Robin Daniels Unlocking Innovation
<ul><li>“ Wealth in the new regime flows directly from  innovation, not optimization ” </li></ul><ul><li>-- Kevin Kelly, W...
A Tale of Three Communities Reinvent Reload Revive
Salesforce.com: A Company on a Mission To Make Business Apps As Easy To Use As Amazon.com Software as a Service Connect an...
Continuous Innovation is our Lifeblood 3 Major Releases Per Year (26 Major Releases in 9 Years) All Customizations Upgrade...
The Industry Recognizes The Innovation CRM Leader & Visionary Top 10 Entrepreneurs & Cool Company Top 100 Innovative Compa...
Big Companies Started Paying Attention ~6,300 ~14,500 ~21,000 ~40,000 ~30,000 ~25,000 65,000 ~5,000 ~55,000 ~3,000 ~2,000 ...
All With Great Ideas for the Product Roadmap I have an idea... Can we integrate? New Products? What about...
Could We Avoid the Death Spiral of Bloatware? Functional Complexity Usability Enterprise Bloatware Client-Server Graveyard...
We Went for the “Wisdom of Crowds” Engage  All Our Communities Online Bubble  the Best Ideas to the Top Spark  Conversatio...
 
And One of Biggest Customers Took Notice
And Started a Storm that’s Reinventing His Company
And Customers Are Happy Again
Another Returning CEO Took Notice <ul><li>“ Over the past ten years… we have had to make  a series of decisions that, in r...
Starbucks Decided to Listen
And The World Took Notice
Powering the World’s Most Popular CRM Apps growth innovation productivity
Are you ready to collaborate with your users and reinvent  your   company ?
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Unlocking Innovation4

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See how leading edge companies are adopting a Wisdom of the Crowds approach to unlocking innovation.

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  • Unlocking Innovation4

    1. 1. Robin Daniels Unlocking Innovation
    2. 2. <ul><li>“ Wealth in the new regime flows directly from innovation, not optimization ” </li></ul><ul><li>-- Kevin Kelly, Wired </li></ul>
    3. 3. A Tale of Three Communities Reinvent Reload Revive
    4. 4. Salesforce.com: A Company on a Mission To Make Business Apps As Easy To Use As Amazon.com Software as a Service Connect and Go
    5. 5. Continuous Innovation is our Lifeblood 3 Major Releases Per Year (26 Major Releases in 9 Years) All Customizations Upgraded Automatically
    6. 6. The Industry Recognizes The Innovation CRM Leader & Visionary Top 10 Entrepreneurs & Cool Company Top 100 Innovative Companies Market Leader Enterprise CRM 2007 Securities Technology Leader Technology of the Year Top Ten Disruptors of 2006 Best CRM & On-Demand Platform 2007 Forrester Groundswell Award PC Magazine Editor’s Choice: UE Leader & Visionary #12 Top 50 Agenda Setters of 2007 2007 Product of the Year
    7. 7. Big Companies Started Paying Attention ~6,300 ~14,500 ~21,000 ~40,000 ~30,000 ~25,000 65,000 ~5,000 ~55,000 ~3,000 ~2,000 ~4,300 ~5,500 ~1,675 ~1,300
    8. 8. All With Great Ideas for the Product Roadmap I have an idea... Can we integrate? New Products? What about...
    9. 9. Could We Avoid the Death Spiral of Bloatware? Functional Complexity Usability Enterprise Bloatware Client-Server Graveyard And remain as Easy to Use as Amazon.com?
    10. 10. We Went for the “Wisdom of Crowds” Engage All Our Communities Online Bubble the Best Ideas to the Top Spark Conversations Around Ideas Salesforce ideas has given our customers the opportunity to shape the direction of our service , and it’s provided partners with qualified ideas for developing their own products. “ ” Marc Benioff CEO and Founder Salesforce.com
    11. 12. And One of Biggest Customers Took Notice
    12. 13. And Started a Storm that’s Reinventing His Company
    13. 14. And Customers Are Happy Again
    14. 15. Another Returning CEO Took Notice <ul><li>“ Over the past ten years… we have had to make a series of decisions that, in retrospect, have lead to the watering down of the Starbucks experience, and, what some might call the commoditization of our brand.” </li></ul><ul><li>-- Howard Schultz, February 2007 </li></ul>
    15. 16. Starbucks Decided to Listen
    16. 17. And The World Took Notice
    17. 18. Powering the World’s Most Popular CRM Apps growth innovation productivity
    18. 19. Are you ready to collaborate with your users and reinvent your company ?

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