Homewares uk - january 2014

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In a market flooded with low-priced goods, retailers face a steep challenge to encourage people to trade up and spend more. We expect to see more investment in exclusive brands and designs as retailers strive to differentiate themselves from competitors including online discounters. And retailers will continue to make more efforts to inspire customers to assemble a coordinated look, using displays, catalogues and online technology to help improve the design literacy of today’s home makers.

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Homewares uk - january 2014

  1. 1. Homewares - UK - January 2014 In a market flooded with low-priced goods, retailers face a steep challenge to encourage people to trade up and spend more. We expect to see more investment in exclusive brands and designs as retailers strive to differentiate themselves from competitors including online discounters. And retailers will continue to make more efforts to inspire customers to assemble a coordinated look, using displays, catalogues and online technology to help improve the design literacy of today’s home makers. table Of Content introduction definitions broader Definitions household Textiles glassware, Tableware And Other Homewares abbreviations executive Summary the Market figure 1: Consumer Spend On Homewares, 2008-18 figure 2: The Market For Homewares (broader Definition) By Main Segment, 2013 (est) market Factors staying In, Not Eating Out cooking And Baking From Scratch a Brighter Housing Market the Connected Consumer underlying Growth companies, Brands And Innovation figure 3: Channels To Market, 2013 the Consumer what They Bought figure 4: Homewares Purchased In The Last 12 Months, November 2013 where They Bought Homewares figure 5: Where Homewares Were Purchased, November 2013 what They Think About Buying Soft Furnishings figure 6: Attitudes Towards Buying Soft Furnishings, November 2013 what They Think About Buying For Kitchen And Dining figure 7: Attitudes Towards Buying Kitchen And Dining Wares, November 2013 what Qualities They Look For In Homewares figure 8: Qualities Affecting Choice Of Homewares, November 2013 what We Think issues In The Market what Is The Future For Specialist Retailers Of Homewares? the Market Is Dominated By Low-priced Mass Market Retailers, So How Can Retailers Add Value? how Influential Is Online Retailing In The Market For Homewares? a Lot Of Celebrities Endorse Homewares But Does It Influence Consumers? what Role Does Style Play In Shaping Demand For Homewares? trend Application trend: Many Me’s trend: Make It Mine trend: Generation Next Homewares - UK - January 2014
  2. 2. internal Market Environment key Points entertaining At Home figure 9: Attitudes Towards Eating Out, By Age And Financial Situation, April 2013 a Nation That Cooks figure 10: Cooking And Eating Habits, October 2013 casual Dining house Sales/mortgages figure 11: Residential Property Transactions, 2008-15 diy Intentions broader Market Environment key Points seven In Ten Now Own A Smartphone figure 12: Personal Ownership Of Mobile Phones, January 2012 – September 2013 tablets Take Off figure 13: Household Ownership Of Portable Computers January 2012-september 2013 more Households, Smaller Households figure 14: Uk Households, By Size, 2008-18 the Population Will Grow figure 15: Forecast Adult Population Trends, By Socio-economic Group, 2008-18 shifting Lifestages figure 16: Forecast Adult Population Trends, By Lifestage, 2008-18 personal Disposable Income Will Grow figure 17: Gdp, Pdi, Consumer Expenditure And Savings, At Current Prices, 2008-18 competitive Context key Points figure 18: Household Spend On Selected Categories, 2009-12 strengths And Weaknesses In The Market strengths weaknesses who’s Innovating? key Points dexam Helps Make Sushi figure 19: The Rice Cube, Dexam, 2013 celebrity Tie-ups figure 20: Sophie Conran For Portmeirion, 2013 wow, A New Take On Doing The Dishes figure 21: Wash & Drain Washing Up Bowl, Joseph Joseph, 2013 iconic Designs figure 22: Cook’s Measure, Tala, 2013 retail Innovation market Size And Segmentation key Points forecast figure 23: Consumer Spend On Homewares, 2008-18 a Positive Big Picture Homewares - UK - January 2014
