number of participants with Wikis (also look at distribution – Wikis with most participants vs. universe of wikis) – Effective use on major projects – Reduction in e-mail (generally, on specific topics, corporate noise) – Range of adoption (departments, topics) – Does a new policy or idea get adopted easier? – Search metrics: fewer similar queries=right information fasterEight Considerations When Implementing SharePoint Social Capabilities
  • 61. #CollabCon @RHarbridge Understand Your Maturity Microsoft: Enterprise Social Collaboraiton Progression Model - http://www.microsoft.com/enterprise/it-trends/social- enterprise/articles/Enterprise-Social-Collaboration-Progression- Model.aspx#fbid=I1J-B4XG2DS
  • 63. #CollabCon @RHarbridge Understand Your Maturity http://www.sharepointmaturity.com/home.aspx
  • 65. MATURITY BUSNESSVALUE/BENEFIT High Low BASIC FOUNDATIONAL OPTIMIZE TRANSFORM Technology Process People Employee Customer EngagementLevers People Limited awareness Process Limited Objectives Technology Comfortable with status quo – email, phone, etc.
  • 66. MATURITY BUSNESSVALUE/BENEFIT High Low BASIC FOUNDATIONAL OPTIMIZE TRANSFORM Technology Process People Employee Customer EngagementLevers People People are recognized as enablers Process Exploration of enabling business process via social channels Technology An understanding of existing tools and where they fit.
  • 67. MATURITY BUSNESSVALUE/BENEFIT High Low BASIC FOUNDATIONAL OPTIMIZE TRANSFORM Technology Process People Employee Customer EngagementLevers People Siloed efforts transform to open exchanges. Process Collaboration partially integrated into business processes Technology Integrated across LOB apps.
  • 68. MATURITY BUSNESSVALUE/BENEFIT High Low BASIC FOUNDATIONAL OPTIMIZE TRANSFORM Technology Process People Employee Customer EngagementLevers People Customer obsessed culture Process Rapid responses to requests and inquiries Technology Cohesive, engaging user experiences
  • 69. MATURITY BUSNESSVALUE/BENEFIT High Low BASIC FOUNDATIONAL OPTIMIZE TRANSFORM Technology Process People Employee Customer EngagementLevers

Editor's Notes

  1. Please review the Talk Track on how to properly present this Enterprise Social deck. Find it at http://aka.ms/
  2. http://www.gartner.com/reprints/microsoft-windows?id=1-20TBOV4&ct=140903&st=sb
  3. Coming Yammer integration IT controls and policies External guests Outlook vNext desktop support Hybrid support Yammer feed for Groups: to enable the more free-flowing collaboration that happens at the start of projects. IT controls and policies: Today, eDiscovery is supported on the Group inbox and document library. Both can be added to an eDiscovery search (individually) and the results put on legal hold. We’re evaluating other things like DLP, archiving, etc External guests Outlook desktop: The most immersive groups experience is in OWA in O365. Today, email desktop client users experience groups via subscriptions, which delivers Group conversations to their personal inbox enabling them to participate from there as they do a DL. We’re looking to bring more of that immersive experience to the next version of Outlook client Hybrid support: Similarly, on-premises users are auto-subscribed, so Group conversations will be delivered to them in their on-premises email account, enabling them to participate from their personal inbox. We’re also looking to bring more of that immersive experience to on-prem.
  4. A social business is one that recognises that its greatest value is how its people are connected to each other and how in turn they are connected to the people they serve inside and outside the business. It’s one that truly recognises the value of simply bringing people together and giving them an outcome you want them to achieve. Social tools such as Yammer replicate the experience we have in our personal lives with social media and spreads it throughout work. For example, a hamburger chain in the US recently introduced social sharing within the company, empowering local store managers to create and share ideas on how to get customers to spend more at the bar to reverse flagging profits. Soon stores began to put experiments into place. Turnover noticeably improved. Even better, the stores that experimented also reported lower staff turnover. You ask your employees to help you solve a problem, you get them aligned – and it turns out they’re a lot more effective and engaged.
  5. Two hyphens prevent signatures from posting to Yammer, you don’t need your signature on Yammer as confidentiality is implied due to the usage policy and your contact information is on your profile. If you have images in your signature email treats them as attachments and they will still be posted to Yammer.
  6. Your Companies Key Differentiators What makes your company different? What makes your company stand out? Let’s say our fake company has four key differentiators that seemed to stand out and were referenced by leadership and executives in the organization. Community Caring Community Engagement, Involvement & Support State Of The Art Technology Technology, Systems & Products Of Large Enterprise Organizations Incredible Support Staff Personal Service High Touch Attention Strong Customer Relationships Personal & Professional Sales Staff It is important to be able to align new initiatives, technologies and business solutions with these differentiators. To try and help visualize this effect the following objectives were broken down based on the differentiators of the business. Example Company Objectives Grow Organizational Footprint Acquisitions Provide Excellent Customer Service Promote a Positive Work Culture Highlight Exceptional People Have Highly Effective Decision Making Provide Community Support Provide Customer-Transparent Support Functions Have Leadership Greeting Customers By Name These objectives actually map easily to Social Concepts and Features within SharePoint or within related technology. What follows is a visual map of the organization objectives extrapolated above and the ‘solutions’ or social solutions that might directly, or indirectly help achieve those objectives.