2.0 web typologie social media result gmbh gor nutzertypen nutzerverhalten informationsmanagementtag neu-ulmer marktforschung medienforschung market research crowdsourcing gps check in marketing standort geolocation mobile mobile web foursquare standortmarketing business based location app-forschung app e-marketingday facebook brand reception veltins result forschung mystery call kundenzufriedenheit twitter sabine haas twittwoch swr media market typology research online result konvergenz gap generation 50
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