  3. 3. figure 24: Total Retail Value Sales Of Home Accessories (broader Definition), At Current And Constant Prices, 2008-18 market Segmentation figure 25: The Market For Homewares (broader Definition) By Main Segment, 2013 (est) figure 26: The Market For Homewares (broader Definition) By Main Segment, 2008-13 household Textiles figure 27: Household Textiles By Category, 2013 glassware And Tableware figure 28: Glassware, Tableware And Other Homewares, By Category, 2013 household Linens And Textiles figure 29: Consumer Spend On Window, Linens And Other Textiles, 2008-18 domestic Lighting figure 30: Consumer Spend On Lighting, 2008-18 cookware And Tableware figure 31: Consumer Spend On Glassware, Tableware And Other Homewares, 2007-13 other Home Accessories companies And Products key Points curtains And Blinds household Textiles And Linens tableware And Glass lighting kitchenware And Cookware channels To Market key Points fragmented Distribution figure 32: Channels To Market, 2012 winners And Losers figure 33: Channels To Market, 2010 And 2012 department Stores (39% Market Share) debenhams house Of Fraser john Lewis marks & Spencer next general Value Mixed Goods Retailers (33% Market Share) value Retailers On The March figure 34: Selected Value Mixed Goods Retailers, Turnover, Year-end 2009-13 argos figure 35: Argos, Total Turnover, Year To June 2009-13 bhs dunelm figure 36: Dunelm, Turnover, Year To June 2009-13 homesense matalan the Range wilkinson supermarkets (6% Market Share) figure 37: Leading Supermarkets, Share Of Selling Space Allocated To Homewares, November 2013 tesco asda sainsbury’s diy Stores (5% Market Share) figure 38: Selected Diy Retailers, Estimated Homewares Turnover, Year-end 2008-2012 b&q figure 39: B&q, Lighting Examples, December 2013 homebase figure 40: Habitat, Selected Products, December 2013 tiger figure 41: Tiger, Example Of Store Interior, January 2014 specialist Retailers (5% Market Share) Homewares - UK - January 2014
  4. 4. specialist Cookshop Chains On The Up figure 42: Turnover For Steamer Trading And Lakeland, 2008-12 lakeland steamer Trading ponden (ponden Home And Ponden Mill) hillary’s Blinds home Shopping (6% Market Share) figure 43: Shopping For The Home Online, Uk, 2007-13 figure 44: Amazon Uk, Total Turnover, 2008 -2012 furniture Retailers ikea figure 45: Ikea, Space Allocation By Product Group, 2013 laura Ashley cargo brand Communication And Promotion key Points £43 Million Spent On Above The Line Advertising figure 46: Topline Adspend Homewares, 2009-12 figure 47: Adspend On Homewares, By Advertiser, 2012 figure 48: Adspend On Homewares, By Media Type, 2009-13 the Consumer – Purchasing Patterns key Points purchasing Patterns For Homewares figure 49: Homewares Purchased In The Last 12 Months, November 2013 role Of Women As Homemaker? figure 50: Homewares Purchased In The Last 12 Months, November 2013 homewares As Gifts people Are Shopping For A Wide Range Of Homewares figure 51: Repertoire Of Homewares Purchased In The Last 12 Months, November 2013 figure 52: Repertoire Of Homewares Purchased In The Last 12 Months, By Age, November 2013 figure 53: Repertoire Of Homewares Purchased In The Last 12 Months, By Socio-economic Group, November 2013 the Consumer – Where Homewares Were Purchased key Points where Homewares Were Purchased figure 54: Where Homewares Were Purchased, November 2013 the Online Shopping Phenomenon c2s Favour Discount Shops, Supermarkets And Argos department/variety Stores Favoured By Abs plenty Of Shopping For Homewares At Ikea figure 55: Where Homewares Were Purchased, November 2013 plenty Of Shopping Around figure 56: Repertoire Of Where Homewares Were Purchased, November 2013 the Consumer – Attitudes Towards Buying Soft Furnishings/textiles key Points attitudes Towards Buying Soft Furnishings And Textiles figure 57: Attitudes Towards Buying Soft Furnishings, November 2013 tactile Sensations women Like Co-ordination younger People Opt For Inexpensive Homewares impulse Shapes Habits inspiration From Displays brand Or Own-label? Homewares - UK - January 2014
  5. 5. figure 58: Attitudes Towards Buying Soft Furnishings/textiles, Branded Or Own-label, By Age And Socio-economic Group, November 2013 fashion shopping On Price the Consumer – Attitudes Towards Buying Kitchen And Dining Wares key Points attitudes Towards Buying Kitchen And Dining Wares figure 59: Attitudes Towards Buying Kitchen And Dining Wares, November 2013 function Matters In The Kitchen easy To Clean Up special Things For Occasions arranging The Dinner Table keeping Things Co-ordinated ideas From The Television getting The Right Tin the Consumer – Qualities Affecting Choice Of Homewares key Points qualities Affecting Choice Of Homewares figure 60: Qualities Affecting Choice Of