Japan Beer Market Insights 2012


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Japan Beer Market Insights 2012

  1. 1. Japan Beer Market Insights 2012Report Details:Published:September 2012No. of Pages: 100Price: Single User License – US$6224Product SynopsisA detailed market research report on the Japan beer industry. Researched and published byCanadean.Introduction and LandscapeWhy was the report written?This report comprises of high level market research data on the Japan beer industry, published byCanadean. The report covers total market (on- and off-premise) and includes valuable insight andanalysis on beer market trends, brands, brewers, packaging, distribution channels, marketvaluation and pricing.What is the current market landscape and what is changing?Despite several events affecting the consumption of beer, the market saw only a small decline in2011What are the key drivers behind recent market changes?The damage caused by the Great Tohoku earthquake and tsunami, electricity saving (rolling blackouts), consumers reduced eating and drinking at EDA places and the beer flavored soft drinksphenomenon all impacted upon beer consumptionWhat makes this report unique and essential to read?The Japan Beer Market Insight report is designed for clients needing a quality in-depthunderstanding of the dynamics and structure of the Beer market. The report provides a much moregranular and detailed data set than our competitors. All data has been researched, brandupwards, by an experienced on-the-ground industry analyst who conducts face-to-faceinterviews with key producers, leading companies in allied industries, distributors and retailers.Key Features and BenefitsThis report provides readers with an excellent way of gaining a thorough understanding of thedynamics and structure of the Japan Beer industry. Data includes volumes from 2007 to 2011 plusforecasts for 2012, enabling historical and current trend analysis.
  2. 2. This report provides readers with in-depth market segmentation: mainstream, premium, superpremium, discount, alcoholic strength, local segmentation, beer type.This report provides data and analysis of the performance of both domestic and imported brandsand reports on new product activity in 2011.This report provides an analysis of industry structure, reports on company volumes and containsbrewer profiles of major brewersThis report provides distribution channel data (on- vs. off-premise) and discusses the latest trendsin the key sub-channels. Packaging data includes consumption volumes by pack material, type,size, refillable vs. non-refillable, multi-serve vs. single serve. Market valuation data and pricingdata, including beer consumption by price segment/distribution channel and selected consumerbeer prices are also included.Key Market IssuesThe Great Tohoku Earthquake and tsunami had a major impact on the supply and demand forbeer in 2011. The production plants of the leading domestic brewers and packaging supplierswere severely damaged causing problems with product supplyThe March earthquake accelerated the shift towards drinking at home. Preparing and eatinggourmet food and drinking at home is perceived as a new type of luxurious experience forconsumersBeer flavored soft drinks grew strongly in 2011. As producers of these beer flavoured drinks arepredominantly brewers, they position the drinks as one of beer variants to expand the beermarket in JapanDomestic beer brands, dominant for decades, were threatened by the strong growth of low pricedimported beerAlthough still under developed, Private Label remains a threat to national brands. The low-priceadvantage and strong branding are the main drivers for the strong growthKey HighlightsThe earthquake and tsunami in March damaged production plants of the leading domestic brewersand packaging suppliers causing problems with product supplyThe beer flavored soft drinks phenomenon also impacted upon beer consumptionImported new genre beer is expected to remain one of the key competitors to domestic beer
