Ensemble's "Startup Excubator" Model vs. Other Accelerator Programs

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Here is the presentation George Deeb, of Red Rocket Ventures and the Ensemble Alliance, made at Techweek Chicago 2014. It summarizes the plusses and minuses of Ensemble's "Startup Excubator" model vs. other accelerator programs.

Here is a link to the matching video on YouTube:
https://www.youtube.com/watch?v=yqBbjzUJqUc

Here is a link to Ensemble website: http://EnsembleHQ.com.

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Ensemble's "Startup Excubator" Model vs. Other Accelerator Programs

  1. 1. @EnsembleHQ www.EnsembleHQ.com 312-560-0096
  2. 2. Problem #1 STARTUPS DON’T FOCUS ON PROOF-OF-CONCEPT UNTIL TOO LATE Startups focused on product, not proof-of-concept. Without proof-of-concept, there will be no venture capital interest. Startups typically don’t hire the marketing skills to achieve it. Marketing agencies are typically too expensive for startups. Startups don’t budget for proof-of-concept, and run out of cash. CORRECT FOCUS CURRENT FOCUS
  3. 3. CURRENT SOLUTIONS FOR STARTUPS HAVE INHERENT FLAWS Startup Incubators carry a lot of dead weight with failing portfolio companies and provide guidance from financial investors. Startup accelerators are hard to get into, and are typically only 12 weeks in length, designed for a very short stage of your growth. Co-location facilities simply provide you a desk, surrounded by uneducated peers in the same boat you are in. Startup universities teach digital marketing based on yesterday’s techniques, which are ever changing. Generalist marketing agencies are jacks of all trades and masters of none, typically requiring big budgets. Venture capitalists typically take a big equity stake for simply writing a cash check, and don’t take a day-to-day role in driving growth. Problem #2 AN EXPERT-POWERED, UP-TO-DATE SOLUTION IS NEEDED FOR ALL
  4. 4. Solution: The Excubator (A One-Stop “Digital Services Suite” of Award Winning Experts) Startups advisors, biz planners, shared executives – Over 500 startups served; Crains Tech 50; Mentor of Year Web/mobile technology designers & developers – Award-winning best development shop in Chicago SEO and PPC search marketing professionals – Driving 2x-3x ROI on your search marketing efforts Social media marketing professionals – Lightbank-backed experts at building viral social followings Public relations & communications professionals – Specialists in global media coverage for tech industry A conduit to angel investors & venture capital – Large base of trusted relationships with key investors
  5. 5. Acceptance INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  6. 6. Duration INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  7. 7. Location INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  8. 8. Peers INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  9. 9. Current Expertise INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  10. 10. Business Focus INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  11. 11. One-Stop Shop INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  12. 12. Who Does the Work INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  13. 13. The Right Equity INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  14. 14. Brand Association INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  15. 15. Discounted Prices INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  16. 16. Odds of Success INCUBATE/ACCELERATE/CO-LOCATE STARTUP EXCUBATOR
  17. 17. Downside of Excubator MOST STARTUPS EXCUBATOR NEEDS
  18. 18. OUR CRASH COURSE FOR AN AFFORDABLE ONE-TIME COST OF $5,000 Our One-Day “Presto” Bootcamp (For Do-It-Yourself Entrepreneurs)
  19. 19. Check out EnsembleHQ.com Follow us on these social networks: For More Information

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