Sweden

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  • I see the text is missing. Maybe you should just put up the PDF-file? I don't know how this site works, but maybe it's more suited for Power Point presentations? /Lars
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Sweden

  1. 1. Coordinator in Sweden ?Lars Forslin ?Age 47 ?Stockholm Lives in ? in garden design, web design/graphic design Freelancer ?Avid photographer, mostly plant/garden related ? out the garden design as CYL gets going Will phase ? in more of photography Will phase ?Former editor/contributor of organic gardening magazine ”Odlaren” ?Background in organic vegetable gardening in the 80's & 90's ?in garden center for 6 years, nursery dept. Worked ? campaign web sites for PPH 2007-2009 Made the ? in horticulture and media Education in Sweden 2010
  2. 2. GENERAL ?Web-centered approach ? or plant group per month March – October One plant ?Presentation of the plants on the CYL website PRESS ?Press release every month by e-mail ?Downloadable press material at the CYL site ? will get the material on DVD also, w. intr. letter. Journalists RETAILERS ? to retailers every month Newsletter ? will get the DVD with POS material along with intr. letter Retailers ?Kickoff seminars in February, targeting both trade and press GENERAL PUBLIC ? CYL site through advertizing in gardening mags Promote ?Also Google Ads in Sweden 2010
  3. 3. March – Helleborus in Sweden 2010
  4. 4. April – Taxus & Buxus shapes in Sweden 2010
  5. 5. May – Magnolias in Sweden 2010
  6. 6. June – Salvia x nemorosa in Sweden 2010
  7. 7. July – Buddleja davidii in Sweden 2010
  8. 8. August – ornamental grasses in Sweden 2010
  9. 9. September – small fruits in Sweden 2010
  10. 10. October – Sorbus in Sweden 2010

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