  3. 3. Beer imports recorded strong growth due to low prices and meeting demands for new beersDespite the problems caused by natural events, the big four domestic brewers continued todominate the beer market, driving key trendsGet your copy of this report @http://www.reportsnreports.com/reports/194763-japan-beer-market-insights-2012.htmlMajor points covered in Table of Contents of this report includeCanadean Japan Beer Market Insights Report 2012Executive SummarySection 1 Market ContextMARKET CONTEXTMarket EnvironmentThe Consumer PalateAll Commercial BeveragesLegislation and TaxationMARKET PARAMETER TABLESTable - Population Size and Growth, 1983-2014FTable - Economic Indicators, 2003-2013FLEGISLATION AND TAXATION TABLESTable 1.5.1 - Taxation BaseTable 1.5.2 - Historical Excise Rates of BeerTable 1.5.3 - Legal Controls on BeerSection 2 Market Background BriefingMARKET BACKGROUND BRIEFINGTable - Beer Definitions by Type - Local SegmentationTable - Beer Definitions by Type - Standard Price SegmentationTable - Beer Definitions by Type - Alcoholic StrengthTable - Beer Definitions by Type - Beer TypeTable - Beer Definitions by Type - Local, National and InternationalSection 3 Market UpdateMARKET UPDATEBeer Key FactsMarket SizeGrowthMarket ValueSegmentation 2011Distribution 2011Packaging 2011MARKET COMMENTARYCurrent and Emerging TrendsOutlookImports and Exports
  4. 4. SegmentationTop 10 Beer Brands - Volume, 2009-2011Top 10 International Premium and Superpremium Beer Brands - Volume, 2009-2011Licensed Brand Owners and LicenseesBrand AnalysisPrivate Label/Private Label ProducersNew Products ActivityChart - Leading Brewers/Importer, 2011Market StructureBrewersChart - Consumption by Pack Material/Type, 2011Packaging TrendsChart - Distribution by Channel, 2011Chart - Consumption by Price Segment, 2011Market Valuation and PricingBeer Market Valuation (Local Currency), 2010-2012FDistribution TrendsDISTRIBUTION AND PRICING TABLESTable 3.6 - Leading Retail Groups for Beer, 2011 TradeTable 3.7 - Leading Beer Importers, 2011Table 3.8 - Leading Distributors/Drinks Wholesalers, 2011Table 3.9 - Trade Margin Build-Up ModelTable 3.10.1 - Selected Consumer Beer Prices - Off-Premise, 2010-2012Table 3.10.2 - Selected Consumer Beer Prices - On-Premise, 2010-2012DATA TABLESCommercial Beverage Consumption Per Capita, Litres, 2001-2012FCommercial Beverage Consumption Per Capita, % Share, 2001-2012FCommercial Beverage Consumption Per Capita, Growth, 2001-2011Commercial Beverage Consumption, Million Litres, 2001-2012FAlcoholic Beverage Consumption - Litres of Pure Alcohol (LPA) Per Capita, 2001-2012FBeer Production/Trade/Consumption, 2001-2012FBeer Production/Trade/Consumption, Growth, 2001-2012FConsumption of FABs and Cider, 1999-2012FBeer Foreign Trade by Country (Imports), 2008-2012FBeer Foreign Trade by Country (Exports), 2008-2012FBeer Market Valuation (Local Currency), 2010-2012FBeer Consumption by Local Definition, 2008-2012FBeer Consumption by Standard Price Segmentation, 2008-2012FBeer Consumption by Alcoholic Strength, 2008-2012FBeer Consumption by Type, 2008-2012FBeer Consumption by Geographic Scope, 2008-2012FBeer All Trademarks, 2007-2011
  5. 5. Beer Brands by Local Definition, 2007-2011Beer Brands by Standard Price Segment, 2007-2011Beer Brands by Alcoholic Strength, 2007-2011Beer Brands by Type, 2007-2011Beer Imported Brands by Origin, 2007-2011Beer Licensed Brands, 2007-2011Beer Private Label Brands, 2007-2011Beer Trademark Owners, 2007-2011Beer Local Operators, 2007-2011Beer Leading Brewers/Importers, 2007-2011Beer Consumption by Pack Mix: Refillability/Type/Material/Size, 2008-2012FBeer Distribution: On-Premise v Off-Premise, 2008-2012FSection 4 Brewer ProfilesBREWER PROFILESASAHI BREWERIES LTDOwnership/ShareholdersCompany HistoryStrategic InformationCompany DataTable - Breweries, Capacity, 000s HLTable - Asahi Breweries Ltd Full Brand List, ABV%, Pack TypeTable - - Asahi Breweries Ltd Brand Volumes, 2007-2011KIRIN BREWERY CO LTDOwnership/ShareholdersCompany HistoryStrategic InformationOther Beverage InterestsCompany DataTable - Breweries, Capacity, 000s HLTable - Kirin Brewery Brand List, ABV%, Pack TypeTable - Kirin Brewery Co Ltd, Japan Brand Volumes, 2007-2011ORION BREWERIES LTDOwnership/ShareholdersCompany HistoryStrategic InformationOther Beverage InterestsCompany DataTable - Breweries, Capacity, 000s HLTable - Orion Breweries Brand List, ABV%, Pack TypeTable - Orion Breweries Brand Volumes, 2007-2011SAPPORO BREWERIES LTDOwnership/Shareholders
  6. 6. Company HistoryStrategic InformationOther Beverage InterestsCompany DataTable - Breweries, Capacity, 000s HLTable - Sapporo Breweries Full Brand List, ABV%, Pack TypeTable - Sapporo Breweries Brand Volumes, 2007-2011SUNTORY LIQUORS LIMITEDOwnership/ShareholdersCompany HistoryStrategic InformationOther Beverage InterestsCompany DataTable - Breweries, Capacity, 000s HLTable - Suntory Full Brand List, ABV%, Pack TypeTable - Suntory Brand Volumes, 2007-2011SMALLER BREWERSHEINEKEN KIRIN KKMOLSON COORS JAPAN CONIPPON BEERNIHON SHUIRUI HANBAI COAEON CO LTDMethodologyBeer Attributes DefinitionsProduct DefinitionsPackaging DefinitionsGlossaryMapContact: sales@reportsandreports.com for more information.