Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
friendticker.de
Near Field Communication -
Erfahrungen aus der Praxis
                   Florian Resatsch, Hannover Cebit ...
Agenda

1. servtag
2. Near Field Communication?
3. NFC Anwendungen für Konsumenten
4. Friendticker – eine NFC Anwendung fü...
Vorstellung: servtag GmbH

                                             •
• 4 Gründer, 7 Mitarbeiter
• Gegründet 2007 in
 ...
Agenda

1. servtag
2. Near Field Communication?
3. NFC Anwendungen für Konsumenten
4. Friendticker – eine NFC Anwendung fü...
Ein paar Worte zu Near Field Communication (NFC)

• Übertragungsstandard zum
  kontaktlosen Austausch von
  Daten über kur...
aus dem Nähkästchen….

• NFC geht
• NFC macht Spass
• NFC muss im Prozess verortet sein
• NFC benötigt eine Infrastruktur
...
Agenda

1. servtag
2. Near Field Communication?
3. NFC Anwendungen für Konsumenten
4. Friendticker – eine NFC Anwendung fü...
(Picture Source: http://www.nearfield.org/wp-content/uploads/2008/09/rfid-tikitag-reader.jpg)
(© 2008 – swinks)
(Taken from http://www.nearfield.org/)
Agenda

1. servtag
2. Near Field Communication?
3. NFC Anwendungen für Konsumenten
4. Friendticker – eine NFC Anwendung fü...
Friendticker – eine NFC Anwendungen für JETZT!




  Erster Social Network
  NFC Sticker live !




                      ...
Abstract:

“I AM HERE!” – Let your friends
   know where you are and what
   you do!!!                                    ...
Wie funktionierts?

                      1
                          Den Sticker einfach
                          berühr...
USP: Geo tagging Infrastruktur mit NFC Stickern
„Hier bin ich!!!“


   Utility Patent                         also: white ...
Friendticker Infrastruktur in Berlin
Mehr als 250 Bars & Restaurants mit Stickern!


 Examples
Melden Sie sich gerne an zum Test ☺




   www.friendticker.de
Client strategy for 2009




                       Mobile Web-optimised Portal
                         April 09   June 0...
Zukunftsweisend: NFC Anwendungen

• Design the service – not the technology!
• Prozessoptimierungen auch beim Kunden reali...
Danke & Kontakt

• Florian Resatsch
• Mobil +49 179 200 6180
• resatsch@servtag.com
Cebit2009 Resatsch Friendticker
Cebit2009 Resatsch Friendticker
Cebit2009 Resatsch Friendticker
Cebit2009 Resatsch Friendticker
Upcoming SlideShare
Loading in …5
×

Cebit2009 Resatsch Friendticker

1,742 views

Published on

I gave this presentation at the Cebit 2009 in Hanover to introduce our new service friendticker.de - the service is a mobile location-based service to tell your friends where you are. We also implement this into existing communities and make them local. Additionally we use Near Field Communication to add a more location-based approach.

Published in: Technology
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Be the first to like this

Cebit2009 Resatsch Friendticker

  1. 1. friendticker.de Near Field Communication - Erfahrungen aus der Praxis Florian Resatsch, Hannover Cebit 2009
  2. 2. Agenda 1. servtag 2. Near Field Communication? 3. NFC Anwendungen für Konsumenten 4. Friendticker – eine NFC Anwendung für heute
  3. 3. Vorstellung: servtag GmbH • • 4 Gründer, 7 Mitarbeiter • Gegründet 2007 in Berlin • Mobile Services – mit Fokus auf Near Field Communication (NFC) • Cebit Stand: Halle 7 / B17 (neben Airbus) servtag GmbH 2007 3
  4. 4. Agenda 1. servtag 2. Near Field Communication? 3. NFC Anwendungen für Konsumenten 4. Friendticker – eine NFC Anwendung für heute
  5. 5. Ein paar Worte zu Near Field Communication (NFC) • Übertragungsstandard zum kontaktlosen Austausch von Daten über kurze Strecken • Chip (13.56 Mhz RFID), Telefon, Mobile Internet • Schnell, einfach, sicher • Momentane Haupteinsatzgebiete: Payment, Ticketing, Parking, Smart Poster • Neuestes Gerät: Nokia 6212 NFC
  6. 6. aus dem Nähkästchen…. • NFC geht • NFC macht Spass • NFC muss im Prozess verortet sein • NFC benötigt eine Infrastruktur • NFC wird in den Handsets sein • NFC Client Apps sind gut dokumentiert und sofort zu nutzen • NFC ist für alle Endverbraucher gedacht – nicht nur Tech-Savvy Personen
  7. 7. Agenda 1. servtag 2. Near Field Communication? 3. NFC Anwendungen für Konsumenten 4. Friendticker – eine NFC Anwendung für heute
  8. 8. (Picture Source: http://www.nearfield.org/wp-content/uploads/2008/09/rfid-tikitag-reader.jpg)
  9. 9. (© 2008 – swinks)
  10. 10. (Taken from http://www.nearfield.org/)
  11. 11. Agenda 1. servtag 2. Near Field Communication? 3. NFC Anwendungen für Konsumenten 4. Friendticker – eine NFC Anwendung für heute
  12. 12. Friendticker – eine NFC Anwendungen für JETZT! Erster Social Network NFC Sticker live ! Halle 7 / Stand B17
  13. 13. Abstract: “I AM HERE!” – Let your friends know where you are and what you do!!! Where is…? My fans Friendticker is a mobile NFC-based Location location platform to Status Ticker s • communicate my current location and activity to my social network • see what my friends are doing right now • identify hotspots and points of interest
  14. 14. Wie funktionierts? 1 Den Sticker einfach berühren oder eine SMS schreiben 3 Dein Ort wird gezeigt auf friendticker.de und facebook 2 Jeder Sticker ist eindeutig! Die Nummer wird an den Server übertragen…
  15. 15. USP: Geo tagging Infrastruktur mit NFC Stickern „Hier bin ich!!!“ Utility Patent also: white label sticker solutions
  16. 16. Friendticker Infrastruktur in Berlin Mehr als 250 Bars & Restaurants mit Stickern! Examples
  17. 17. Melden Sie sich gerne an zum Test ☺ www.friendticker.de
  18. 18. Client strategy for 2009 Mobile Web-optimised Portal April 09 June 09 Sept 09 Dec 09 released end Feb 09
  19. 19. Zukunftsweisend: NFC Anwendungen • Design the service – not the technology! • Prozessoptimierungen auch beim Kunden realisieren • Der Konsumenten noch enger in das Entwickeln der Angebote einbinden (Prototypen) • Wir brauchen offene Anwendungen (Software/Hardware-seitig) • … do you RFID? yes we do!
  20. 20. Danke & Kontakt • Florian Resatsch • Mobil +49 179 200 6180 • resatsch@servtag.com

×