Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Employee Generated Content: HR’s Swiss Army Knife

2,082 views

Published on

Christopher Kurtz – Founder and Principal
PeerThru, LLC
recruitDC Spring 2016

Published in: Business
  • Be the first to comment

  • Be the first to like this

Employee Generated Content: HR’s Swiss Army Knife

  1. 1. Employee Generated Content: HR’s Swiss Army Knife Christopher Kurtz – Founder and Principal PeerThru, LLC @PeerThru | #recruitDC
  2. 2. ~ 300 @PeerThru | #recruitDC
  3. 3. Who am I? @PeerThru | #recruitDC
  4. 4. PeerThru’s Pillars of Engagement @PeerThru | #recruitDC
  5. 5. Where were you when…? @PeerThru | #recruitDC
  6. 6. * Source: socialtalent.co 5-11-16 “In their world (our world too but we didn’t come of age in it) everyone has an opinion, everyone is a reviewer, everybody gets a say,” - Dave Foxall of HRMS World.
  7. 7. 2008: 3,300 Pieces of content 2015: 11,000,000 Pieces of Content By the Numbers Source: Glassdoor @PeerThru | #recruitDC
  8. 8. Psychology 101 – The Most Powerful Motivator of All
  9. 9. EGC (Glassdoor) – Acceptance Cycle EGC Source: 247wallst.com 8-10-2012 @PeerThru | #recruitDC
  10. 10. Pitfall # 1: Pretend It’s Not There Source: Glassdoor.com @PeerThru | #recruitDC
  11. 11. Pitfall # 2: It’s No One’s and Everyone’s Problem Opportunity Image source: aubenoire.wordpress.com @PeerThru | #recruitDC
  12. 12. Pitfall # 3: Set It and Forget It @PeerThru | #recruitDC
  13. 13. Pro Tips @PeerThru | #recruitDC
  14. 14. Pro Tip #1: Begin with the End in Mind
  15. 15. + Interview Experience Overall 54% 70% 54% 62% 75% Interview Difficulty Begin with the End in Mind Source: Glassdoor Interview Didn't ask much. Only if I had a valid Drivers license and 2+ years of driving experience, Background checked me, then drug tested me, did final paperwork, then I was hired.
  16. 16. *** USED CAR FOR SALE **** Gently Used Some Weathering Rubber in Good Condition Slight Tear in the Upholstery Low Mileage Great Car to the RIGHT BUYER Pro Tip #2: Be Honest - with Candidates & with Yourselves @PeerThru | #recruitDC
  17. 17. Pro-Tip #3: Be Part of the Solution EGC
  18. 18. Pro Tip #3: Be Part of the Solution Actions: Results: Actions: Results: Source: Glassdoor.com
  19. 19. Bonus +1: Go the Extra Mile to Meet the Candidate on the Journey
  20. 20. Engagement = Content = Engagement @PeerThru | #recruitDC
  21. 21. Engage Your Way @PeerThru | #recruitDC Not an actual newsletter Review source: Glassdoor.com
  22. 22. Parting Thought: What Will You Do with Your Gift? Source: Glassdoor Ebook: 25 Tips from Top CEO’s @PeerThru | #recruitDC
  23. 23. Christopher G. Kurtz PeerThru, LLC | chris@peerthru.com Thank You @PeerThru | #recruitDC
  24. 24. Don’t Be a Stranger @PeerThru @PeerThru @PeerThru @PeerThru

×