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Pocket Guide to Delivering Effective Presentations


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This pocket guide from Rothwell Douglas explains the four key aspects of delivering an effective presentation:

Understanding your audience
Preparing your content
Delivering content
Controlling the environment

Each aspect is equally important, and each is worth considering deeply if you have a crucial presentation you need to get exactly right.
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Pocket Guide to Delivering Effective Presentations

  1. 1. Effective Presentations A Guide
  2. 2. ©Rothwell Douglas Ltd. 2015 2 The Four Key Elements
  3. 3. ©Rothwell Douglas Ltd. 2015 1 2 3 4 Understanding your audience Preparing your content Delivering content Controlling the environment
  4. 4. ©Rothwell Douglas Ltd. 2015 4 1. Understanding your audience
  5. 5. ©Rothwell Douglas Ltd. 2015 Did you know… The average attention span is only 20 minutes
  6. 6. ©Rothwell Douglas Ltd. 2015 What do they do? What are their roles? What are their preferences? What do they need to learn? What do they already know? What would a generic profile of them look like?
  7. 7. ©Rothwell Douglas Ltd. 2015 What questions might your audience want to ask? Prepare for tricky questions…
  8. 8. ©Rothwell Douglas Ltd. 2015 Do you use any technical jargon that might be difficult for the audience to understand?
  9. 9. ©Rothwell Douglas Ltd. 2015 What will leave your audience wanting more? How will you capture attention?
  10. 10. 2. Preparing Your Content
  11. 11. ©Rothwell Douglas Ltd. 2015 Often, it helps to draft on a piece of paper what you want each slide to look like. Don’t let a computer stifle your creativity!
  12. 12. ©Rothwell Douglas Ltd. 2015 12 Use splashes of colour that stand out!
  13. 13. ©Rothwell Douglas Ltd. 2015 White Space Can Appear Calming And Clean
  14. 14. ©Rothwell Douglas Ltd. 2015 Arial Gill Sans MT Tahoma Sans serif fonts are the most readable…
  15. 15. ©Rothwell Douglas Ltd. 2015 In your text, use three-part sentence structures to increase the impact of the statement… Veni vidi vici
  16. 16. ©Rothwell Douglas Ltd. 2015 16 Always distinguish the importantparts of your slides.
  17. 17. ©Rothwell Douglas Ltd. 2015 Less is often more. Presentations will often be most effective when there are a maximum of six lines of text and a maximum of seven words per line. More than one paragraph decreases attention and can cause the audience to read on.
  18. 18. 3. Delivering confidently
  19. 19. ©Rothwell Douglas Ltd. 2015 Take speaker notes. Even if you don’t use them you will feel more confident knowing they are there.
  20. 20. ©Rothwell Douglas Ltd. 2015 Pay attention to what you’re going to wear. You may have hundreds of eyes on you. Look the part as well as sounding the part!
  21. 21. ©Rothwell Douglas Ltd. 2015 21 Modulate your voice – speak as if to a friend rather than an audience.
  22. 22. ©Rothwell Douglas Ltd. 2015 22 Summarise key points at the end of the presentation. It will reinforce your messages.
  23. 23. 4. Controlling the Environment
  24. 24. ©Rothwell Douglas Ltd. 2015 Practice in the same environment, or a similar environment, to which you will be presenting in
  25. 25. ©Rothwell Douglas Ltd. 2015 Keep the lights on! Don’t shy away, be bold, confident and memorable.
  26. 26. ©Rothwell Douglas Ltd. 2015 26 Have a back up plan in case of any technical problems…
  27. 27. ©Rothwell Douglas Ltd. 2015 1. Understanding your audience 2. Preparing your content 3. Delivering confidently 4. Controlling the environment Summary