Developing Your Digital Profile

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With more and more college recruiters and Human Resource Officers turning to Google and social networks to research potential candidates, it is important that you develop a professional online persona. The internet is moving more and more into the default chronicle of a person's life. Some students believe that they can wait until it is time to graduate to take control of their digital profile, but by that time it may be too late. Your online resume may be as important as your offline resume.

This talk will go over 10-15 ways to
* Take control of your digital profiles
* Separate Your Personal and Professional personas
* Counteract negative entries
and more

Presented by Richard Byrd
@realsource

Published in: Education, Business, Technology
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  • Developing Your Digital Profile

    1. 1. DEVELOPING YOUR DIGITAL PROFILE
    2. 2. INTRO@realsource Developing Your Digital Profile
    3. 3. J. RICHARD BYRD @realsource
    4. 4. J. RICHARD BYRD
    5. 5. J. RICHARD BYRDFormer COO of a Large Law Firm
    6. 6. J. RICHARD BYRDFormer COO of a Large Law Firm Vet Prospective Clients
    7. 7. J. RICHARD BYRDFormer COO of a Large Law Firm Vet Prospective Clients Vet New Hires
    8. 8. J. RICHARD BYRDFormer COO of a Large Law Firm Vet Prospective Clients Vet New Hires Vet Clients for Deals
    9. 9. J. RICHARD BYRDFormer COO of a Large Law Firm Vet Prospective Clients Vet New Hires Vet Clients for Deals Vet Candidate of Public Office
    10. 10. J. RICHARD BYRD @realsource
    11. 11. FATHER OF 5
    12. 12. FATHER OF 5
    13. 13. FATHER OF 5
    14. 14. Kaplan survey (Top 500 colleges) Acknowledged Looking at social Networks to evaluate applicants“negatively affected” their views of the applicantsaid their views were improvedused social-networking sites for recruiting prospects
    15. 15. Kaplan survey (Top 500 colleges) 11% Acknowledged Looking at social Networks to evaluate applicants“negatively affected” their views of the applicantsaid their views were improvedused social-networking sites for recruiting prospects
    16. 16. Kaplan survey (Top 500 colleges) 11% 40% Acknowledged Looking at social Networks to evaluate applicants“negatively affected” their views of the applicantsaid their views were improvedused social-networking sites for recruiting prospects
    17. 17. Kaplan survey (Top 500 colleges) 11% 27% 40% Acknowledged Looking at social Networks to evaluate applicants“negatively affected” their views of the applicantsaid their views were improvedused social-networking sites for recruiting prospects
    18. 18. Kaplan survey (Top 500 colleges) 11% 22% 27% 40% Acknowledged Looking at social Networks to evaluate applicants“negatively affected” their views of the applicantsaid their views were improvedused social-networking sites for recruiting prospects
    19. 19. “The school will do an Internet search, including Facebook and other sites, ifan application raises “red flags,” such as a suspension from school.” Thomas Griffin, director of undergraduate admissions at North Carolina State University in Raleigh
    20. 20. “The school will do an Internet search, including Facebook and other sites, if an application raises “red flags,” such as a suspension from school.” Thomas Griffin, director of undergraduate admissions at North Carolina State University in Raleigh“My staff is free to check out anonymous tips about social-networking sites ormake use of the information if the admissions committee is evaluating a “tight”decision.” Greg Roberts, senior associate dean of admission at the University of Virginia
    21. 21. Hiring Managers - 2008Hiring Managers use Social Networks Hiring Managers DismissedFound Information that helped Them Hire
    22. 22. Hiring Managers - 2008 28%Hiring Managers use Social Networks Hiring Managers DismissedFound Information that helped Them Hire
