DWF WP2: The Cowboy project

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  • DWF WP2: The Cowboy project

    1. 1. <ul><li>Cowboy Project </li></ul><ul><li>Research and Development in a Brazilian University for an innovative low cost “ultramobile” device with Brazilian technology </li></ul><ul><li>Computer Science Department – FC/Unesp - Bauru </li></ul><ul><li>PRESENTED AT 1st WORKSHOP ON LOW COST DEVICES IN SAO PAULO </li></ul><ul><li>JUNE 5-6,2008 organized by DWF WP2 </li></ul>Eduardo Morgado, Ph.D.
    2. 2. Grounding Information <ul><li>São Paulo State University </li></ul><ul><li>One of the greatest public universities in Brazil </li></ul><ul><li>32 campi over 21 cities covering all São Paulo State </li></ul><ul><li>One of the largest universities considering the number of students [~50.000] and Teachers [~5.500] </li></ul>Applied Information Technology Lab <ul><li>Applied Information Technology Lab - LTIA </li></ul><ul><li>Research Lab from the Computer Science Department - in Education and Health </li></ul><ul><li>More than 35 researches: PhD’s, Graduate and Under-graduate students </li></ul>
    3. 3. <ul><li>4 th place in the World Competition Windows CE Challenge 2005 – Redmond/US </li></ul><ul><li>Finalist in the World Competition Windows CE Challenge 2006 – Redmond/US </li></ul><ul><li>3 teams at the Imagine Cup 2007 worldwide finals – Seoul / Korea </li></ul><ul><li>3 h place at Imagine Cup 2007 – Film Category – Seoul / Korea </li></ul><ul><li>1 team at the Imagine Cup 2008 worldwide finals – Paris / France </li></ul><ul><li>WCC – Wireless Competence Center for Intel since 2001 </li></ul>Applied Information Technology Lab At Unesp / Bauru, quality in Computer Science Teaching
    4. 4. Cowboy Project The Device for a new “Casual Computing”
    5. 5. Brazilian Development <ul><li>Through hardware design to software applications, every component of Cowboy device was developed in Brazil by </li></ul><ul><ul><li>UNESP (Executor) </li></ul></ul><ul><ul><ul><li>Concept, applications and social impact analysis </li></ul></ul></ul><ul><ul><li>MStech (Technical Partner) </li></ul></ul><ul><ul><ul><li>Drivers and Embedded Software Design </li></ul></ul></ul><ul><ul><li>Tecnequip (Technical Partner) </li></ul></ul><ul><ul><ul><li>Hardware Design and Assemblage </li></ul></ul></ul><ul><ul><li>Microsoft (Technical Partner) </li></ul></ul><ul><ul><ul><li>Training and support to LTIA </li></ul></ul></ul>
    6. 6. C owboy Cowboy breaks the traditional PC utilization paradigm with a different and appealing approach for usability. The user interface implements a 10 foot User Interface experience with 1 foot user interface usage. A different approach for “Comfortable computing”
    7. 7. Cowboy Features <ul><li>It was projected to break the utilization paradigms of a traditional PC – it is a “non-PC”! </li></ul><ul><li>It’s less than a PC or Laptop in computing power but it’s far more than a PDA – it could be described as a “super-PDA” </li></ul><ul><li>It was projected to offer specific resources for users who don’t need an ordinary PC or when an ordinary PC is not available or desired </li></ul><ul><li>However, it can provide access to other PC’s (or servers) through the “Terminal Services” connectivity </li></ul><ul><li>Cowboy “communicates” to other devices, without an additional configuration, through UPnP connectivity technology for ad-hoc connectivity </li></ul><ul><ul><li>UPnP: an industry standard for digital cameras, printers and other computers… </li></ul></ul>
    8. 8. Cost effective x performance <ul><li>Design specific features of hardware and software </li></ul><ul><ul><li>Delivery them focusing on User Experience </li></ul></ul><ul><li>Intuitive and simplified user interface </li></ul><ul><li>“ Only get what you need”: Every application is accessed with one key-stroke </li></ul><ul><li>Simplified Operating System with multimedia capabilities </li></ul><ul><li>Designed to have good experiences </li></ul><ul><li>MP3 player/E-book Reader/Internet-pad/PDA and Instant Messaging </li></ul><ul><li>Hardware follows the same principle </li></ul>
