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Sabre Holdings UTD campus visit


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Sabre Holdings UTD campus visit

  1. 1. Sabre Holdings Welcomes!The University of Texas at Dallas 1
  2. 2. Agenda• Sabre Holdings Overview• Our Businesses • Sabre Travel Network • Sabre Hospitality Solutions • Sabre Airline Solutions • Travelocity• Sabre HR Update• New Grad Leadership Program• Sustainability update and campus tour• Departures 2
  3. 3. Sabre Corporate OverviewFaker Zouaoui, Ph.D.Vice President, Product Marketing 3
  4. 4. Who is Sabre Holdings? Our commitment is: By delivering innovative travel technology, we make the world a better place. 4
  5. 5. Sabre Holdings Fast Facts• Global travel technology company• Provides innovative distribution and technology solutions for the world’s largest industry: travel and tourism• Provides software to travel agencies, corporations, travelers, airlines, hotels, and rail, car, cruise and tour operator companies through its four businesses• Touches more than 1 billion travelers around the world every year• Helps travel suppliers make money, save money and develop closer relationships with their customers around the globe• Privately held by TPG and Silver Lake, with revenues of approximately $3 billion• Approximately 10,000 employees in 60 countries, with headquarters in Southlake, Texas 5
  6. 6. Sabre Holdings Worldwide Our top 10 largest offices1. Dallas/Fort Worth, TX2. Krakow, Poland 23. Montevideo, Uruguay 7 94. Bangalore, India 4 1 55. London, England 106. San Antonio, TX 67. Plains, PA8. Buenos Aires, Argentina 39. Mumbai, India 810. Woking, England 6
  7. 7. Leading in Technology• InformationWeek 500 company, ranked in the top 25 percent among the nation’s leading IT innovators• Information Week named Sabre 7th on its list of the “Greatest Software Ever Written”• Sabre Holdings invests more in research and development than any other travel distribution and technology company• Sabre Airline Solutions’ Airline Yield Management program is the gold standard used by major airlines to price their fares 7
  8. 8. Leading in Technology• Sabre Travel Studios is the hot bed of travel commerce technology innovation• Our migration to open systems for air pricing represents a milestone in the evolution of travel commerce technology from the mainframe environment• Sabre processes more than 42,000 transactions per second• We process more than one billion transactions every day, which places us with a select group of companies such as Google, Twitter, Facebook and Amazon. 8
  9. 9. Strong Platform for Growth• Industry leader in multiple travel channels• 4 businesses serving travelers, corporations, travel agents and travel suppliers• Strong brands in high-growth online leisure and online business travel• Robust, innovative technology• History of strong balance sheet and free cash flow 9
  10. 10. Our Role in the Industry 10
  11. 11. Sabre Holdings History Sabre becomes division of Sabre & 11First Sabre AMR; releases Asian carriersreservation first revenue form Abacus system mgmt. system joint venture 1970 19901960 1980 2000 First Sabre system in a launches travel agency 11
  12. 12. Sabre Holdings HistorySpins off from Travelocity AMR; TotalTrip and Acquires Purchase of Travelocity GetThere Business 2002 20062000 2004 2008 Launches Zuji SabreSonic Partnership with airline 12 Asia-Pacific passenger mgmt carriers solutions 12
  13. 13. Sabre Holdings History Air Total Pricing Sabre launches; SabreSabre becomes Hospitality opens offices in privately held Solutions Ukraine and company launches South Africa 2008 2010 2009 2011 Acquires Sabre Holdings Calidris ehf and acquires Flight Flightline Data Explorer Services 13
  14. 14. Our Businesses 14
  15. 15. Sabre Travel NetworkChris KroegerSenior Vice President, Marketing 15
  16. 16. Sabre Travel Network• Provides technology solutions to the global travel industry• Operates the world’s largest travel marketplace, connecting travel buyers and sellers through the Sabre global distribution System (GDS)• Sabre Travel Network’s innovative technology connects 350,000 travel professionals to more than 400 airlines, 93,000 hotels, 25 car rental brands, 50 rail providers, 13 cruise lines and other global travel suppliers 16
