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Blouse presentation


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A presentation developed for one of my graduate courses at SCAD; it documented the diffusion of the blouse as a popular element of women's daily fashion.

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Blouse presentation

  1. 1. the BlouseRebecca Horton, DMGT 702,23 Apr. 2012A case study of innovation through alook into the diffusion of two-piecewomen’s dress Evening overblouse, 1910 via Artstor
  2. 2. Why Study the Blouse? A CASE OFWoman in a Green Blouse, Ernst LudwigKirchner, 1913 via Artstor engineering. heterogeneous
  3. 3. Changing Times 1858 1910Images: French Day Dress 1858; Women’s USA, 1910, via Life image archive
  4. 4. Spools of Innovation 1. 2. 3. The sewing Novelty and Changing roles machine women’s dress for womenImage: madeelinetosh via flickr
  5. 5. “…industrial innovation can be used as an explanatory device for the evolution of fashion trends, though only within the context of social and cultural determinants” -Breward, C. The Culture of Fashion: A New History of Fashionable DressImage: William Morris Black and White Textiles
  6. 6. Sewingmachineas keyinnovationSinger Sewing Machines Print,1868, via Life image archive
  7. 7. Crinoline, lace, starched collars, plain long-sleeved blouses for tennis, the tailor-made suit…Image: SCAD 2011 diagram of 19th century woman’s shirt
  8. 8. Novelty andWomen’s Dress1902 National Cloak Company Originaladvertisement, via Life image archive
  9. 9. “a form of clothing suitable for the pace and demands of urban, industrial life in capitalist societies” -Wilson, E. Through the Looking GlassImage: Mulberry Bend Park, New York City, 1897
  10. 10. Gibson GirlIllustration from “Sketches and Cartoons” byCharles Dana Gibson
  11. 11. Innovation Timeline Rational dress society promotes dress reform Women gain the Long-sleeved blouses right to vote with starched collars worn as tennis wear Blouses are commonplace Gibson Girl amongst young women Many middle-aged women are now working Women’s suits and serge skirts come into Diffusion of the fashion with middle- and Sewing Machine upper-class women1830s 1840s 1850s 1860s 1870s 1880s 1890s 1900s 1910s 1920s 1930s
  12. 12. Sources ReferencedBreward, C. The Culture of Fashion: A New History of Fashionable Dress.”Machester University Press, Manchester, 1995. pp. 156-157, 163Cunningham, P. “Reforming Women’s Fashion, 1850-1920: Politics, Health,and ArtWilson, E. Through the Looking Glass. BBC Books, 1991. pp. 34-35, 36, 37,48, 52, 52-53