Intense Resume: Get noticed to get that job

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Presentation about ways to make your resume have a better chance of being noticed and getting that interview.

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  • Resumes are scanned by people/machines
  • Resumes are scanned by people/machines
  • Has 100’s even thousands of applicantsRules: Discrimination laws, conflict of interest, etc.If accomplishments can be quantified, do it -- but use discretionIf you send a cover letter by email that starts with 'Hi,' it and your resume will probably end up in the trash.It's true that recruiters sometimes use scanners to sort through resumes looking for certain keywords.If you mention your age, we have to trash your resume.When recruiters see a resume that's designed differently, they think the person's trying to hide something
  • I spent a lot of time on these
  • 1. This advice probably stems from the fact that people believe they are more desirable to an employer if they are currently employed. But employment dates can be checked with one phone call. Why jeopardize your credibility by showcasing inaccurate information? Honesty is still the best policy. A better strategy is to include a brief description of why you are no longer employed (i.e. downsizing, office closing, etc.)Omit graduation dates. Some people think that if you omit your graduation date you eliminate the chances of the reader figuring out your age. Maybe, but at the same time, leaving this information off might lead them to conclude that you are trying to hide your age and this will raise a red flag. So by leaving the dates off, you are actually calling more attention to the very thing you are trying to distract your reader from. Be transparent. Include graduation dates. If the reader truly has a bias against your candidacy because of your age, this probably isn't the right company for you. If you are concerned about potential age bias, research thecompanies that hire older workers and target those employers directly.Include all hobbies. A better strategy is to only include hobbies that have relevance to your job target. Most hiring authorities don't really care if you enjoy reading and cooking. But if you have a hobby that you are passionate about that correlates to the job you are applying for, then I say go for it.Be sure to keep your resume to one page. Whether your resume is one page or 30 pages, no one is actually reading it. They are scanning it to quickly determine your value proposition and potential fit within their organization. Focus on making that clear on either one or two pieces of paper. Include a headline that showcases your professional identity, a profile that communicates the big picture of what you can do for an employer, an areas of expertise section that details your skills, and themed competency categories that focus on your most important accomplishments.Eliminate jobs you held more than 15 years ago. Most hiring authorities and recruiters in particular will want to know the whole chronology. If you have an extensive career history, focus on the past 15 years of employment and create a separate, abbreviated category for your early experience. But don't act like that early part of your life never happened.
  • PhotoHeadline This is not your title! Your headline is key to someone picking you out of a search.The headline should address 2 things: 1.) what you do (functionally); and 2.) who youserve (target market)Websites
  • 1. Summary Search terms Your summary is not your bio; it is your elevator speech. It should tell people whythey should do business with you today. It should include the following 3 components:Services you provide/problems you solveWho would benefit from working with youc. What results you’ve gotten2.The specialties section should not be written in a prose style (sentences). Yourspecialties should be keywords and key phrases that people would use to search forsomeone looking for your services.3.ExperienceWhat I can do for you statements (need to do myself)Keywords!
  • Recommendation: Get as many as possible (easiest way is to recommend someone elseWebsite should have names and do 3 if possible
  • You can join up to 50 groups. Join the groups populated by your target market.Actively participate in discussions and news postings. Generate discussions based onyour product/service messages. Start a group and create a circle of influence.What types of groups should you join?
  • First pagePeople follow what you doBuilds familiarity
  • Intense Resume: Get noticed to get that job