  17. 17. Sabre Hospitality Solutions• Provides technology products to the hospitality industry• A leading Software-as-a-Service business, Sabre Hospitality Solutions’ reservations technology, marketing and distribution software, and Internet Marketing an e-business solutions are used by more than 12,000 hotel properties around the world• Sabre Hospitality Solutions generates more than $12 billion in revenue each year for is customers 17
  18. 18. Sabre Airline SolutionsDana JonesSenior Vice President and Chief Marketing Officer 18
  19. 19. Sabre Airline SolutionsWho We Are We help airlines break free from constraining applications, platforms or predefined business processes, giving airlines the freedom to market, sell, serve and operate the way they want. M S S O Market Sell Serve Operate Offer the best Sell, upsell and Enhance the Manage daily schedule, price cross-sell more customer operations to and service to through all of experience efficiently fly generate the your preferred throughout the your schedule most revenue channels travel lifecycle 19
  20. 20. Fast Facts #1 provider of airline business solutions and services 1500 300+ airlines transactions supported by processed every 50 milliseconds Sabre Airline Solutions 24x7 (a blink of an eye) 35% of the world’s crews are managed by Sabre® AirCentre™ Crew $100 billion 98% growth in inventory is managed by Sabre® in SabreSonic® Res since 2003, AirVision™ Revenue Manager to 360 million passengers today annually (more than Proctor & (three times the aviation industry Gamble annual sales) 11 million growth rate, during the same period) transactions processed daily by our shopping services 20
  21. 21. The Value Of An IntegratedPortfolio Reservations Check-in Revenue accounting Load planning Real-time revenue management Revenue recognition Airline Airline Airline Marketing Customer Enterprise & Planning Sales & Service Operations Solution Solution Solution Passenger reaccommodation Departure control Resource Revenue management management Flight Online planning Scheduling direct Speed To Market • Lower Total Cost Of Ownership • Mitigates Risk 21
  22. 22. Our Customers 380+ Global Customers Supported 22
  23. 23. 2012 Sabre Airline SolutionsStrategic Framework Vision The Most Trusted Software Brand In The Airline Industry Mission Provide airlines freedom to market, sell, serve and operate the way they want Strategy And Elements Grow and scale the business with continuous portfolio investment and customer focus Be the best Foster enduring Provide solutions Drive Employ TEAM in CUSTOMER that deliver INNOVATION technology and travel to deliver confidence superior through processes that employee and from design customer investment and offer SCALE, customer value to delivery VALUE industry voice efficiency and flexibility 23
  24. 24. Sabre Airline Solutions Global Team Iceland London Krakow Vienna AtlantaScottsdale Southlake Beijing Shanghai Bangalore Singapore Sydney Buenos Aires Montevideo North America: Latin America: Europe, Middle East Asia Pacific: 52% 12% And Africa: 14% 22% * Figures as of March 2012 24
  25. 25. Organization Hugh Jones President Sabre Airline Solutions Dana Jones Greg Gilchrist Sanjay Nanda Stephanie Bundick Marketing & Sales & Customer Delivery & AS Business Solutions Management Operations Consulting Management Pete Morowski Chris Nester Doug Johnson Airline Solutions Airline Solutions Airline Solutions Development Finance Human Resources 25
  26. 26. Marketing & Solutions ManagementLeadership Team Dana Jones SVP & CMO Marketing & Solutions Management Maureen Maholic Executive Assistant Darren Rickey Erin Bouck Ellen Ehrlich Vinit Doshi Vice President Vice President Sr. Vice Vice President Sabre AirVision Sabre AirCentre President SabreSonic CSS SabreSonic CSS Solution Design Lalita George Kyle Moore Bill Nunan Ponnekanti Wrigley Vice President Vice President Director Director Airline Retailing AS Strategy MSM Business Portfolio Marketing & Planning Operations 26
