At the beginning of every month you need to justify your SEO strategy, your efforts and yourself. With the challenging landscape of SEO comes the challenging landscape of SEO reporting. It is a tough task to make all the data points and metrics indicate real progress, and more importantly meet your clients' expectations. In the case of SEO reports there is so much data available that it is easy to get lost in this data. SEOs and marketers often use excel for preparing SEO reports but this is tedious and time consuming.
When it comes to client reporting, especially SEO reports, it is crucial to present this complex data in a meaningful way. Data visualization becomes tremendously important in this regards. Reportgarden solves this problem in 3 simple steps:
1. Select a default reporting template
2. Customize your reports using the simple drag and drop editor. Add all the metrics you want.
3. Schedule the report to be sent automatically to all your clients
This is a sample ReportGarden SEO Performance Report.
The ability to customize and build your own reports allows marketers to gain truly valuable insights from the tool + this is huge timesaver.
Key sections to included in a SEO Reports:
1. SEO Performance Overview
2. Wesite Traffic
3. Traffic Sources
4. Device Performance
5. Site Health
6. Laning Page Performance
7. Top Referrals
8. Top Referrals traffic
9. Keyword Performance