    1. 1. Intense Resume<br />Get noticed to get hired<br />Reed G. Porter<br />
    2. 2. “A summary of education and employment experience.”<br />Wikipedia<br />What a Resume is<br />
    3. 3. All you need to land the perfect job.<br />A resume is an important, but only one piece of the job search puzzle.<br />A job application<br />A resume's purpose is to get you an interview.<br />The first contact a company should have with you.<br />If possible, the resume should only be tendered when specifically asked for by the company or your bridge person to the company. <br />What a Resume is not:<br />
    4. 4. Boring drudgery everyone has to do.<br />Attitude will come through<br />Life history.<br />Formal resume is information a certain employer needs to make a decision to interview you.<br />A piece of paper.<br />Your resume is anything about you an employer can find<br />Legal<br />Credit<br />Blogs<br />Facebook<br />What a Resume is not:<br />
    5. 5. Has 100’s – 1000’s<br />Has rules<br />Overworked<br />Knows nothing..<br />Sole purpose:<br />Disqualify<br />The Gatekeeper - HR<br />
    6. 6. Classified ads<br />Internet job searches<br />Job Banks<br />Unsolicited <br />email resumes<br />mailed resumes<br />The Key<br />
    7. 7. Resumes<br /><ul><li>Recruiter requested
    8. 8. Found on job sites
    9. 9. Found elsewhere
    10. 10. HR Requested
    11. 11. Manager Requested
    12. 12. Who you know</li></ul>Knows<br />The Key <br />
    13. 13. Header<br />Summary<br />Skills and Accomplishments<br />Experience<br />Education<br />Professional Affiliations<br />Community<br />Publications<br />Key Words and Skills<br />Personal Interests<br />References<br />Resume Parts<br />
    14. 14. Header<br />Contact<br />Summary<br />Skills and Accomplishments<br />
    15. 15. Raised $1900 in 21 days in canvassing and advocacy on environmental, health and consumer issues.<br />Conducted legal research for four Assistant U.S. Attorneys, for the U.S. Attorney's office<br />Quantitative Statements<br />
    16. 16. Resolved customer complaints with active listening and proactive resolution skills resulting in the receipt of appreciation letters from customers commending my services.<br />Facilitated productive weekly team meetings demonstrating exceptional communication and organizational skills that elicited a performance review comment from my manager as “best in class meeting facilitator.”<br />Cross-trained staff resulting in increased productivity and increased customer service response time with reduced headcount.<br />Qualitative Statements<br />
    17. 17. Experience<br />Professional History<br />Professional Expererience<br />Education<br />Awards, Affiliations, Community<br />Publications<br />Keywords/Skills<br />Personal Interests<br />Evidence<br />
    18. 18. Hot button topics<br />Negative information<br />Abbreviations<br />The word Resume<br />Salary info<br />Reasons you leave jobs<br />Family info<br />Medical info<br />Do not include<br />
    19. 19. Bad Advice<br /><ul><li> List your most recent employment as current even if your employment has been terminated. </li></ul>Omit grad dates<br />Include/Exclude hobbies<br /><ul><li>2 Pages
    20. 20. Go back only 10, 15 years</li></li></ul><li>Looks good<br />Easy to read<br />No None Zero mistakes<br />Resist using tables<br />Be creative<br />Within reason<br />Minimum Must Haves<br />Name <br />Address<br />Phone<br />Email<br />Summary<br />Education<br />Composition<br />
    21. 21. Targeted<br />Ensure job reqs addressed<br />Capture corp. culture<br />Focus<br />Don’t ramble<br />Be relevant<br />Results<br />Customized<br />Intensify<br />
    22. 22. Customize<br />Job Fair<br />Mailed<br />2-page, laser printed, bonded paper<br />Posted on Internet<br />Recruiter<br />Keywords section<br />As long as it needs to be.<br />Requested<br />Concise if printed and sent<br />If digital, can be longer<br />
    23. 23. Networking <br />Business cards<br />Volunteer<br />Blogging<br />Conferences Trade shows<br />Twitter<br />Facebook<br />LinkedIn<br />Points of contact<br />
    24. 24. LinkedIn …<br /><ul><li> Celebrated 40 million users on its 6th birthday on May 5, 2009.
    25. 25. Estimates 1 million users sign up every 2 weeks.</li></ul>Business Social Networking<br />www.LinkedIn.com<br />
    26. 26. How do you make LinkedIn work for you?<br />Sign up. Fill out your profile.<br />Use keyword-rich descriptions to summarize your strengths.<br />Change your URL to a custom Web address…http://www.linkedin.com/in/reedporter<br />Observe what others are doing. Research Group, Jobs, Companies, News, Events<br />
    27. 27. Profile<br />
    28. 28. Profile 2<br />
    29. 29. Profile 3<br />
    30. 30. Allow LinkedIN to import your address book.<br />Search for current and former colleagues <br />Search for current and former clients<br />Friends<br />People you network with<br />People you correspond with<br />Look for groups<br />Note: Join groups of people you want to connect with for an “in.”<br />Find People<br />
    31. 31. Job Search<br />
    32. 32.
    33. 33. Reed G Porter<br />reed@reedgporter.com<br />http://www.intenseresume.com<br />Reedracer<br />IntenseResume<br />Questions?<br />

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