  27. 27. Marketing & Solutions ManagementRoles and Responsibilities Business Marketing Positioning Plan Plan Solutions Strategy Market Market Buying Customer Pricing Problems Definition Process Acquisition Solutions Management Win/Loss Distribution Buy, Build Buyer Customer Analysis Strategy or Partner Personas Retention Distinctive Competence Product Portfolio Product Profitability User Personas Program Effectiveness Solutions Marketing TacticalStrategic Market Strategy Business Planning Programs Readiness Support Competitive Product Launch Sales Presentations Innovation Requirement Landscape Roadmap Plan Process & Demos Technology Use Thought “Special” Collateral Assessment Scenarios Leadership Calls Status Lead Sales Event Dashboard Generation Tools Support Referrals & Channel Channel References Training Support 27
  28. 28. Marketing & Solutions ManagementRoles and Responsibilities Strategy and Planning Portfolio Marketing Operations Research Marketing and Solutions Subject Matter Experts Management Business Operations 28
  29. 29. Marketing & Solutions ManagementRelative To Other Functional Areas 29
  30. 30. TravelocityJonathan RogersDirector of Brand Management 30
  31. 31. Travelocity: Brand Marketing Overview 31 31
  32. 32. What Does Brand Marketing Do?• Drives brand strategy and identity• Develops large communications platforms for integrated marketing campaigns• Strategically invests in media to drive brand visibility• Develops & leverages insights to drive business strategy• Creates & nurtures long-term brand alliances and partnerships 32 32
  33. 33. Brand Team Organizational Structure Jonathan Rogers Director Bruce Horner Brett Steiger (New Hire) Media & Alliances Sr. Brand Manager Consumer Insights Principal Bruce Perlstein New Hire Cheryl Roberts Marketing Associate Brand Marketing Coordinator Manager Communications 33
  34. 34. Major Thematics for Brand Operations in 2013 What We Must Do FOCUS LEAD WIN How We Must Do It NEW BETTER DIFFERENT 34
  35. 35. Why Does Travelocity Use a Gnome? 35
  36. 36. Leverage Unique Elements to Differentiate• Most brands would kill to have our heritage & personality• Pre-existing ties to popular culture very difficult to replicate• Gnome’s importance, buoyancy re-affirms true equity
  37. 37. 37
  38. 38. Great Gnome Nabbing: New/Better/Different Activation
  39. 39. Driving Social Engagement with the Roaming Gnome 39
  40. 40. Building Brand Zealots Travelocity is changing lives and generating long-term sustainable brand equity• Lynda Eichner was 1 of the lucky raffle “This is like a dream. Thank you sooooo much. Cant wait to see my daughter!!!!” winners for the $1K promo code giveaway in NYC• Lynda can now spend Thanksgiving with her daughter in London • Business class roundtrip airfare • 5 star hotel • Town car transportation “Every day is a holiday with you guys......THANK YOU!!!!!! I • $1K promo code in addition! would love to share the story. Everyone I tell says, "I guess I should use Travelocity when I plan a vacation". “
  41. 41. GGN Performance Update: Thru 10/23/12 Microsite MediaKey Program Goals:  Media TRPs: 41.4 TRPs Video Submissions: 925 (123% of Goal)  Remaining Media: TBS integration, Amazing Race, ESPN, HULU, E, Video Votes: 27,353 (144% of Goal HGTV, Bravo, and Travel TV and Digital Email Opt-ins: 3,277 (31% Opt-in Rate)  Digital Video (NBC/HULU): Generated over 11M impressions a 1.1% CTR Site Visits: 410,931 (121% of Goal)  Yahoo: 202K Click-Through (3rd best Yahoo Billboard ever), 30KOther Performance Metrics: Intro Video views and generated 79 bookings and $3K in VCM Video Plays: 54,450 Avg. Time on Site: 2.2 Minutes Social/CRM PRSocial Program Updates: PR Coverage Updates: Social Engagement: 32% of goal  Strong PR coverage led up to the 10/20 submission deadline Twitter Acquisition: 2,210 (34% of goal) highlighted by a story on (44M+ readership) Facebook Acquisition: 1,075 (4% of goal)  Distributing a news release on the 10 finalists next week and Media relations will emphasize local markets where our finalistsCRM Program Updates: live, along with national coverage Sending out email to all registration email opt-ins (3,277 consumers) to re-engage in the program (week of 10/26) 41
  42. 42. What Will 2013 Hold? What We Must Do FOCUS LEAD WIN How We Must Do It NEW BETTER DIFFERENT 42
  43. 43. Sabre HR UpdateKatherine KrekelerUniversity Recruiter 43
