Carol's Going - Are You?


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Learn the best techniques for working with buyers and learn how to build your relationships and develop your business.

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Carol's Going - Are You?

  1. 1. Learn How To Keep Them From Straying
  2. 2. Instructor: Carol Moson,CRS, ABR, e-Pro, GREEN, SRS ABR Designation -12 hrs CE Cobb Association of REALTORS® Contact: [email_address] 770-422-3900 $240 member price $255 non member price What better time than NOW?? No doubt the way we do business has changed, so take this time to understand the new breed of buyers and your role as their agent. Whether you’re young, (or not ) newly licensed or “seasoned” this course will benefit you! Get yourself back in the game now! Join Us Feb 4 th and 5 th 2009 2 day core course
  3. 3. ABR ® Designation Benefits <ul><li>Homebuyer’s Toolkit, consumer brochures </li></ul><ul><li>Consumer and industry respect and recognition of ABR ® designation </li></ul>
  4. 4. Consumer Survey <ul><li>Most buyers thought they were represented by the seller’s agent </li></ul><ul><li>Most buyers shared confidential information with the seller’s agent because they thought the agent was working on their behalf </li></ul>
  5. 5. NAR Policy Changes <ul><li>MLS policy changed to blanket offer of “cooperation and compensation” </li></ul><ul><li>NAR promotion of 9-point legislative model: </li></ul><ul><ul><li>clarify agency relationships </li></ul></ul><ul><ul><li>allow designated agency & clarify dual agency duties </li></ul></ul><ul><ul><li>eliminate vicarious liability </li></ul></ul>
  6. 6. Creating an Agency Relationship <ul><ul><li>How relationships are formed </li></ul></ul><ul><ul><li>Agency disclosure </li></ul></ul><ul><ul><li>How we work with buyers </li></ul></ul><ul><ul><li>Advantages of buyer representation </li></ul></ul><ul><ul><li>Buyer representation agreement issues </li></ul></ul>
  7. 7. Buyer Representation Issues <ul><li>Exclusivity </li></ul><ul><li>Purpose </li></ul><ul><li>Duration </li></ul><ul><li>Compensation </li></ul><ul><li>Services </li></ul>
  8. 8. Client and Customer Relationships <ul><li>Duties to clients and customers </li></ul><ul><li>Exercising reasonable care and diligence </li></ul><ul><li>Agency conflicts, dual and disclosed dual agency </li></ul><ul><li>Implied and imputed knowledge </li></ul><ul><li>Conflicts of interest </li></ul><ul><li>Penalties for breach of duties </li></ul><ul><li>Establishing scope of services </li></ul>
  9. 9. Controversy <ul><li>Express agreement? </li></ul><ul><li>Disclosures? </li></ul><ul><li>Consent? </li></ul><ul><li>Control of actions? </li></ul><ul><li>Who benefited? </li></ul><ul><li>Who relied on licensee? </li></ul><ul><li>Perception of representation? </li></ul>
  10. 10. According to NAR “ REALTORS® who pursue professional designations have a distinct competitive edge as a result of their increased expertise and marketability. Based on 2008 survey data, the median income of REALTORS® without a designation was $33,200 and the median income of those with at least one designation was $67,900.   The difference between the two is $34,700.”
  11. 11. When: Feb. 4 th and 5 th 2009 Where: Cobb Association of REALTORS® 444 Manget St, Marietta Time: 9:00 am – 5:00 PM Contact: [email_address] 770-422-3900 OR : 1-go to 2-click the education and drop down to Education Calendar 3-click the ABR for these dates and register! If you cannot attend at this board, have your board Talk To Carol to schedule this and/or other courses . Carol Moson, CRS, ABR, e-Pro, GREEN, SRS Instructor/Trainer 678-414-0760
  12. 12. See You There! Carol (If you have any questions please feel free to Talk To Carol directly) 678-414-0760