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Valley Family Funwww.valleyfamilyfun.ca
My Background Organizational Psychology from Acadia Public Relations from NSCC 2 wild and crazy boys (4 and 6)
The Idea Wanted to work from home Many phone calls “Why don’t you put it on a website?”
Early Beginnings January  2012 – Website and Facebook Site Shared with my friends Friends shared with friends After 11...
Advertising Added   an advertising component in February  2011 Actively seek businesses that I think are  family friendl...
Promotion Word  of mouth School newsletters Media Posters, Flyers, table toppers Facebook flogging Partnerships
Best Practices – aka things that workfor me Continually   drive people to my site  –   Weekly draws (enter every day)  – ...
Problems “Alwayson the computer” Reaching peak  –   Find new ways to target  –   More promotion  –   Advertise Decision...
Joys Thank yous Testimonials  –   Moving to or staying in the Valley Business    vs. Community asset
Thank you for having me here tonight!
Valley Family Fun
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Valley Family Fun

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Online Community Engagement with Laura Churchill Duke

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Valley Family Fun

  1. 1. Valley Family Funwww.valleyfamilyfun.ca
  2. 2. My Background Organizational Psychology from Acadia Public Relations from NSCC 2 wild and crazy boys (4 and 6)
  3. 3. The Idea Wanted to work from home Many phone calls “Why don’t you put it on a website?”
  4. 4. Early Beginnings January 2012 – Website and Facebook Site Shared with my friends Friends shared with friends After 11 months, have 750+ on Facebook and 1,200 who subscribe to a weekly e- newsletter
  5. 5. Advertising Added an advertising component in February 2011 Actively seek businesses that I think are family friendly Business come to me through e-news or Facebook Created an advertising package
  6. 6. Promotion Word of mouth School newsletters Media Posters, Flyers, table toppers Facebook flogging Partnerships
  7. 7. Best Practices – aka things that workfor me Continually drive people to my site – Weekly draws (enter every day) – Use of URL everywhere Grow database of contacts for E-news – Through draws Support non-profits
  8. 8. Problems “Alwayson the computer” Reaching peak – Find new ways to target – More promotion – Advertise Decisionmaking Technical issues
  9. 9. Joys Thank yous Testimonials – Moving to or staying in the Valley Business vs. Community asset
  10. 10. Thank you for having me here tonight!

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