  44. 44. University Recruitment Programs• Internship Program • PAID! • 11 Weeks over the Summer • Structured: Social, Philanthropy, Case Competition • High Visibility, High full time conversion rate• New Grad Programs • Travel Network • Airline Solutions • Sabre Hospitality Solutions • Technology 44
  45. 45. Get Noticed! Your Resume• What’s the purpose of your resume?• Required Information • Name, Email, Phone, (Address) • University, Degree, Major, Graduation Date• What do employers care about?• What’s the best way to show you’re qualified? 45
  46. 46. Organize Your Resume! Your Resume Most Relevant Make your important and relevant information easy to find. Least Relevant
  47. 47. Pop Quiz!You’re applying for a marketing job. Which of the following items do employers find most relevant? Writing Newsletters for a Your job as a lifeguard student organization High School Grades Marketing Classes Graphic Design Your job for the last year Skills Your Marketing at Chicken Express internship Marketing Class Project Your Lacrosse Scholarship 47
  48. 48. Sabre New Grad Leadership ProgramArian AllenHR Business Partner 48
  49. 49. TN New Grad Leadership ProgramGoal: Strengthen the internal leadership pipeline across Sabre Travel Network by creating a pool of New Grad talent with accelerated performance and leadership potential.• Program will enable participants to gain: • Broad knowledge of various functions across Sabre Travel Network with a strong appreciation of the business • Personal leadership growth & relationship building across various parts of TN • An early sense of belonging within Sabre through fostered coaching and mentoring relationships• Methodology: 2 year targeted leadership program • 6 month assignments -- 4 total over 24 months • Targeted business & leadership development • Executive mentoring & coaching relationships • Action learning projects assigned on a team basis 49
  50. 50. NGLP Recruiting EffortsUniversity Recruiting Efforts Wave 1: • Targeted recruiting Fall 2010 – 3 Universities only (SMU, UT, TCU) • Top candidates invited on Sabre campus for full day late October 2010 • Offers extended to top candidates • Start date June 2011University Recruiting Efforts Wave 2: • Targeted recruiting Fall 2011 – 4 Universities (UT, TCU, UNT, SMU) • Career Fairs, Information Sessions & On-Campus Interviews • Targeted outreach by existing NGLPs to Professors, Business organizations and groups • Top candidates invited on Sabre campus for full day November 2011 • Offers extended to top candidates • Start date June 2012 50
  51. 51. Rotational Assignments1. Marketing (Customer & Brand) • Plan and execute key industry events, update competitive positioning documents, own sections of the North America leisure strategic segment update, and prepare customer facing marketing communications. Help craft, manage and execute communication plans for new global campaigns and compelling communications in working with the creative and copy teams. Coordinate with regional marketing teams to ensure needs and translations are developed.2. GetThere • Assess GetThere’s global competitive product position and provide clear concise product communications in response to market needs. This includes maintaining a comprehensive competitive matrix and assessing validity of market information through 3rd party literature and media research, Travel Agency interviews and behind-the- scenes hands-on research, and in-region visits. Build surveys to understand internal and external needs from a product and communication perspective. Manage basic product marketing information and send to appropriate stakeholders. Create, contribute to, and manage product-centric campaigns, leveraging social media and other channels, as appropriate – in coordination with our marketing communications team.3. Supplier Distribution • Role rotates through various areas within the Airline Distribution group, including working with contracts & data analysis, customer service & ops, pricing & strategy, business development & financial modeling, sales & deal negotiations.4. Sabre Consulting/Sales Planning • Participate & contribute to consultative engagements. Gather data about processes, procedures, tools, and will identify gaps and provide quantifiable recommendations with the end result of improving some dimension of operations. Report market information for TN Americas and do analysis on findings. This would include data from North America and Latin America booking reports, conversion bookings reports, share analysis, and P&L assessment and research. 51
