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What Makes a
Good Profile
Picture?
A Resonance FTQ
(Frequently Tweeted
Question)
“I never know which
picture to use for my
profile — help!”
@resonancecont
Public image: yesterday and today
Then:	
  
•  Celebri,es	
  
•  Poli,cians	
  
•  Top	
  business	
  leaders	
  
Public image: yesterday and today
Then:	
  
•  Celebri,es	
  
•  Poli,cians	
  
•  Top	
  business	
  leaders	
  
Now:	
  
•  Business	
  owners	
  
•  Job	
  seekers	
  
•  Everybody	
  else	
  
So, what’s the big deal with my profile
picture?
•  It	
  is	
  your	
  first	
  
impression	
  on	
  the	
  
social	
  Web.	
  
•  It	
  comes	
  up	
  next	
  to	
  
every	
  post.	
  
•  It’s	
  visible	
  to	
  people	
  
who	
  aren’t	
  
connected	
  with	
  you.	
  
@resonancecont
Profile Picture Hall of Shame
“The	
  No-­‐Picture	
  Picture”	
  
“The	
  Glamour	
  Shot”	
  
“The	
  Party	
  Animal”	
  
“The	
  Selfie”	
  
For a Perfect Profile Pic …
Do’s:	
  
•  Hire	
  a	
  professional	
  if	
  
at	
  all	
  possible.	
  
•  Show	
  some	
  
personality.	
  
•  Smile!	
  
For a Perfect Profile Pic …
Don’ts:	
  
•  No	
  losing	
  your	
  face.	
  
•  No	
  party	
  shots.	
  
•  “The	
  B&B	
  Rule”:	
  No	
  
bathrooms,	
  no	
  
bikinis.	
  
Can I have different profile pictures for
different sites?
Yes!	
  
•  LinkedIn:	
  Keep	
  it	
  professional	
  
•  Facebook:	
  Can	
  be	
  more	
  casual,	
  just	
  make	
  sure	
  
it’s	
  appropriate	
  
•  Twi0er:	
  Depends	
  how	
  you	
  use	
  it	
  
To Sum Up …	
  
•  We’re all in the public image business!
•  Your profile picture is a key component to your
online brand, so choose it wisely.
•  Go pro if you can.
•  Show your personality.
•  It’s fine to have different pictures for different
sites; just make sure they’re appropriate.
@resonancecont
Got a question
for our next
FTQ?
Hit me up at
@resonancecont

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What Makes a Good Profile Picture?

  • 1. What Makes a Good Profile Picture? A Resonance FTQ (Frequently Tweeted Question)
  • 2. “I never know which picture to use for my profile — help!” @resonancecont
  • 3. Public image: yesterday and today Then:   •  Celebri,es   •  Poli,cians   •  Top  business  leaders  
  • 4. Public image: yesterday and today Then:   •  Celebri,es   •  Poli,cians   •  Top  business  leaders   Now:   •  Business  owners   •  Job  seekers   •  Everybody  else  
  • 5. So, what’s the big deal with my profile picture? •  It  is  your  first   impression  on  the   social  Web.   •  It  comes  up  next  to   every  post.   •  It’s  visible  to  people   who  aren’t   connected  with  you.   @resonancecont
  • 6. Profile Picture Hall of Shame “The  No-­‐Picture  Picture”   “The  Glamour  Shot”   “The  Party  Animal”   “The  Selfie”  
  • 7. For a Perfect Profile Pic … Do’s:   •  Hire  a  professional  if   at  all  possible.   •  Show  some   personality.   •  Smile!  
  • 8. For a Perfect Profile Pic … Don’ts:   •  No  losing  your  face.   •  No  party  shots.   •  “The  B&B  Rule”:  No   bathrooms,  no   bikinis.  
  • 9. Can I have different profile pictures for different sites? Yes!   •  LinkedIn:  Keep  it  professional   •  Facebook:  Can  be  more  casual,  just  make  sure   it’s  appropriate   •  Twi0er:  Depends  how  you  use  it  
  • 10. To Sum Up …   •  We’re all in the public image business! •  Your profile picture is a key component to your online brand, so choose it wisely. •  Go pro if you can. •  Show your personality. •  It’s fine to have different pictures for different sites; just make sure they’re appropriate. @resonancecont
  • 11. Got a question for our next FTQ? Hit me up at @resonancecont