    9. 9. Cowboy: Innovation with the Comfortable Computing Approach The LCD screen flips over the keyboard in two different ways: closing the lid down for transportation or sliding the lid over the keyboard with LCD sided up, making it a very useful WebPad. The sided buttons on both sides allow great navigation through menus.
    10. 10. Cowboy can be produced in different versions with various connectivity and processing resources
    11. 11. Minimum Software and Features Set for Cowboy Devices Microsoft Windows CE 5.0 Internet Internet Browser Flash Player Java Virtual Machine TV-Style Navigation Productivity Microsoft Word Viewer Microsoft Excel Viewer Outlook In-box Multimedia & Communication Windows Messenger Windows Media Player Video Chat – (premium devices) Other Functionalities Remote Terminal Compact Framework and Flash based Games PDF Reader
    12. 12. Minimum Software and Features Set for Cowboy Devices Terminal Services Connection and UPnP Apps Through UPnP it is possible to search and connect to any computer (Windows 2003 Server mainly) as a terminal Productivity PowerPoint Viewer When Cowboy Device is connected to a TV and used as an PPT files Viewer (Family album of photos, school jobs, etc) E-Government Services through OCC technology Occasionally Connected Computing Technology to provide off-line e-gov services even if no connection is detected (occasionally Off-line user) PC Synchronization Microsoft ActiveSync Technology
    13. 13. Example of Usage: At School Windows Server Connectivity with School Server Terminal Services Access to SharePoint Download of Class Material Download of Videos (educational programs) PC synch through USB cable (ActiveSync)
    14. 14. About the Architecture of the First Generation Device <ul><li>Processor RISC Xscale PXA255 running on 400MHz </li></ul><ul><li>128MB RAM </li></ul><ul><li>1GB Memory </li></ul><ul><li>Display 7,7” </li></ul><ul><li>Conectivity throught ethernet, wi-fi, or modem </li></ul><ul><li>2 USB port </li></ul><ul><li>Outputs for external vídeo monitor </li></ul>
    15. 15. Cowboy II – New Generation for Mobile Internet Devices “ Confortable Computing” with Powerful Multimedia and User Experience 2005 2006 2007
    16. 16. New hadware and Appealing Design <ul><li>MPEG-2 and MPEG-4 Acceleration on Hardware </li></ul><ul><li>Applications processor for multimedia </li></ul><ul><li>Improved power consumption </li></ul><ul><li>HDD Support </li></ul><ul><li>Reduced size increase form factor ergonomics </li></ul><ul><li>Cowboy II design takes advantage of the portable games approach, with very anatomic shape </li></ul><ul><li>New sensitive buttons for very intuitive usage </li></ul>
    17. 17. Multimedia Performance <ul><li>New processor take advantage of DSP, MPEG-2/4 and 2D and 3D graphics acceleration on hardware </li></ul><ul><li>New Windows CE 6.0 with optimized performance </li></ul><ul><li>CMOS VGA sensor for embedded Web Cam </li></ul><ul><li>Wireless Connectivity for Mobile Internet Naviagation </li></ul>7” and 10” Display
    18. 18. Cowboy I - Analyzing Costs <ul><li>The production cost for the Prototype was USD 250,00 for Entry Level version (more simple) </li></ul><ul><ul><li>It’s necessary to analyze the large scale production effects </li></ul></ul><ul><li>The Project needs to start a “Pre-Production” stage with the industry partnership so that the costs could be more effectively evaluated. </li></ul><ul><ul><li>The final cost must drop down! </li></ul></ul>
    19. 19. Cowboy II: Convergence with Digital TV <ul><li>One of biggest concerns of Cowboy II is to create a single User Interface experience for Mobile Internet and Digital TV </li></ul><ul><li>Single Platform for Mobile Internet User Interface and “Set-top Box”-like User Interface </li></ul><ul><li>Next Steps: Converged Device for new Brazilian Digital TV Broadcast system capable to also offer Mobile Internet capabilities </li></ul><ul><li>Brazilian Digital TV industry is starting manufacturing components in Brazil in 2008. Most of Cowboy components are shared with Set-top Box Devices (opportunity for scale) </li></ul>
    20. 20. Cowboy Design Proposes
    21. 22. <ul><li>Cowboy Project </li></ul>Eduardo Morgado, Ph.D.

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