  52. 52. Program Roadmap First 30 Days First 90 Days First 6 Months First 12 Months Welcome to Sabre! DPM review with PowerTalk Travel Domain New Hire Orientation 1st Rotational Manager Self-Assessment: Set DPM Objectives Presenting with Impact Real Time Business FIRO-B Peer/Team/Manager TN Overviews Communication Tools Individual Development Plan Feedback Process DPM Planning with 2nd StrengthsFinder Rotational Manager Year #2 OngoingLegend Sabre Courses Action Learning Self-Learning/Development Team Project Executive Mentoring Feedback Mechanisms Foundational Leadership NGLP Council Courses Meet at all Major Milestones of Program Career Planning 52
  53. 53. Program Performance & Evaluation Metrics• Engagement – Effective onboarding & integration into Sabre & TN• Evaluation – Clear objectives set & measured for each 6-month assignment via the DPM process• Ongoing reviews & evaluation checkpoints with participants, mentors & rotational managers after each rotation• NGLP Council to meet at all major milestones of the program to make ongoing adjustments and decisions on program components & rotational assignments• Program success also measured by: • Successful placements into future key succession pipelines • Progression & retention of participants beyond the 2-year program• Future expansion includes hiring in other sites as well as international rotations 53
  54. 54. Ideal Candidate Profile Candidates who possess a unique balance of leadership ability/potential and business acumen.Mission Critical Behaviors: • Leadership potential – identified through previous experience and skills assessment • Strong interpersonal savvy – unquestionable integrity, relates well to all kinds of people up, down, sideways, inside & outside the organization, develops appropriate rapport and constructive/effective relationships, strategic agility and command skills • High EQ skills – self knowledge, sizing up people, decision quality, conflict management, listening and dealing with ambiguity • Intellectual Horsepower – strong business acumen, out thinking the competition, innovation management, learning on the fly • Demonstrated drive, high energy and passion – drive for results, planning, process management and managing through systems • High Aspiration - achievement orientation, self confidence, initiativeDemonstrated Ability: • Superior academic achievement (top 25%, GPA) • Relative work experience (co-op, intern) preferred • Accountability/delivers on commitment. Ability to learn quickly and manage informationPotential for strong engagement: • Integrity – strive for the right thing for individual, organization and society • Community involvement • Passion for work and emotional maturity/positive outlook 54
  55. 55. Sabre Sustainability Updateand Campus TourJenifer Garcia and Montserrat ZarcoSouthlake EcoTeam Leaders 55
  56. 56. Environmental SustainabilityCommitment• Reduce our own environmental footprint • LEED certified (Leadership in Energy and Environmental Design) campus headquarters building • Data Center efficiencies, server and workstation consolidation and virtualization• Employee education and engagement • Global EcoTeams, personal sustainability• Industry advocacy for sustainable business practices in travel and tourism • Engagement with global and regional industry associations and coalitions promoting sustainable travel• Innovative products and services to help our customers promote sustainable travel 56
  57. 57. Thank you! 57
  58. 58. Sabre HoldingsRecent Awards and Honors 58