Homewares, November 2013 figure 61: Qualities Affecting Choice Of Homewares, Top Three By Homewares Category, November 2013 where Style Really Matters touch And Feel The Textiles basics For The Kitchen appendix – Market Segmentation And Forecasts figure 62: Consumer Spend On Window Furnishings And Accessories, 2008-18 figure 63: Consumer Spend On Household Linens, 2008-18 figure 64: Consumer Spend On Other Household Textiles, 2008-18 figure 65: Consumer Spend On Glassware And Tableware, 2008-18 figure 66: Consumer Spend On Kitchenware, 2008-18 figure 67: Consumer Spend On Other Decorative Housewares, 2008-18 figure 68: Consumer Spend On Lighting, 2008-18 figure 69: Consumer Spend On Other Homewares, 2008-18 appendix – Channels To Market figure 70: Leading Mixed-goods Retailers’ Net Revenues, 2008-12 figure 71: Leading Mixed Goods Retailers, Store Numbers, 2008-12 appendix – The Consumer – Homewares Purchased In The Last 12 Months figure 72: Most Popular Homewares Purchased In The Last 12 Months – Bought For Own Home In The Last 12 Months, By Demographics, November 2013 figure 73: Next Most Popular Homewares Purchased In The Last 12 Months – Bought For Own Home In The Last 12 Months, By Demographics, November 2013 figure 74: Most Popular Homewares Purchased In The Last 12 Months – Bought As A Gift For Someone Else In The Last 12 Months, By Demographics, November 2013 figure 75: Next Most Popular Homewares Purchased In The Last 12 Months – Bought As A Gift For Someone Else In The Last 12 Months, By Demographics, November 2013 figure 76: Repertoire Of Homewares Purchased In The Last 12 Months, By Demographics, November 2013 appendix – The Consumer – Where Homewares Were Purchased Homewares - UK - January 2014
  6. 6. figure 77: Most Popular Place Where Homewares Were Purchased – Bought In-store, By Demographics, November 2013 figure 78: Next Most Popular Place Where Homewares Were Purchased – Bought In-store, By Demographics, November°2013 figure 79: Most Popular Place Where Homewares Were Purchased – Bought Online, By Demographics, November 2013 figure 80: Next Most Popular Place Where Homewares Were Purchased – Bought Online, By Demographics, November°2013 figure 81: Repertoire Of Where Homewares Were Purchased, By Demographics, November 2013 appendix – The Consumer – Attitudes Towards Buying Soft Furnishings figure 82: Most Popular Attitudes Towards Buying Soft Furnishings, By Demographics, November 2013 figure 83: Next Most Popular Attitudes To Buying Soft Furnishings, By Demographics, November 2013 appendix – The Consumer – Attitudes Towards Buying Kitchen And Dining Wares figure 84: Most Popular Attitudes Towards Buying Kitchen And Dining Wares, By Demographics, November 2013 figure 85: Next Most Popular Attitudes Towards Buying Kitchen And Dining Wares, By Demographics, November 2013 appendix – The Consumer – Qualities Affecting Choice Of Homewares figure 86: Qualities Affecting Choice Of Homewares – High Quality Finish/feel, By Demographics, November 2013 figure 87: Qualities Affecting Choice Of Homewares – Something Unique, By Demographics, November 2013 figure 88: Qualities Affecting Choice Of Homewares – Lowest Price, By Demographics, November 2013 figure 89: Qualities Affecting Choice Of Homewares – Stylish Appearance, By Demographics, November 2013 figure 90: Qualities Affecting Choice Of Homewares – Functional Design, By Demographics, November 2013 figure 91: Qualities Affecting Choice Of Homewares – A Brand I Like, By Demographics, November 2013 figure 92: Qualities Affecting Choice Of Homewares – Made In The Latest Style, By Demographics, November 2013 figure 93: Qualities Affecting Choice Of Homewares – Produced In An Environmentally Friendly Way, By Demographics, November 2013 ResearchMoz(http://www.researchmoz.us/) is the one stop online destination to find and buy market research reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our huge collection of market research reports. We provide our services to all sizes of organizations and across all industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as publishers and will assist you in making an informed decision by giving you unbiased and deep insights on which reports will satisfy your needs at the best price. Contact: M/s Sheela, 90 State Street, Suite 700, Albany NY - 12207 United States Tel: +1-518-618-1030 USA - Canada Toll Free 866-997-4948 Email: sales@researchmoz.us Website: http://www.researchmoz.us/ Homewares - UK - January 2014

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