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This is the future of connectivity for social media marketing

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This is the future of connectivity for social media marketing. Social networks are ever changing. Now, they're turning in to private sharing platforms. We as social media marketers should be aware of these trends and react with attractive, visual content. Examples from Snapchat, Instagram, Vine, YouTube, Secret, Hyves, Gap, Evian Water, Buzzfeed, Viral Nova and Upworthy. Keynote Remco Janssen @ Top Social Brands, June 6th 2014 in Bucharest.

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This is the future of connectivity for social media marketing

  1. 1. FUTURE OF SOCIAL CONNECTIVITY TOP SOCIAL BRANDS // BIZ BEDANKT! DESIGN C.E. SNELLING BERG @REMCOJANSSEN.
  2. 2. BEDANKT! DESIGN C.E. SNELLING BERG FOUNDER.
  3. 3. BEDANKT!#PRMOMENT1
  4. 4. MENTOR.
  5. 5. MENTOR.
  6. 6. CO-FOUNDER.
  7. 7. MY APOLOGIES.
  8. 8. SWARM (BY 4SQ).
  9. 9. FIRST SOCIAL CONTACT.
  10. 10. NEXT TIME? 4G?
  11. 11. AGENDA.
  12. 12. SITUATION. LicenseAttributionNoncommercialShare Alike Some rights reserved by Profound Whatever
  13. 13. AGE OF MOBILE. KLEINER PERKINS CAUFIELD BYERS
  14. 14. HYVES AD 2010.
  15. 15. HYVES AD 2010.
  16. 16. NEW & SHINY.
  17. 17. THEMA...
  18. 18. A NEW DAY... LicenseAttributionNoncommercialShare Alike Some rights reserved by marsmet548
  19. 19. SNAPCHAT.
  20. 20. BRANDS.
  21. 21. SECRET.
  22. 22. WECHAT+OREO. Wechat Emoji campaign with Oreo
  23. 23. UKKY?
  24. 24. CITYSHARE.
  25. 25. CITYSHARE.
  26. 26. JELLY.
  27. 27. TINDER.
  28. 28. mBRACE.
  29. 29. Vine.co
  30. 30. Vine.co
  31. 31. INSTAGRAM.
  32. 32. PINTEREST.
  33. 33. PINTEREST.
  34. 34. WTF-CONTENT.
  35. 35. BUZZFEED (1).
  36. 36. BUZZFEED: EXCLUSIVE.
  37. 37. IS THIS STILL NEWS?
  38. 38. IS THIS STILL NEWS?
  39. 39. VOLVO COOL?
  40. 40. HELL YEAH!
  41. 41. OLD FASHIONED.
  42. 42. NEWSJACKING.
  43. 43. SHARING MYTHS.
  44. 44. YOUR BRAND?
  45. 45. NEXT????
  46. 46. NEXT GEN CONTENT. VIRAL SHARABLE LIKABLE CLICKABLE VISUAL EMOTIONAL
  47. 47. NEXT GEN BRANDS. MOBILE FIRST SECRET PRIVATE PERSONAL LOCAL NICHE
  48. 48. PLATFORM?
  49. 49. WHAT TO DO? MAKE CONTACT ASK FEEDBACK BE NICE BE AWESOME STAY FOCUSED LET'S ROCK!
  50. 50. OFFER: HELP INSPIRATION VOUCHERS! PREVIEWS BEHIND THE SCENE THE FUN
  51. 51. LEAN & MEAN.
  52. 52. CREATE.
  53. 53. THANKS!
  54. 54. LET'S BE SOCIAL. TWITTER: @REMCOJANSSEN E-MAIL: REMCO@REMCOJANSSEN.COM NL.LINKEDIN.COM/IN/REMCOJANSSEN
  55. 55. QUESTIONS?

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