  59. 59. Recent Awards and Honors 2011 - 2012• Sabre’s Travelocity call centers in San Antonio, Texas and Wilkes- Barre, Pa., were both named as Top Workplaces for 2012 by their respective communities.• TBiz, TripCase and Sabre Virtual Meetings were recognized in Travel Weekly’s 2012 Magellan Awards.• Sabre ranked No. 26 on the InformationWeek 500 list of top U.S. technology innovators. Sabre Red App Centre was recognized as one of the “20 Great Ideas” of 2012.• Sabre was recognized with the Project Icarus Gold Medal for leadership in the drive for greater sustainability in the business travel and meetings industry. 59
  60. 60. Recent Awards and Honors 2011 - 2012• Sabre Travel Network was recognized as one of the best employers in Brazil by the Great Places to Work Institute, and highlighted as an employer of choice for IT and telecommunications.• Sabre Virtual Meetings won an innovation award for travel management at the 2012 Global Business Travel Association (GBTA) conference.• Sabre Poland named Best Place to Work in Poland by the Great Place to Work Institute in 2011 and 2012.• Sabre Travel Network Mexico recognized by the Great Place to Work Institute twice in 2012, ranking among the top five IT and telecommunication companies. 60
  61. 61. Recent Awards and Honors 2011 - 2012• Sabre Airline Solutions named a 2012 Computerworld Honors Laureate in the environment category for its Sabre AirCentre Flight Plan Manager.• Sabre Chairman and CEO Sam Gilliland is appointed a member of the Energy Security Leadership Council and vice chair of the U.S. Travel and Tourism Advisory Board in 2012.• Sabre Travel Network won the 2012 Silver Award in the Airline Revenue Services category from Air Transport World magazine for the Sabre AirCommerce advertisement. 61
  62. 62. Recent Awards and Honors 2011 - 2012• Sabre Airline Solutions won the 2012 Gold AdAward in the Technology Solutions category from Air Transport World magazine for the “Freedom to Fly” advertisement.• Sabre Chairman and CEO Sam Gilliland named one of the top 25 most influential executives in the business travel industry for 2011 by Business Travel News.• Sabre Travel Network won an innovation award for its Air Merchandising Suite at the annual Business Travel and Meetings Show in London. 62
  63. 63. Recent Awards and Honors 2011 - 2012• Sabre Travel Network Senior Vice President of Marketing Chris Kroeger presented with The American Society of Travel Agents Allied Member of the Year Award for his outstanding contributions to the travel industry.• Sabre Travel Network Mexico recognized as one of the top 100 Great Place to Work in Mexico by Great Place to Work Institute.• Sabre Travel Network Mexico recognized as a “Top Company 2010: Best Companies to Work For” by Expansion magazine and TOP Companies. 63
  64. 64. Recent Awards and Honors 2011 - 2012• Sabre San Antonio named Top Workplaces of 2011 by The San Antonio Express-News.• Sabre GetThere won three 2011 Magellan awards from Travel Weekly, which recognize the best in the travel industry in both corporate and leisure.• Sabre won the Oracle Fusion Middleware Innovation award in conjunction with colleagues on the ESS Data Services Team for Sabre’s use of Oracle Data Integrator and GoldenGate.• Sabre won the 2011 Sustainable Tourism award organized by L’Agenzia di Viaggi, in the Technology category. 64
  65. 65. Recent Awards and Honors2011 - 2012• Sabre ranked No. 31 on the 2011 InformationWeek 500 for Sabre Red Workspace for business technology vision, innovation and the execution of IT practices. Have been ranked on the magazine’s list of Most Innovative Tech Companies every year since 2003.• Sabre won the Best GDS award in the Travel Weekly US Readers Choice Awards.• Sabre Hospitality Solutions was presented the Business Traveler Innovation award in the travel management category for Sabre Hotel RFP by The Global Business Travel Association and The Wall Street Journal.• Sabre won the Business Travel & Meetings Show Innovation award for Sabre Red Workspace. 65
  66. 66. Recent Awards and Honors 2011 - 2012• Sabre Global Customer Support Center was presented the Call Center Leader of the Year award by the International Quality and Productivity Center.• Holiday Autos presented with a Bronze award for Car Hire Company 2011 by British Travel.• Holiday Autos won Best Car Rental Operator 2011 at the Scottish Passenger Agents Association awards.• Holiday Autos named Best Car Rental Company, Middle East by business travel magazine, Business Destinations. 66