    23. 23. Hiring Managers - 2008 28% 43%Hiring Managers use Social Networks Hiring Managers DismissedFound Information that helped Them Hire
    24. 24. Hiring Managers - 2008 30% 28% 43%Hiring Managers use Social Networks Hiring Managers DismissedFound Information that helped Them Hire
    25. 25. @realsource Developing Your Digital Profile
    26. 26. 77% of hiring managers now use social media sites to check out job candidates@realsource Developing Your Digital Profile
    27. 27. 77% of hiring managers now use social media sites to check out job candidates Execunet 2011 Poll@realsource Developing Your Digital Profile
    28. 28. SEARCH YOUR NAME
    29. 29. @realsource Developing Your Digital Profile
    30. 30. Page 2@realsource Developing Your Digital Profile
    31. 31. Check these Places as Well
    32. 32. Check these Places as Well
    33. 33. Check these Places as Well
    34. 34. Check these Places as Well
    35. 35. DO A NAME CHECK
    36. 36. @realsource Developing Your Digital Profile
    37. 37. ONE PROFILE -VS- TWO PROFILES
    38. 38. ONE PROFILE
    39. 39. @realsource Developing Your Digital Profile
    40. 40. SANITIZE@realsource Developing Your Digital Profile
    41. 41. SANITIZE@realsource Developing Your Digital Profile
    42. 42. @realsource Developing Your Digital Profile
    43. 43. @realsource Developing Your Digital Profile
    44. 44. @realsource Developing Your Digital Profile
    45. 45. @realsource Developing Your Digital Profile
    46. 46. @realsource Developing Your Digital Profile
    47. 47. BUILD A PROFILE
    48. 48. PROFESSIONAL EMAIL
    49. 49. ABOUT.ME
    50. 50. Google Profile Picasa
    51. 51. CREATE A BLOG
    52. 52. CREATE A BLOG GREAT ABOUT ME
    53. 53. CREATE A BLOG GREAT ABOUT ME ONLINE RESUME
    54. 54. CREATE A BLOG GREAT ABOUT ME ONLINE RESUME ACCOMPLISHMENTS
    55. 55. CREATE A BLOG GREAT ABOUT ME ONLINE RESUME ACCOMPLISHMENTSLINK ALL SOCIAL NETWORKS
    56. 56. CASE STUDIES
    57. 57. Gina Trapani@realsource Developing Your Digital Profile
    58. 58. Chris Pirillo@realsource Developing Your Digital Profile
    59. 59. @realsource Developing Your Digital Profile
    60. 60. @realsource Developing Your Digital Profile
    61. 61. RECAP
    62. 62. @realsource Developing Your Digital Profile
    63. 63. SEARCH YOUR NAME@realsource Developing Your Digital Profile
    64. 64. SEARCH YOUR NAME DO A NAME CHECK@realsource Developing Your Digital Profile
    65. 65. SEARCH YOUR NAME DO A NAME CHECK DECIDE ON 1 OR 2 PROFILES@realsource Developing Your Digital Profile
    66. 66. SEARCH YOUR SANITIZE NAME DO A NAME CHECK DECIDE ON 1 OR 2 PROFILES@realsource Developing Your Digital Profile
    67. 67. SEARCH YOUR SANITIZE NAME DO A PURCHASE NAME A DOMAIN CHECK NAME DECIDE ON 1 OR 2 PROFILES@realsource Developing Your Digital Profile
    68. 68. SEARCH YOUR SANITIZE NAME DO A PURCHASE NAME A DOMAIN CHECK NAME DECIDE CREATE A ON 1 OR 2 PROFESSIONAL PROFILES EMAIL@realsource Developing Your Digital Profile
    69. 69. GOOGLE SEARCH PROFILE YOUR SANITIZE AND NAME GMAIL DO A PURCHASE NAME A DOMAIN CHECK NAME DECIDE CREATE A ON 1 OR 2 PROFESSIONAL PROFILES EMAIL@realsource Developing Your Digital Profile
    70. 70. GOOGLE SEARCH PROFILE YOUR SANITIZE AND NAME GMAIL DO A PURCHASE CREATE A NAME A DOMAIN BLOG CHECK NAME DECIDE CREATE A ON 1 OR 2 PROFESSIONAL PROFILES EMAIL@realsource Developing Your Digital Profile
    71. 71. GOOGLE SEARCH PROFILE YOUR SANITIZE AND NAME GMAIL DO A PURCHASE CREATE A NAME A DOMAIN BLOG CHECK NAME DECIDE CREATE A ON 1 OR 2 PROFESSIONAL HAVE FUN PROFILES EMAIL@realsource Developing Your Digital Profile
    72. 72. SEARCH GOOGLE J. RICHARD BYRD PROFILE YOUR SANITIZE AND @REALSOURCE NAME GMAIL JRICHARDBYRD.COM CHURCHBRANDARCHITECTS.COM DO A PURCHASE CREATE A NAME CHECK A DOMAIN NAME BLOG OR JUST DECIDE CREATE A GOOGLE ON 1 OR 2 PROFILES PROFESSIONAL EMAIL HAVE FUN ME@realsource Developing Your Digital Profile
    73. 73. ?
    74. 74. Thank YouJ. RICHARD BYRD @realsource

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