Structure Follows StrategyApril 30, 2013
• The overall strategy of a campaign, includingmeasuring metrics, are clearly laid out first• Operational challenges are i...
Connecting with a distribution centerChallenge OneMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential...
SolutionMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 4Post Data to Server Processing Step
Challenge TwoMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 5Connecting with a distribution cen...
SolutionMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 6Post Data to Server Processing Stepthro...
Challenge ThreeMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 7Notifying everyone and their bro...
SolutionMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 8Send Notification Email Using Picklist
• Develop strategy first• Don’t be afraid to challenge the system• If there is not a way to do it, request it• Of course, ...
Questions & Comments?May 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 10
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Twin Cities Eloqua User Group - April 30, 2013 - Rasmussen College

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Eloqua customer presentation from Erik Weitzel from Rasmussen College for the monthly Twin Cities Eloqua user group held the last Tuesday of every month at the Relationship One office - www.relationshipone.com for more information.

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  • Twin Cities Eloqua User Group - April 30, 2013 - Rasmussen College

    1. 1. Structure Follows StrategyApril 30, 2013
    2. 2. • The overall strategy of a campaign, includingmeasuring metrics, are clearly laid out first• Operational challenges are identified throughdiscovery sessions• Work though options to overcomeoperational challenges• Call HeidiStructure Follows StrategyMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 2
    3. 3. Connecting with a distribution centerChallenge OneMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 3
    4. 4. SolutionMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 4Post Data to Server Processing Step
    5. 5. Challenge TwoMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 5Connecting with a distribution centerwithout human intervention
    6. 6. SolutionMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 6Post Data to Server Processing Stepthrough Cloud Connector
    7. 7. Challenge ThreeMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 7Notifying everyone and their brother
    8. 8. SolutionMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 8Send Notification Email Using Picklist
    9. 9. • Develop strategy first• Don’t be afraid to challenge the system• If there is not a way to do it, request it• Of course, have fun with itConclusion/TipsMay 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 9
    10. 10. Questions & Comments?May 2, 2013 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 10

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