Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee)
Handmade Craft in 21st Century
Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee)
Hypothesis
This hypothesis presents the ...
Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee)
History of Art and Craft
Horizon Projects WorkshopThesis Presentation (A-Young Lee) Professor Klinkowstein
18th Century : Art and Craft Movement
Wi...
Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee)
19th Century : Art Nouveau and Modern Mo...
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Professor KlinkowsteinThesis Pres...
Horizon Projects Workshop
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Profess...
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Professor KlinkowsteinThesis Pres...
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Professor KlinkowsteinThesis Present...
Quote Theme Colors / Textures Soundtrack Stop Motion Product / Tagline Style Frame Video
Professor KlinkowsteinThesis Pres...
Professor KlinkowsteinThesis Presentation (A-Young Lee)
Every sort of design is crafted, in one way or another, but the de...
Professor KlinkowsteinThesis Presentation (A-Young Lee)
Thesis Project Idea
- Social network for handmade crafter and cons...
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Fa 2010 thesis presentation

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Fa 2010 thesis presentation

  1. 1. Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee) Handmade Craft in 21st Century
  2. 2. Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee) Hypothesis This hypothesis presents the concept that the crafts tradition, as it pertains to customization, self-reliance and the bias of manually formed outcomes, can inform contemporary communication design. This is in contrast to the overwhelming dominance of digital tools, where production is in very large editions, and with virtually no manual influence in current professional design practices. Such a hypothesis encourages both consumer and crafter to update their habits, giving the crafters a distinctive voice through active information channels, and better providing their products to consumers.
  3. 3. Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee) History of Art and Craft
  4. 4. Horizon Projects WorkshopThesis Presentation (A-Young Lee) Professor Klinkowstein 18th Century : Art and Craft Movement William Morris William Morris’s Snakes head William Morris rejected this opulence in favor of simplicity, good craftsmanship, and good design.
  5. 5. Horizon Projects Workshop Professor KlinkowsteinThesis Presentation (A-Young Lee) 19th Century : Art Nouveau and Modern Movement Jules Chéret’s La Loïe Fuller Jugend
  6. 6. Quote Theme Colors / Textures Soundtrack Stop Motion Product / Tagline Style Frame Video Professor KlinkowsteinThesis Presentation (A-Young Lee) 20th Century
  7. 7. Horizon Projects Workshop Quote Theme Colors / Textures Soundtrack Stop Motion Product / Tagline Style Frame Video Professor KlinkowsteinThesis Presentation (A-Young Lee) Contrasting crafts with design
  8. 8. Quote Theme Colors / Textures Soundtrack Stop Motion Product / Tagline Style Frame Video Professor KlinkowsteinThesis Presentation (A-Young Lee) The craft movement has influenced and shaped modern contemporary design with its simple, uncluttered, and often soft-appearing looks, sometimes borrowed from other styles and other times strongly standing in abstract to established guidelines of current design. They are often crafted by individual or smaller groups of artists, rather than larger, assembly line- style production. The designs within the last fifteen years have moved towards a more graphically oriented style that stands out strongly against the crafted designs of earlier periods, while remaining tied to it in a slowly changing style of design that stretches back over the last century. Rather than being solely about the function of the design, modern contemporary design is often crafted in a way that produces a reaction unique to each individual based on the imagination or experiences of the viewer/consumer.
  9. 9. Quote Theme Colors / Textures Soundtrack Stop Motion Product / Tagline Animatic Video Professor KlinkowsteinThesis Presentation (A-Young Lee) What do crafts offer to contemporary design?
  10. 10. Quote Theme Colors / Textures Soundtrack Stop Motion Product / Tagline Style Frame Video Professor KlinkowsteinThesis Presentation (A-Young Lee) Quote Theme Colors / Textures Soundtrack Stop Motion Product / Tagline Animatic Video Andy Cooperman, Seattle Joana Vasconcelos, Lisbon
  11. 11. Professor KlinkowsteinThesis Presentation (A-Young Lee) Every sort of design is crafted, in one way or another, but the definition of what makes a craft isn’t as important as how it serves to define the design world that it is made in. It contributes a style that is almost always borrowed from multiple other sources while at the same time standing out as an individual piece of contemporary craft. Rather than another piece of industrial invention, the craft is often purposefully designed in a way that is unique or standing in contrast to the functionality of its traditional equivalents. What craft offers, in the more commonly used meaning of the word, to contemporary design is hand-made objects free of commercial production and an individual sense of the artist’s unique style and touch, rather than something that would more commonly be seen as bland or homogenous. It is more often non-function or partially-functional, rather than functional and concise, and is created to look complicated, difficult, or even aggressive. This is in contrast to the safe and stable look of store-bought designs. It is personality and unique spirit in a world of commercialization and mass-produced sameness.
  12. 12. Professor KlinkowsteinThesis Presentation (A-Young Lee) Thesis Project Idea - Social network for handmade crafter and consumer - Smart phone apps for easy access to open channel in DIY community

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