Intro: sw focused presentation, but can be applied to any product/service
Survey of audience: Who is a product manager? Who is a project manager? Who is a marketing manager?
Bio Robert Grupe is an experienced international business leader with a background in engineering, sales, marketing, PR, and product support in the software, digital marketing, health care, electro-optic and aerospace industries. From Fortune 100 to start-up companies, Robert has worked for industry leaders including Boeing, McAfee, Text 100 PR, and Express Scripts. Management experience includes working with and leading local, as well as internationally distributed, teams while implementing best practices to maximum organizational and market performance. Robert is a registered Certified Information Security Professional (CISSP), Certified Secure Software Lifecycle Professional (CSSLP), Professional Engineer (PE), and Product Management Professional (PMP).
PRD can use any categorization you think makes sense. Can also be according to corporate/strategic alignment, etc.
Note: Use-Case references – this providers traceability to supporting information documents. Screen and report unique numbers are identified in Use-Cases and Workflows.
Simple version for Sales/Customer Communications: Availability & Implementation Coordination
Not just about competitive products, but competitive solutions (i.e. existing legacy, manual, etc.) Good for competitive market focus strategy and prioritization
Progressive Development/Investment Story Good to show how incremental functionality builds to provide full capabilities.
This is just a suggested, example, number of sprints, durations, items within sprints will vary based on your own needs. First time with complex topics 4 week sprints with Definition in 2 Sprints. Experienced or easy 1-2 week sprints
Red7 Developing Product Requirements: Tools and Process