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ShopTalk 2017 - RetailOasis Retail Trend Wrap-Up

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A run down of all we saw at ShopTalk 2017 from Amazon, AR, VR to Rebecca Minkoff

Published in: Marketing
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ShopTalk 2017 - RetailOasis Retail Trend Wrap-Up

  1. 1. WHO DID WE SEE? THE MOST INTERESTING… SOME COOL TECH
  2. 2. WHO DID WE SEE? THE MOST INTERESTING… SOME COOL TECH
  3. 3. OVER 50 BRANDS…
  4. 4. WHO DID WE SEE? THE MOST INTERESTING… SOME COOL TECH
  5. 5. LOWES INNOVATION LABS
  6. 6. NARRATIVE-DRIVEN INNOVATION
  7. 7. INSPIRATION FROM COMIC BOOKS AND SCI-FI WRITERS. LOWE’S JOB IS TO BRING IT TOO LIFE.
  8. 8. ROBOT SALES ASSOCIATES
  9. 9. IN-STORE 3D PRINTING
  10. 10. HELPING PEOPLE ACCOMPLISH THEIR MISSION ON OR OFF THE PLANET
  11. 11. AUGMENTED REALITY GUIDED IN-STORE DIRECTION
  12. 12. IN-STORE VR TECHNOLOGY
  13. 13. AMAZON
  14. 14. 2 DAY DELIVERY IS NOW THE NEW NORM FOR AMERICANS, BUT THEY WILL SOON WANT QUICKER…
  15. 15. PACKAGING ALSO A KEY DRIVER IN THE ONLINE CONSUMER EXPERIENCE
  16. 16. BY 2021 AMAZON FRESH EXPECTED TO BE THE 3RD BIGGEST GROCERY RETAILER IN THE US
  17. 17. AMAZON IS NOW DISRUPTING THE DELIVERY MARKET
  18. 18. SEPHORA
  19. 19. DRIVING CONSUMERS BACK IN-STORE THROUGH “EXPERIENTIAL” RETAIL
  20. 20. IN-STORE BEAUTY CLASSES
  21. 21. TECHNOLOGY THAT ENHANCES THE CONSUMER EXPERIENCE
  22. 22. THE IN-STORE EXPERIENCE MUST BE REPEATABLE, MEMORABLE AND SHARABLE
  23. 23. REBECCA MINIOFF
  24. 24. HOW DO WE TARGET MILLENIALS? HOW DO WE TARGET MILLENNIALS?
  25. 25. BY MERGING DIGITAL AND FASHION
  26. 26. SELF CHECKOUT IN-STORE
  27. 27. ALL BAGS SOLD ARE NOW FITTED WITH INTERACTIVE QR CODES
  28. 28. TARGET OPEN HOUSE CONCEPT STORE
  29. 29. SIMULATED “CONNECTED” IN-HOME ENVIRONMENT
  30. 30. PRODUCTS AREN’T JUST IN A BOX… CONSUMERS CAN SEE HOW THEIR LIVES INTER- CONNECT WITH CONNECTED TECHNOLOGY
  31. 31. REAL-TIME FEEDBACK FOR PRODUCT DEVELOPERS
  32. 32. STARTUP’S CAN SHOWCASE OR SOFT-LAUNCH PRODUCTS (ROTATED EVERY MONTH)
  33. 33. STORE TRANSITIONS TO EVENT SPACE
  34. 34. WHO DID WE SEE? THE MOST INTERESTING… SOME COOL TECH
  35. 35. VIRTUAL / AUGMENTED REALITY
  36. 36. LOWES USING VR TO TELL A STORY
  37. 37. VIRTUAL REALITY COULD POTENTIALLY DISRUPT THE DIY MARKET
  38. 38. STORE PLANNING ENABLED THROUGH VIRTUAL REALITY
  39. 39. AUGMENTED REALITY MANNEQUINS
  40. 40. APPLE PAY
  41. 41. HAS THE VERY REAL POTENTIAL TO DISRUPT HOW WE PURCHASE ONLINE
  42. 42. SHOPBOT (EBAY)
  43. 43. PURCHASE THROUGH A PHOTO
  44. 44. SMART MANNEQUINS AND SELF SERVICE
  45. 45. SENSOR-EMBEDDED TOUCH RETAIL
  46. 46. PEPPER 2.0 PROVIDES SELF SERVICE AND REAL TIME STORE ANALYTICS
  47. 47. AI ASSISTED RETAIL
  48. 48. OUR CHILDREN’S EXPERIENCE WITH COMPUTERS WILL BE COMPLETELY DIFFERENT TO OUR OWN STEPHENIE LANDRY, VP AMAZON PRIME NOW
  49. 49. PURCHASE THROUGH CHAT
  50. 50. SEE YOU IN 2018 sign up to our newsletter at: www.retailoasis.com

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