Who are Millennials? (Gen Y)
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•
•
•
•
•
•
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Born after 1980
Tech-savvy
Confident
Connected
Independent
Self-expressive
O...
Technology
Digital Natives

“It’s not so much that
Gen Y’s are tech savvy —
they’re tech dependent. “
- Aaron Kesher
2011 ...
Education
• On pace to be the Most Educated
• In 2008 - College Enrollment Hits All-Time
High, Fueled by Community College...
Challenges
• Millennials need to be Unique
• Less priority on Work Ethic
• Long-term Loyalty to the same company

Pew Rese...
Opportunity
• younger members focus on : the opportunity
to lead, the opportunity to learn, and the
opportunity to make a ...
Belonging
Spontaneous Group Creation – Facebook, Twitter, Meetup
“The behavioral differences between a 20-year-old and 60-...
Pay Expectations

2X
Young employees
expect to move up
the ladder quickly.
Pew Research Center

http://www.pewsocialtrends...
Take the Millennial Quiz
http://www.pewresearch.org/quiz/how-millennial-are-you/
Sources
1.
2.
3.
4.
5.
6.
7.
8.
9.

http://www.pewsocialtrends.org/2010/02/24/millennials-confident-connected-open-to-chan...
Millennial's in Manufacturing Presentation
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Millennial's in Manufacturing Presentation

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Millennial's in Manufacturing Presentation. Presented at the Inland Empire Manufacturing Summit on Feb. 21st, 2014. This presentation talks about the opportunities and challenges that millennials or Gen Y, presents to manufacturing and blue collar industry. By Jon Burgess of RedFusion.com

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  • Bureau of Labor Statistics
  • Millennial's in Manufacturing Presentation

    1. 1. Who are Millennials? (Gen Y) • • • • • • • • Born after 1980 Tech-savvy Confident Connected Independent Self-expressive Open to change Pop-cultured 40 %of Millennials are of minority or racially-mixed.
    2. 2. Technology Digital Natives “It’s not so much that Gen Y’s are tech savvy — they’re tech dependent. “ - Aaron Kesher 2011 Society for Human Resources Management Annual Conference 35+ are Digital Immigrants
    3. 3. Education • On pace to be the Most Educated • In 2008 - College Enrollment Hits All-Time High, Fueled by Community College Surge • 89% Latino young adults say that a college education is important, yet only 48% plan to get a degree
    4. 4. Challenges • Millennials need to be Unique • Less priority on Work Ethic • Long-term Loyalty to the same company Pew Research Center http://www.pewsocialtrends.org/files/2010/10/millennials-confident-connected-open-to-change.pdf - pg 20
    5. 5. Opportunity • younger members focus on : the opportunity to lead, the opportunity to learn, and the opportunity to make a difference. • Younger generations also want to associate themselves with an organization that is making a meaningful difference,
    6. 6. Belonging Spontaneous Group Creation – Facebook, Twitter, Meetup “The behavioral differences between a 20-year-old and 60-year-old are age differences. However the decision to join, or not to join, an association isn’t an age difference. It’s a generational difference…” Younger people seek and demand a return for membership, including tangible services, high levels of accountability, identifiable advantages, a sense of community… Labor Union Membership Decline (Bureau of Labor Statistics) 1982 - 20.1% 2013 - 11.3% Manufacturing & Labor Unions should be concerned about the value they are providing members/employees
    7. 7. Pay Expectations 2X Young employees expect to move up the ladder quickly. Pew Research Center http://www.pewsocialtrends.org/files/2010/10/millennials-confident-connected-open-to-change.pdf - pg 25, 27
    8. 8. Take the Millennial Quiz http://www.pewresearch.org/quiz/how-millennial-are-you/
    9. 9. Sources 1. 2. 3. 4. 5. 6. 7. 8. 9. http://www.pewsocialtrends.org/2010/02/24/millennials-confident-connected-open-to-change/ http://www.redfusionmedia.com/arc_managing_generation_Y_millennials.htm http://www.pewsocialtrends.org/files/2010/10/millennials-confident-connected-open-to-change.pdf http://www.pewsocialtrends.org/2009/10/29/college-enrollment-hits-all-time-high-fueled-by-community-college-surge/ http://www.pewhispanic.org/2009/10/07/latinos-and-education-explaining-the-attainment-gap/ http://www.pewresearch.org/quiz/how-millennial-are-you/ The Evolution of Member-Based Associations – Gen X and Millennials – Andy Narrai http://www.trefoilgroup.com - 11/2013 http://www.inma.org/blogs/earl/post.cfm/how-publishers-can-embrace-digital-natives-and-digital-immigrants http://www.bls.gov/news.release/pdf/union2.pdf Copyright 2014 – Jonathan M. Burgess MBA – RedFusion Media, Inc. www.google.com/+jonburgess www.twitter.com/jonburgess | www.twitter.com/redfusionmedia www.redfusionmedia.com

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